McCormick & Company, Incorporated
Marketing Manager (Schwartz)
McCormick & Company, Incorporated, Baltimore, Maryland, United States
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This role leads the strategic direction, innovation agenda, and execution excellence for the Schwartz brand across the UK, driving growth in the Recipe Mixes and Herbs, Spices & Seasonings categories. It blends long‑term portfolio planning with flawless in‑market activation, underpinned by data‑driven decision making and team leadership.
MAIN RESPONSIBILITIES
Lead the long‑term strategic planning forSchwartzacross theRecipe MixesandHerbs, Spices & Seasoningscategories. Develop comprehensive three‑year plansfor the UK. Recommend optimal investment choices to the Marketing Director. Secure approval from EMEA leadership.
Shape and manage the UK Schwartzinnovation pipelinein partnership with theEMEA Growth Platform Team, ensuring a robust and sufficient and staggered 3‑year plan.
Harness data, tools, and market insights — in close collaboration with theEMEA Insights Team—to deliver business reviews, shape strategies, sharpen brand communications, inspire innovation concepts, guide packaging development.
Oversee theend‑to‑end implementationof the full Brand Plan, working closely with commercial, category, and shopper marketing teams to deliver flawless execution — on time and in full.
Inspire and engage key customer partners through compelling presentations, refining activation plans to maximise impact for each partner.
Serve as theguardian of the Schwartz brand visual identity, ensuring consistent application of distinctive brand assets across all touchpoints over time.
Partner with theGlobal Media & Analytics Teamto optimise media strategy and investment, leveragingMedia Mix Modellinginsights to drive ROI and strengthen long‑term brand equity.
Lead post‑activation evaluations, embedding learnings to drive continuous improvement across marketing plans.
Define product and channel pricing strategies; collaborate withSales PlanningandCategory Managementon assortment, promotions, customer, and channel strategies.
Own theadvertising budgetand ensure disciplined, effective budget management.
Provide strategic and tactical coordination across cross‑functional teams — including design, innovation, digital, MS&C, culinary, legal, market research, supply chain, sales, and finance — to deliver business results.
Coach, mentor, and developtwo Brand Managers, fostering high performance, capability growth, and career progression
CANDIDATE PROFILE
Relevant marketing experience
Experience from top level global FMCG companies with clear structure and methodologies/ process
knowledge of UK trade preferred
Experience in all key areas of marketing incl insights, design, innovation, media & comms, brand positioning
Strong personal, team and cross‑functional leadership skills
Positive energy and drive, capacity to federate and lead cross functional team’s w/o hierarchy link
Excellent communication, ability to simplify the complex
Hands‑on attitude and quick decision making
Quick learning skills; ability to build and influence business relations,
Capacity to work in ambiguity
COMPANY At McCormick, we bring our passion for flavor to work each day. We encourage growth, respect everyone's contributions and do what's right for our business, our people, our communities and our planet. Join us on our quest to make every meal and moment better.
Founded in Baltimore, MD in 1889 in a room and a cellar by 25‑year‑old Willoughby McCormick with three employees, McCormick is a global leader in flavour. With over 14,000 employees around the world and more than $6 Billion in annual sales., the Company manufactures, markets and distributes spices, seasoning mixes, condiments and other flavourful products to the entire food industry, retail outlets, food manufactures, food service businesses and consumers.
While our global headquarters are in the Baltimore, Maryland, USA area, McCormick operates and serves customers from nearly 50 locations in 27 countries and 135 markets in Asia‑Pacific, China, Europe, Middle East and Africa, and the Americas, including North, South and Central America with recognized brands including Schwartz.
At McCormick, we have over a 100‑year legacy based on our “Power of People” principle. This principle fosters an unusually dedicated workforce requiring a culture of respect, recognition, inclusion and collaboration based on the highest ethical values.
Agencies:
McCormick as needed will work with external recruitment vendors through our Agency Portal. Unless previously contacted, McCormick does not accept unsolicited resumes from external recruiting agencies.
