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Common Citizen

Regional Sales Representative

Common Citizen, Lansing, Michigan, United States

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Job Description: Regional Sales Representative Location:

Western, Northern, and Eastern Michigan Reports To:

Director of Sales Compensation:

$45,000+ Commission About Us Common Citizen is a leader in the cannabis industry, providing high-quality flower, concentrates, edibles, and other products to licensed dispensaries. We’re passionate about building lasting partnerships, elevating cannabis culture, and creating unforgettable customer experiences. Position Summary The

Regional Sales Representative

will drive wholesale sales of cannabis and cannabis products to licensed dispensaries within their assigned territory. This role blends

sales execution

with

brand ambassador responsibilities

— building strong relationships with dispensary buyers, budtenders, and end consumers to grow market share and increase brand visibility. Key Responsibilities Wholesale Sales & Account Management Prospect, pitch, and close wholesale cannabis sales with dispensaries across the assigned region. Manage and grow existing accounts by providing exceptional service and support. Consistently meet or exceed sales quotas and revenue goals. Track sales activities, pipeline, and results using CRM tools. Brand Representation Serve as the face of the brand at dispensary events, vendor days, product demos, and community activations. Educate dispensary staff on product features, benefits, and brand story to ensure accurate and enthusiastic promotion. Collect market feedback on product performance, pricing, and competitor activity. Partner with marketing to plan and execute brand ambassador activities. Communicate market trends, customer insights, and growth opportunities to leadership. Ensure compliance with all state cannabis regulations in sales and promotional activities. Qualifications 2+ years of experience in B2B sales, preferably in cannabis, alcohol, beverage, or CPG industries. Strong track record of meeting/exceeding sales goals. Excellent communication, negotiation, and relationship-building skills. Comfortable representing a brand in public settings and engaging with diverse groups. Knowledge of cannabis products, culture, and compliance regulations a plus. Valid driver’s license, reliable transportation, and ability to travel regionally. What We Offer Competitive base salary + commission structure. Mileage reimbursement or car allowance. Employee discounts on products. Opportunities for career growth in a fast-growing industry. A dynamic, passionate, and fun work environment. Equal Opportunity

employer: Common Citizen is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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