SAVANT
Market Development Director, Lighting & Shades - Western Region
SAVANT, Los Angeles, California, United States, 90079
Market Development Director, Lighting & Shades – Western Region
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Market Development Director, Lighting & Shades – Western Region
role at
SAVANT
Company Description
Savant Systems, Inc. is a global leader in smart home and energy, and traditional lighting solutions, for consumers, businesses, utility companies and more. As the parent of GE Lighting, a Savant company, Savant offers the most diverse portfolio of DIY and professionally installed products in the industry. Our innovative solutions unite all the vital pillars of any smart home – climate, lighting, entertainment, security, and energy – all controlled by a single intuitive award-winning app experience.
Overview The Savant Market Development Director is focused on designing and executing comprehensive sales plans to drive adoption of new or key product/software categories. This role will collaborate with various departments, including product and marketing teams, to develop sales and marketing strategies, drive product awareness and gain market share across targeted business/customer channels.
What You Will Be Doing
Develop and execute detailed go-to-market strategies for the GE Proseo lighting control, lighting fixture/lamp and shading product families.
Create a brand story and product narratives that help define the Savant value proposition.
Develop product application education and marketing that spotlights a variety of job types and use cases for products/software.
Develop sales team education resources that align with brand and product story.
Provide guidance and leadership to the outside and inside sales teams, including how to navigate a sales pitch, effectively sell against competitive solutions, and increase close rate.
Create and execute channel strategies for GE Proseo lighting control, lighting fixture/lamp and shading product families.
Increase market share within the Custom Installation channel.
Build and develop new sales channels, including window treatment dealers and electrical contractors.
Foster relationships and secure product specifications from lighting specifiers, interior designers, architects and other trade professionals.
Ensure education and CEU credited materials meet the needs of the market and are delivered quarterly across key markets.
Target specific markets to drive specification, generating pre-designed projects for custom installers and other sales channels.
Analyze performance metrics, competitive environment and market conditions and adjust sales and marketing tactics accordingly.
Seniority Level Director
Employment Type Full-time
Job Function Sales and Business Development
Location & Salary Torrance, CA – $150,000 - $215,000 – 1 month ago
References increase your chances of interviewing at SAVANT by 2x
#J-18808-Ljbffr
Market Development Director, Lighting & Shades – Western Region
role at
SAVANT
Company Description
Savant Systems, Inc. is a global leader in smart home and energy, and traditional lighting solutions, for consumers, businesses, utility companies and more. As the parent of GE Lighting, a Savant company, Savant offers the most diverse portfolio of DIY and professionally installed products in the industry. Our innovative solutions unite all the vital pillars of any smart home – climate, lighting, entertainment, security, and energy – all controlled by a single intuitive award-winning app experience.
Overview The Savant Market Development Director is focused on designing and executing comprehensive sales plans to drive adoption of new or key product/software categories. This role will collaborate with various departments, including product and marketing teams, to develop sales and marketing strategies, drive product awareness and gain market share across targeted business/customer channels.
What You Will Be Doing
Develop and execute detailed go-to-market strategies for the GE Proseo lighting control, lighting fixture/lamp and shading product families.
Create a brand story and product narratives that help define the Savant value proposition.
Develop product application education and marketing that spotlights a variety of job types and use cases for products/software.
Develop sales team education resources that align with brand and product story.
Provide guidance and leadership to the outside and inside sales teams, including how to navigate a sales pitch, effectively sell against competitive solutions, and increase close rate.
Create and execute channel strategies for GE Proseo lighting control, lighting fixture/lamp and shading product families.
Increase market share within the Custom Installation channel.
Build and develop new sales channels, including window treatment dealers and electrical contractors.
Foster relationships and secure product specifications from lighting specifiers, interior designers, architects and other trade professionals.
Ensure education and CEU credited materials meet the needs of the market and are delivered quarterly across key markets.
Target specific markets to drive specification, generating pre-designed projects for custom installers and other sales channels.
Analyze performance metrics, competitive environment and market conditions and adjust sales and marketing tactics accordingly.
Seniority Level Director
Employment Type Full-time
Job Function Sales and Business Development
Location & Salary Torrance, CA – $150,000 - $215,000 – 1 month ago
References increase your chances of interviewing at SAVANT by 2x
#J-18808-Ljbffr