McCormick & Company is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, colour, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
As users of the disability confident scheme, we guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies.
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This role leads the strategic direction, innovation agenda, and execution excellence for the Schwartz brand across the UK, driving growth in the Recipe Mixes and Herbs, Spices & Seasonings categories. It blends long‑term portfolio planning with flawless in‑market activation, underpinned by data‑driven decision making and team leadership.
MAIN RESPONSIBILITIES
Lead the long‑term strategic planning forSchwartzacross theRecipe MixesandHerbs, Spices & Seasoningscategories. Develop comprehensive three‑year plansfor the UK. Recommend optimal investment choices to the Marketing Director. Secure approval from EMEA leadership.
Shape and manage the UK Schwartzinnovation pipelinein partnership with theEMEA Growth Platform Team, ensuring a robust and sufficient and staggered 3‑year plan.
Harness data, tools, and market insights — in close collaboration with theEMEA Insights Team—to deliver business reviews, shape strategies, sharpen brand communications, inspire innovation concepts, guide packaging development.
Oversee theend‑to‑end implementationof the full Brand Plan, working closely with commercial, category, and shopper marketing teams to deliver flawless execution — on time and in full.
Inspire and engage key customer partners through compelling presentations, refining activation plans to maximise impact for each partner.
Serve as theguardian of the Schwartz brand visual identity, ensuring consistent application of distinctive brand assets across all touchpoints over time.
Partner with theGlobal Media & Analytics Teamto optimise media strategy and investment, leveragingMedia Mix Modellinginsights to drive ROI and strengthen long‑term brand equity.
Lead post‑activation evaluations, embedding learnings to drive continuous improvement across marketing plans.
Define product and channel pricing strategies; collaborate withSales PlanningandCategory Managementon assortment, promotions, customer, and channel strategies.
Own theadvertising budgetand ensure disciplined, effective budget management.
Provide strategic and tactical coordination across cross‑functional teams — including design, innovation, digital, MS&C, culinary, legal, market research, supply chain, sales, and finance — to deliver business results.
Coach, mentor, and developtwo Brand Managers, fostering high performance, capability growth, and career progression
CANDIDATE PROFILE
Relevant marketing experience
Experience from top level global FMCG companies with clear structure and methodologies/ process
knowledge of UK trade preferred
Experience in all key areas of marketing incl insights, design, innovation, media & comms, brand positioning
Strong personal, team and cross‑functional leadership skills
Positive energy and drive, capacity to federate and lead cross functional team’s w/o hierarchy link
Excellent communication, ability to simplify the complex
Hands‑on attitude and quick decision making
Quick learning skills; ability to build and influence business relations,
Capacity to work in ambiguity
COMPANY At McCormick, we bring our passion for flavor to work each day. We encourage growth, respect everyone's contributions and do what's right for our business, our people, our communities and our planet. Join us on our quest to make every meal and moment better.
Founded in Baltimore, MD in 1889 in a room and a cellar by 25‑year‑old Willoughby McCormick with three employees, McCormick is a global leader in flavour. With over 14,000 employees around the world and more than $6 Billion in annual sales., the Company manufactures, markets and distributes spices, seasoning mixes, condiments and other flavourful products to the entire food industry, retail outlets, food manufactures, food service businesses and consumers.
While our global headquarters are in the Baltimore, Maryland, USA area, McCormick operates and serves customers from nearly 50 locations in 27 countries and 135 markets in Asia‑Pacific, China, Europe, Middle East and Africa, and the Americas, including North, South and Central America with recognized brands including Schwartz.
At McCormick, we have over a 100‑year legacy based on our “Power of People” principle. This principle fosters an unusually dedicated workforce requiring a culture of respect, recognition, inclusion and collaboration based on the highest ethical values.
Agencies:
McCormick as needed will work with external recruitment vendors through our Agency Portal. Unless previously contacted, McCormick does not accept unsolicited resumes from external recruiting agencies.
McCormick & Company is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, colour, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
As users of the disability confident scheme, we guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy/ies.
#J-18808-Ljbffr