D.S. & DURGA
Since 2008, D.S. (a musician turned-self-taught-perfumer) & Durga (an architect-turned-designer) have been making original perfumes with the rarest, premium ingredients. All perfumes created in-house in Brooklyn, NY. Each of our perfumes is a rich narrative with liner notes, playlists, images, graphics, and films that expand upon the world inside the glass. Perfume is Armchair Travel.
About the Job Department: Digital
Reports to: VP Digital & E-Commerce
Location: Brooklyn, NY (Hybrid – 3 days in office)
The E-Commerce & CRM Manager is responsible for driving growth and retention through a seamless online experience and data-driven customer relationship marketing. This role oversees DS & Durga’s digital flagship (Shopify Headless) and lifecycle marketing ecosystem across Klaviyo (email) and Attentive (SMS), ensuring every touchpoint reflects the brand’s storytelling and delivers measurable results.
You’ll combine creative execution with analytical precision, optimizing site performance, conversion, and engagement while building programs that deepen loyalty and repeat purchase.
Key Responsibilities E-Commerce & Site Experience
Manage daily merchandising, onsite content updates, and new product launches on Shopify Headless.
Optimize PDPs, navigation, and conversion flows through UX testing and A/B experimentation.
Partner with Creative and Brand teams to ensure visuals, messaging, and site experience align with campaign priorities.
Collaborate with development partners for enhancements, QA, and new feature rollouts.
Monitor onsite analytics to identify opportunities that increase conversion rate, AOV, and retention.
CRM & Retention Marketing
Own the full CRM lifecycle through Klaviyo (email) and Attentive (SMS): segmentation, campaign planning, automation flows, and reporting.
Develop retention strategies to grow repeat purchase rate and customer lifetime value (LTV).
Lead loyalty, referral, and post-purchase initiatives in partnership with Brand and Operations.
Analyze performance metrics to optimize creative, messaging, and timing.
Ensure CRM campaigns are fully aligned with paid and organic initiatives to support cohesive storytelling and performance.
Qualifications
4–6 years of experience in e-commerce and CRM marketing (beauty, fashion, or lifestyle preferred).
Strong proficiency with Shopify, Klaviyo, Attentive, and Google Analytics (GA4).
Highly organized with strong communication and project management abilities.
Analytical mindset paired with strong brand and storytelling sensibility.
Success in This Role Looks Like
Increased onsite conversion rate and AOV through continuous UX improvement.
Growth in repeat purchase rate and customer lifetime value.
High-performing, brand-consistent email and SMS programs that drive engagement and retention.
Smooth coordination between e-commerce, brand, and creative teams for integrated campaigns.
Job Type: Permanent
DS & Durga is committed to fostering an inclusive and diverse workplace where all employees are valued and respected. We believe in the power of collective momentum, recognizing that each individual's unique perspective and contributions drive our success. With a strong emphasis on integrity, we ensure that every team member is treated equitably and given equal opportunities to grow and thrive within our organization. DS & Durga does not tolerate discrimination of any kind and strives to create an environment where everyone can contribute to their fullest potential.
The compensation offered will be determined based on candidates' relevant skills, experience, and geographic region. We leverage pay transparency for a seamless candidate experience.
Seniority level Mid-Senior level
Employment type Full-time
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About the Job Department: Digital
Reports to: VP Digital & E-Commerce
Location: Brooklyn, NY (Hybrid – 3 days in office)
The E-Commerce & CRM Manager is responsible for driving growth and retention through a seamless online experience and data-driven customer relationship marketing. This role oversees DS & Durga’s digital flagship (Shopify Headless) and lifecycle marketing ecosystem across Klaviyo (email) and Attentive (SMS), ensuring every touchpoint reflects the brand’s storytelling and delivers measurable results.
You’ll combine creative execution with analytical precision, optimizing site performance, conversion, and engagement while building programs that deepen loyalty and repeat purchase.
Key Responsibilities E-Commerce & Site Experience
Manage daily merchandising, onsite content updates, and new product launches on Shopify Headless.
Optimize PDPs, navigation, and conversion flows through UX testing and A/B experimentation.
Partner with Creative and Brand teams to ensure visuals, messaging, and site experience align with campaign priorities.
Collaborate with development partners for enhancements, QA, and new feature rollouts.
Monitor onsite analytics to identify opportunities that increase conversion rate, AOV, and retention.
CRM & Retention Marketing
Own the full CRM lifecycle through Klaviyo (email) and Attentive (SMS): segmentation, campaign planning, automation flows, and reporting.
Develop retention strategies to grow repeat purchase rate and customer lifetime value (LTV).
Lead loyalty, referral, and post-purchase initiatives in partnership with Brand and Operations.
Analyze performance metrics to optimize creative, messaging, and timing.
Ensure CRM campaigns are fully aligned with paid and organic initiatives to support cohesive storytelling and performance.
Qualifications
4–6 years of experience in e-commerce and CRM marketing (beauty, fashion, or lifestyle preferred).
Strong proficiency with Shopify, Klaviyo, Attentive, and Google Analytics (GA4).
Highly organized with strong communication and project management abilities.
Analytical mindset paired with strong brand and storytelling sensibility.
Success in This Role Looks Like
Increased onsite conversion rate and AOV through continuous UX improvement.
Growth in repeat purchase rate and customer lifetime value.
High-performing, brand-consistent email and SMS programs that drive engagement and retention.
Smooth coordination between e-commerce, brand, and creative teams for integrated campaigns.
Job Type: Permanent
DS & Durga is committed to fostering an inclusive and diverse workplace where all employees are valued and respected. We believe in the power of collective momentum, recognizing that each individual's unique perspective and contributions drive our success. With a strong emphasis on integrity, we ensure that every team member is treated equitably and given equal opportunities to grow and thrive within our organization. DS & Durga does not tolerate discrimination of any kind and strives to create an environment where everyone can contribute to their fullest potential.
The compensation offered will be determined based on candidates' relevant skills, experience, and geographic region. We leverage pay transparency for a seamless candidate experience.
Seniority level Mid-Senior level
Employment type Full-time
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