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Blueprint Creative Group

Marketing Communications Manager

Blueprint Creative Group, Boston, Massachusetts, us, 02298

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You must be Massachusetts-based. Direct emails will be ignored and disqualified.

Blueprint Creative Group is a strategic communications agency supporting state, local, and federal government agencies with enterprise-wide communications, public affairs, and program management.

Position Overview Blueprint seeks a senior Marketing Communications Manager to oversee and run statewide education and awareness programs. This role combines account management, communications, stakeholder engagement, school-based programming, and event operations. You’ll own day-to-day delivery, from strategy to execution for statewide digital and earned media campaigns (health, transit, tourism).

Key Responsibilities

Account Management

Manage scope, budget burn, staffing plans, vendor SOWs, and timeline; escape risks with mitigation options

Ensure brand and message consistency statewide, while enabling district-level customization

Communications & Outreach

Lead the customer communications plan aligned to brand messaging and behavior change goals

Oversee content calendar (social, email, SMS, web, educator toolkits, PSA), approvals, and performance optimization

Coordinate with media relations for statewide messaging and earned media

Stakeholder Engagement & Partnerships

Build and run a statewide coalition (schools/districts, law enforcement/EMS, hospitals, faith/sports groups, CBOs)

Stand up and maintain a partner CRM; set partner tiers and MOUs/LOIs; track activations and contributions

Event & Forum Management

Own event playbooks: permitting, venue ops, run-of-show, A/V, interpretation, accessibility, and volunteer management

Capture learnings and codify improvements into reusable playbooks

Qualifications

7–10+ years in program management for public health, transportation safety, education, or community campaigns

Demonstrated success delivering statewide or multi-district outreach with measurable outcomes

Hands‑on experience running large community events and school‑based programming

Strong communicator and organizer: builds coalitions, manages vendors, and leads field teams

Media/PSA coordination and social content planning experience

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