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Insight Global

Social Media Manager & Content Creator

Insight Global, North Attleborough Center, Massachusetts, United States

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A company in the North Attleboro area is looking for a Social Media Manager and Content Creator to join their team. This is a hands‑on role for a creative storyteller who is an expert in building communities and producing engaging content. The ideal candidate is a digital native who is just as comfortable developing a high‑level editorial calendar as they are editing a viral‑worthy video. You will be responsible for growing our audience, increasing engagement, and strengthening our brand identity across all major social platforms. Key Responsibilities:

Develop, manage, and execute a comprehensive social media editorial calendar aligned with our marketing campaigns, promotions, and industry events. Create, shoot, and edit high‑quality, engaging video content, especially short‑form videos for platforms like TikTok and Instagram. Design visually compelling graphics, thumbnails, and other creative assets for social media posts, stories, and advertisements. Schedule, publish, and monitor daily content across all our social media channels, including Instagram, TikTok, and Facebook. Engage with our community by responding to comments, messages, and mentions in a timely and on‑brand manner, fostering a positive and interactive environment. Monitor and analyze social media performance using platform analytics and other tools to provide regular reports on key metrics, insights, and recommendations for optimization. Stay current with social media trends, platform algorithm changes, and new content formats. Collaborate with the broader marketing team to ensure a cohesive brand message and integrated campaign strategy.

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