Logo
Boingo Wireless, Inc.

Marketing Manager

Boingo Wireless, Inc., Frisco, Texas, United States, 75034

Save Job

Marketing Manager

Boingo simplifies complex wireless challenges to connect people, business and things. For over 20 Years, Boingo has been leading the way, pioneering first after first. No matter what wireless technology comes next, Boingo will be there.

We're looking for a B2B Marketing Manager

to join our award-winning global marketing organization. This is a great opportunity for someone who wants tobe part of the fast-paced telecom wirelessindustry andhave a hand ingrowingBoingo's position as a leading connectivity provider.You will be responsible for managing lead generation, content development, email campaigns and partner communications, advertising and events for our B2B lines of business.

In this role, you will become a subject matter expert across a wide variety of mobile and wireless technologies-including small cells, distributed antenna systems (DAS), cell towers, Wi-Fi and private wireless networks-and provide support to B2B sales and account management. You'll need strategic thinking and curiosity in abundance, as wireless technology and its myriad applications change fast. This is a role where big-picture ideas are as important as getting the smallest details right.

The position reports to the Director of Marketing and has broad exposure throughout the company and with key external clients.

Responsibilities

Developmarketing collateral,presentations,webinars,pitch decks

Writecompellingcustomer-facing copyaligned with Boingo's brand voice

Produce lead generation and nurturing programs to achieve sales goals

Manage advertising campaigns that build awareness and grow our sales pipeline

Produce and manageemail marketingwith compelling content that drives engagement

Help oversee digital marketing efforts including SEO/AEO, website content and social media

Supportbusiness development teamat industry events (virtual and in-person)and lead marketing activations (booth exhibitions, customer events, swag)

Manage partner communications and liaise with Boingo's vendors to develop case studies

Work cross-functionally on projectswith business development,engineering andcreative & designteams

Manage relationships with third-party vendors to ensure timely delivery of marketing materials and services

Collect market researchand track competitive landscape

Deliver reporting onkey performance indicators (KPIs)

Maintain budgets and track ROI

Is This You?

5+years of experienceina B2BMarketing and Communications role, preferablyat atechnology company

You are an expert storyteller with outstanding written and verbal communication skills for a variety of audiences

Demonstrated success creating, executing and tracking lead generation and nurture campaigns

Have a strong point of view and work collaboratively with cross-functional teams

Believe from the depths of your soul that the customer comes first

Can juggle multiple projects, stay organized and prioritize deadlines with ease

Have a strong interest in the technology and telecomindustries

Creative, energeticand ready to proactively contribute and learn

Can compile and analyze marketing data

Possess intermediate or higher MS Office skills, includingExcel,Outlook,PowerPoint andWord

Proficiency in Salesforce Marketing Cloud, Account Engagement is a plus

Enjoy leading and working as part of a team to hit ambitious goals

Have an incredibly upbeat, positive, "can do" attitude

You think big picture yet have superior attention to detail.

Have a bachelor's degree in Business, Communications, Marketing or related field

Meet Boingo

Boingo Wireless, Inc. simplifies complex wireless challenges to connect people, business and things. For more than 20 years, we've been designing, building, and managing cellular and Wi-Fi networks at leading venues around the globe. We power wireless connectivity at 120+ major airports and transportation hubs, 100+ U.S. military bases, 70+ sports & entertainment venues, and many more.

Our team is creative, collaborative, and on the leading edge of technology. There is no doubt the "secret sauce" to Boingo's success is our incredible team and culture. We take pride in having fun and building awesome products. It's no wonder Boingo's been named a "Best Place to Work" 8 times (and counting)!

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender, gender identity, sexual orientation, age, disability or veteran status.

#LI-Hybrid

#J-18808-Ljbffr