Orchestra
Senior Account Executive, Consumer Lifestyle
New York, NY
Small Girls PR is seeking a Senior Account Executive who has developed strong media relationships and has a track record of success securing meaningful placements. This role will support higher-level client communications for projects, lead call and meeting efforts for the team and participate in strategy discussions both behind-the-scenes and with clients in the consumer lifestyle space.
There is no one-size-fits-all for an SGPR client which means your career will be further enriched with meaningful and diversified experience. We've handled mergers for GE, announced Esusu as one of the first Black-owned tech unicorns, launched paranormal investigations with Ring doorbells, created a closet calculator to see how recycled clothing impacts the environment with thredUP, and hired the Green M&M as Zappos’ newest “shoefluencer” when the spokescandy was put on hiatus due to her boots controversy. This team ideated a "Culture Cocktail" campaign that paired trending Taylor Swift dining headlines with proprietary Taskrabbit booking data to highlight how New Yorkers use Taskers for restaurant reservations, generating 740M+ media impressions across national outlets.
Note:
This role is based in our NYC office on a hybrid schedule (two days weekly in‑office).
How you’ll make an impact:
Work alongside client leads to contribute ideas towards viral campaign moments, and then bring them to life
Craft creative pitch angles that position clients uniquely from their competitor set and yield 20 - 100 placements per campaign idea
Write pitches, fact sheets, media briefs, press releases and more with ease to provide media everything they need to garner killer coverage
Establish and maintain warm relationships with consumer media in print, digital, podcast, and broadcast, leading to regular placements as well as feature stories.
Help us develop strategies and relationships to earn placements in social media channels, like Hypebeast’s TikTok
Mentor our strong and capable junior team, helping them flourish into future leaders
What Sets You Apart:
Optimistic Problem Solver:
You approach challenges with a solutions‑first mindset, maintaining a positive attitude while navigating day‑to‑day roadblocks.
Proactive & Adaptable:
You’re eager to jump in wherever needed, quick on your feet when plans shift, and ready to find workarounds when the unexpected arises.
Curious & In‑the‑Know:
You stay on top of what’s new and next in media, culture, and tech, and are excited to share emerging ideas with your team and clients.
Media Relationships:
You’ve built strong connections with journalists and know how to craft a strong pitch that gets attention.
Detail‑Oriented & Organized:
You help keep things moving—staying on top of deadlines, keeping trackers updated, and supporting your team across multiple accounts.
Creative Contributor:
You bring fresh ideas to brainstorms and have contributed to campaigns or stunts that earned media traction or client praise.
Qualifications:
You have a 3+ years of relevant experience (agency experience or fast‑paced startup background preferred), ideally a true generalist that leans in the lifestyle space
You’re intellectually curious and a natural storyteller
You’ve already secured top‑tier press placements and have the clips to prove itYou’re a skilled writer, who crafts pitches and copy with clarity and cleverness
You love forging relationships with media, colleagues and clients
You’re comfortable leading client calls and providing a first pass at providing strategic counsel
You’re a creative thinker who isn’t afraid to take a risk or push the envelope
Your passion for error‑free work; you double‑check every detail and spot a typo a mile away
Why You’ll Love Us:
Atypical Time Off:
Generous PTO that scales with tenure, in addition to Summer Fridays, Day of Rests for mental health, Caregiving days, and time off for Unsick Days dedicated to preventative care
Deep Work Focus:
Our Smalls In Sync program ensures you have dedicated time for collaboration and strategic solo work
Comprehensive Benefits:
A 100% employer‑covered medical plan, 401k match up to 4%, dental, vision, and more
Innovation Leadership:
Our agency was amongst the first to offer client brand campaigns on TikTok (back when it was still called Musical.ly), has been recognized for pioneering unique HR policies live on The Today Show, and our AI Leadership committee has been training our employees at the intersection of PR and AI for over two years (not two months!)
Vibrant Culture:
Employee‑led committees shape company policy and organize team celebrations from book clubs to outings
At Small Girls PR, fairness and equity are incredibly important factors throughout our hiring process. As a result, we have a set salary threshold for each role to ensure our teams are compensated equitably. Depending on experience and title, the salary threshold is $80,000-$80,000.
We are a diverse and high performing company that is dedicated to creating an inspiring workplace for all. It is the policy of Small Girls PR to provide equal opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, or sexual orientation.
