The Hershey Company
Senior / Associate Manager, Hershey's Brand Marketing
The Hershey Company, Hershey, Pennsylvania, United States, 17033
Overview
Title: Senior / Associate Manager, Hershey’s Brand Marketing Location: Hershey, PA (Hybrid- 3 days in office) Pay Band: 1A This will be posted internally until 9/8/2025 The Senior / Associate Manager, Hershey’s Brand Marketing will have responsibility for specific projects and activities in support of our mighty Hershey’s brand, including media, creative, design, and program/innovation activation and tracking. The job requires strategic skills, leadership, and a developed set of marketing and general management skills that can translate into successful short and long-term sales, profit, and share results. The Senior / Associate Manager, Hershey’s Brand Marketing must be effective at: Responsibilities
Developing and presenting recommendations to management External and internal analytical assessments of the business environment, competitors, customers and market trends, and implications to their business Overall business knowledge and holistic general management approach Demonstrated leadership skills to drive coordination with other functional areas Leading cross-functional teams to commercialize innovation, promotions, design changes, media, etc.) Partner with our Sales organization to develop sales communications Strong verbal and written communicator to wide breadth of audiences Learning agility Requirements
At least 3 years of progressive experience in marketing, brand management, or product management in the consumer-packaged goods industry, preferably in a food category
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Title: Senior / Associate Manager, Hershey’s Brand Marketing Location: Hershey, PA (Hybrid- 3 days in office) Pay Band: 1A This will be posted internally until 9/8/2025 The Senior / Associate Manager, Hershey’s Brand Marketing will have responsibility for specific projects and activities in support of our mighty Hershey’s brand, including media, creative, design, and program/innovation activation and tracking. The job requires strategic skills, leadership, and a developed set of marketing and general management skills that can translate into successful short and long-term sales, profit, and share results. The Senior / Associate Manager, Hershey’s Brand Marketing must be effective at: Responsibilities
Developing and presenting recommendations to management External and internal analytical assessments of the business environment, competitors, customers and market trends, and implications to their business Overall business knowledge and holistic general management approach Demonstrated leadership skills to drive coordination with other functional areas Leading cross-functional teams to commercialize innovation, promotions, design changes, media, etc.) Partner with our Sales organization to develop sales communications Strong verbal and written communicator to wide breadth of audiences Learning agility Requirements
At least 3 years of progressive experience in marketing, brand management, or product management in the consumer-packaged goods industry, preferably in a food category
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