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Brightspeed

Entertainment Value-Add Services Product Manager

Brightspeed, Charlotte, North Carolina, United States, 28245

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Entertainment Value-Add Services Product Manager Brightspeed is looking for an Entertainment Value-Add Services Product Manager to own strategy, roadmap and in‑market performance of our entertainment offerings, driving attach rate, ARPU, engagement and NPS while reducing support costs.

Key Responsibilities

Product Strategy & Roadmap

– Define vision, north‑star metrics and 12–18 month roadmap for entertainment VAS; build business cases and maintain competitive intelligence.

Backlog Ownership & Delivery

– Own backlog across catalog, entitlements, activation, UX and billing; lead agile sprints, launch features via flags and A/B tests.

Pricing, Packaging & Merchandising

– Partner with Pricing and Finance on ARPU ladder, trials, lifecycle pricing and next‑best‑offer logic; coordinate merchandising across touchpoints.

Experience & Enablement

– Drive activation flows, account linking, device/app distribution, proactive health checks and collaborate with Call Center Ops on scripts and routing.

Data, AI & Insights

– Use funnel analytics, session replay, VoC and QoE telemetry to prioritize work and publish dashboards; leverage AI for recommendations and anomaly detection.

Partner & Vendor Management

– Source and manage game, streaming and music partners; negotiate SLAs, data terms and joint roadmaps.

Channel & Journey Orchestration

– Align with CX Factory, e‑commerce and sales on personalization, offers, SPIFs and integrate entertainment moments across journeys.

Governance & Ways of Working

– Participate in enterprise reviews, roadmap resets and manage dependencies and risks.

Minimum Qualifications

7+ years product management in ISP/telecom, gaming, music or entertainment ecosystems.

Proven backlog ownership and delivery in cross‑functional agile teams.

Strong analytical skills; SQL/BI experience a plus.

Experience with catalog, entitlements, identity, billing, QoE telemetry and device/app ecosystems.

Familiarity with AI/automation for recommendations, anomaly detection and agent‑assist.

Desired Competencies

Customer‑obsessed, data‑driven, systems thinker.

Bias for action, collaborative, high ownership.

Tools & Platforms

Jira/Azure DevOps, Confluence, GA4, Adobe Analytics, Looker/Tableau/Power BI.

Feature flags & A/B testing platforms, CMS, CRM, agent‑assist/gen‑AI, QoE telemetry.

Why Join Brightspeed? Brightspeed is a Top Workplace and offers competitive compensation, comprehensive benefits and a culture focused on inclusion and belonging.

Brightspeed is an Equal Opportunity Employer committed to inclusion of all qualified individuals. If you require reasonable accommodation, please contact taaccommodationrequests@brightspeed.com.

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