#J-18808-Ljbffr
Small Girls PR is seeking a Senior Account Executive who has developed strong media relationships and has a track record of success securing meaningful placements. This role will support higher-level client communications for projects, lead call and meeting efforts for the team and participate in strategy discussions both behind-the-scenes and with clients in the consumer lifestyle space.
There is no one-size-fits-all for an SGPR client which means your career will be further enriched with meaningful and diversified experience. We've handled mergers for GE, announced Esusu as one of the first Black-owned tech unicorns, launched paranormal investigations with Ring doorbells, created a closet calculator to see how recycled clothing impacts the environment with thredUP, and hired the Green M&M as Zappos’ newest “shoefluencer” when the spokescandy was put on hiatus due to her boots controversy. This team ideated a "Culture Cocktail" campaign that paired trending Taylor Swift dining headlines with proprietary Taskrabbit booking data to highlight how New Yorkers use Taskers for restaurant reservations, generating 740M+ media impressions across national outlets.
Note:
This role is based in our NYC office on a hybrid schedule (two days weekly in‑office).
How you’ll make an impact:
Work alongside client leads to contribute ideas towards viral campaign moments, and then bring them to life
Craft creative pitch angles that position clients uniquely from their competitor set and yield 20 - 100 placements per campaign idea
Write pitches, fact sheets, media briefs, press releases and more with ease to provide media everything they need to garner killer coverage
Establish and maintain warm relationships with consumer media in print, digital, podcast, and broadcast, leading to regular placements as well as feature stories.
Help us develop strategies and relationships to earn placements in social media channels, like Hypebeast’s TikTok
Mentor our strong and capable junior team, helping them flourish into future leaders
What Sets You Apart:
Optimistic Problem Solver:
You approach challenges with a solutions‑first mindset, maintaining a positive attitude while navigating day‑to‑day roadblocks.
Proactive & Adaptable:
You’re eager to jump in wherever needed, quick on your feet when plans shift, and ready to find workarounds when the unexpected arises.
Curious & In‑the‑Know:
You stay on top of what’s new and next in media, culture, and tech, and are excited to share emerging ideas with your team and clients.
Media Relationships:
You’ve built strong connections with journalists and know how to craft a strong pitch that gets attention.
Detail‑Oriented & Organized:
You help keep things moving—staying on top of deadlines, keeping trackers updated, and supporting your team across multiple accounts.
Creative Contributor:
You bring fresh ideas to brainstorms and have contributed to campaigns or stunts that earned media traction or client praise.
Qualifications:
You have a 3+ years of relevant experience (agency experience or fast‑paced startup background preferred), ideally a true generalist that leans in the lifestyle space
You’re intellectually curious and a natural storyteller
You’ve already secured top‑tier press placements and have the clips to prove itYou’re a skilled writer, who crafts pitches and copy with clarity and cleverness
You love forging relationships with media, colleagues and clients
You’re comfortable leading client calls and providing a first pass at providing strategic counsel
You’re a creative thinker who isn’t afraid to take a risk or push the envelope
Your passion for error‑free work; you double‑check every detail and spot a typo a mile away
Why You’ll Love Us:
Atypical Time Off:
Generous PTO that scales with tenure, in addition to Summer Fridays, Day of Rests for mental health, Caregiving days, and time off for Unsick Days dedicated to preventative care
Deep Work Focus:
Our Smalls In Sync program ensures you have dedicated time for collaboration and strategic solo work
Comprehensive Benefits:
A 100% employer‑covered medical plan, 401k match up to 4%, dental, vision, and more
Innovation Leadership:
Our agency was amongst the first to offer client brand campaigns on TikTok (back when it was still called Musical.ly), has been recognized for pioneering unique HR policies live on The Today Show, and our AI Leadership committee has been training our employees at the intersection of PR and AI for over two years (not two months!)
Vibrant Culture:
Employee‑led committees shape company policy and organize team celebrations from book clubs to outings
At Small Girls PR, fairness and equity are incredibly important factors throughout our hiring process. As a result, we have a set salary threshold for each role to ensure our teams are compensated equitably. Depending on experience and title, the salary threshold is $80,000-$80,000.
We are a diverse and high performing company that is dedicated to creating an inspiring workplace for all. It is the policy of Small Girls PR to provide equal opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, or sexual orientation.
#J-18808-Ljbffr