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DreamWorks Animation SKG

Research Analyst

DreamWorks Animation SKG, California, Missouri, United States, 65018

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About Us NBCUniversal Global TV Distribution is responsible for the licensing and distribution of NBCUniversal product to all forms of television and new media platforms in the U.S., Canada and in over 200 territories internationally. NBCUniversal’s content portfolio includes a vast and diverse library of more than 6,500 feature films and 170,000 television episodes, including current and classic titles, non-scripted programming, kids, sports, news, long-form and short-form programming from Universal Pictures, Focus Features, Universal Television, UCP, Universal International Studios, Sky Studios, NBC Late Night properties, DreamWorks Animation, Telemundo, and more, as well as locally produced content from around the world. Global TV Distribution is a division of Comcast NBCUniversal.

Overview The Research Analyst will focus on providing research support to NBCU’s content distribution teams in the U.S., London and Latin America, on both a pan-regional and country-specific basis. In this role you will be responsible for compiling, organizing, visualizing, analyzing, and presenting cross-platform viewing data in various research projects including standard landscape and performance reports, ad hoc client requests, and long-term strategy evaluations. This position reports to the VP of Audience Insights & Analytics in Universal City.

Responsibilities

Provide market, brand, platform and program analyses and insights based on linear TV and digital audience metrics

Produce regular reports monitoring NBCU and competitive content performance, including written insights derived from the data

Create client-facing highlights for territory specific and global teams, illuminating the success of NBCU series

Build and maintain detailed and accurate historical databases of first-party client data

Ensure data quality and integrity through cleaning, filtering, and system setup for efficient insight generation

Provide support for major annual conferences/events such as LA Screenings and Content Americas

Master multiple ratings/streaming measurement software products

Maintain and help develop systems for storing key departmental data and analyses

The responsibilities associated with this position are not limited to the above descriptions and may be modified at any time by the Department or NBCUniversal.

Qualifications Basic Requirements

Bachelor's degree

Background in media research

Proficient in Power Query, SQL, Snowflake, and Microsoft Office 365 (especially Excel and PowerPoint)

Experience with media measurement tools (e.g. Nielsen, Digital-i, ITVR, Tech Edge, Instar) and business intelligence tools (e.g. Power BI, Tableau)

Skilled in analyzing and using 1st and 3rd party datasets

Desired Characteristics

Ability to work autonomously to tight deadlines and multiple competing priorities

Ability to collaborate across divisions and build strong working relationships

Knowledge and understanding of the television industry relevant to broadcast, cable and digital platforms, including research terminology and methodology

Excellent numeracy and analytical skills, with the ability to craft out insightful and visually compelling reporting

Knowledge and understanding of the U.S. and/or Latin America media landscape and industry relevant to broadcast, cable, and digital platforms

Outstanding problem solving and investigative skills to answer questions and supplement analyses when only limited data and information are readily available

Experience cleaning and streamlining inconsistent datasets

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