Grey Matter Recruitment
Product Marketing Director at Retail Media AdTech
Grey Matter Recruitment, New York, New York, United States, 10261
About the Company
A global SaaS leader powering brand decisions and go-to-market execution with actionable intelligence. The platform provides market intelligence, commerce media, testing, measurement, and omnichannel activation, helping the world’s leading brands make smarter, faster decisions and deliver connected customer experiences.
The business is scaling quickly and seeking the best and brightest to join their growing team.
The Role This is a strategic leadership role driving go-to-market strategy, positioning, messaging, and competitive intelligence, ensuring Retail Media solutions stand out in a fast-moving and competitive landscape.
You will work closely with Product, Sales, Client Success, and Marketing to build compelling narratives, enable teams to win, and deliver measurable value to brands and agencies across retail media, offsite channels, and emerging commerce opportunities.
What You’ll Do
Lead end-to-end GTM strategy for commerce media products, from market analysis to launch to adoption
Own positioning and messaging that differentiates solutions in the market
Build competitive intelligence and market insights that inform product, sales, and marketing priorities
Serve as the internal and external subject matter expert on commerce media
Partner with Sales Enablement on tools, training, and pitch materials
Collaborate with Product and Corporate Marketing on product strategy, launches, and thought leadership
What We’re Looking For
10+ years in product marketing, with at least 5 years in commerce or retail media
Proven record of driving successful GTM strategies for enterprise SaaS products
Strong knowledge of retail media, display, social commerce, and omnichannel advertising
Exceptional communication and storytelling skills
Leadership experience with cross-functional influence at senior levels
Analytical mindset, with the ability to translate data into strategy
Comfortable working in a fast-paced, high-growth environment
Why Join
Hybrid working model (3 days in office per week)
Competitive base salary with quarterly bonus
Opportunity to lead strategy in one of the fastest-growing areas of Adtech and commerce
Collaborative, entrepreneurial culture with passionate and diverse colleagues
#J-18808-Ljbffr
The business is scaling quickly and seeking the best and brightest to join their growing team.
The Role This is a strategic leadership role driving go-to-market strategy, positioning, messaging, and competitive intelligence, ensuring Retail Media solutions stand out in a fast-moving and competitive landscape.
You will work closely with Product, Sales, Client Success, and Marketing to build compelling narratives, enable teams to win, and deliver measurable value to brands and agencies across retail media, offsite channels, and emerging commerce opportunities.
What You’ll Do
Lead end-to-end GTM strategy for commerce media products, from market analysis to launch to adoption
Own positioning and messaging that differentiates solutions in the market
Build competitive intelligence and market insights that inform product, sales, and marketing priorities
Serve as the internal and external subject matter expert on commerce media
Partner with Sales Enablement on tools, training, and pitch materials
Collaborate with Product and Corporate Marketing on product strategy, launches, and thought leadership
What We’re Looking For
10+ years in product marketing, with at least 5 years in commerce or retail media
Proven record of driving successful GTM strategies for enterprise SaaS products
Strong knowledge of retail media, display, social commerce, and omnichannel advertising
Exceptional communication and storytelling skills
Leadership experience with cross-functional influence at senior levels
Analytical mindset, with the ability to translate data into strategy
Comfortable working in a fast-paced, high-growth environment
Why Join
Hybrid working model (3 days in office per week)
Competitive base salary with quarterly bonus
Opportunity to lead strategy in one of the fastest-growing areas of Adtech and commerce
Collaborative, entrepreneurial culture with passionate and diverse colleagues
#J-18808-Ljbffr