Method Recruiting, a 3x Inc. 5000 company
Senior Product Marketing Manager
Method Recruiting, a 3x Inc. 5000 company, San Francisco, California, United States, 94199
Method Recruiting, a 3x Inc. 5000 company provided pay range
This range is provided by Method Recruiting, a 3x Inc. 5000 company. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $160,000.00/yr - $180,000.00/yr
Our client, a personal finance management solution, is looking for a Senior Product Marketing Manager.
This role combines the sharp storytelling of product marketing with strategic rigor. It’s about turning insights into strategy, strategy into propositions, and propositions into growth.
Be obsessed with difference Relentlessly ask: why us? why different? why now? Define and own differentiated messaging and customer value propositions that make our client the category leader, not the follower. Shape the narrative so our compelling differences fuel how we build, market, and win. In a sea of sameness, ensure our propositions stand out with undeniable separation from the rest of the category.
Drive strategy and expansion Conduct market, TAM, and customer analyses to uncover new growth opportunities and define where we should play next. Make competitive separation a strategy, not a slogan: stop “me too” feature creep and champion innovation that strengthens our edge. Translate obsession with difference into product direction: if it doesn’t sharpen our position, we don’t build it. Advise leadership with strategic insights on markets, customer needs, and competitive positioning—bringing the outside‑in perspective. Build deep fluency in the category landscape: market share shifts, customer switching behaviors, and growth among new‑to‑category audiences.
Lead breakthrough go‑to‑market features Architect launch strategies that drive adoption, advocacy, and growth—not just announcements. Partner with creative teams to bring our differentiated story to life through bold campaigns and proof points. Build a measurement system that ties messaging to impact, adoption, and market leadership.
What we’re looking for A strategic thinker who reimagines categories, not just launches products. A challenger mindset—someone who refuses “good enough” and demands clarity on why us, why different. A leader who connects storytelling with the science of growth, turning complexity into clarity and vision into reality. A market strategist who thrives on understanding the competitive landscape, anticipating shifts, and identifying where we can win
Seniority level Mid‑Senior level
Employment type Full‑time
Job function Marketing
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Base pay range $160,000.00/yr - $180,000.00/yr
Our client, a personal finance management solution, is looking for a Senior Product Marketing Manager.
This role combines the sharp storytelling of product marketing with strategic rigor. It’s about turning insights into strategy, strategy into propositions, and propositions into growth.
Be obsessed with difference Relentlessly ask: why us? why different? why now? Define and own differentiated messaging and customer value propositions that make our client the category leader, not the follower. Shape the narrative so our compelling differences fuel how we build, market, and win. In a sea of sameness, ensure our propositions stand out with undeniable separation from the rest of the category.
Drive strategy and expansion Conduct market, TAM, and customer analyses to uncover new growth opportunities and define where we should play next. Make competitive separation a strategy, not a slogan: stop “me too” feature creep and champion innovation that strengthens our edge. Translate obsession with difference into product direction: if it doesn’t sharpen our position, we don’t build it. Advise leadership with strategic insights on markets, customer needs, and competitive positioning—bringing the outside‑in perspective. Build deep fluency in the category landscape: market share shifts, customer switching behaviors, and growth among new‑to‑category audiences.
Lead breakthrough go‑to‑market features Architect launch strategies that drive adoption, advocacy, and growth—not just announcements. Partner with creative teams to bring our differentiated story to life through bold campaigns and proof points. Build a measurement system that ties messaging to impact, adoption, and market leadership.
What we’re looking for A strategic thinker who reimagines categories, not just launches products. A challenger mindset—someone who refuses “good enough” and demands clarity on why us, why different. A leader who connects storytelling with the science of growth, turning complexity into clarity and vision into reality. A market strategist who thrives on understanding the competitive landscape, anticipating shifts, and identifying where we can win
Seniority level Mid‑Senior level
Employment type Full‑time
Job function Marketing
#J-18808-Ljbffr