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VP, Analytics – Health
role at
Merkle . This is a remote‑friendly position.
Job Description The VP Analytics, Health will be the industry‑leading voice of analytics for the agency, setting the vision and strategy to ensure our analytics offerings are innovative and address client business challenges. You will lead a cross‑disciplinary team that turns data into relevant insight to optimize client outcomes, holding all teams accountable for delivering integrated work products. You are also responsible for the evolution of the practice through developing best‑in‑class services and capabilities.
Working with the SVP, the clients and the account teams on each client within the portfolio, you will craft industry‑leading integrated solutions to address clients’ unique business challenges, leveraging a business mindset to convert them into strategic opportunities. You will help identify best practices and then drive implementation of these solutions across clients within the health vertical.
You will report to the SVP, Analytics.
Responsibilities
Vision and Strategy
– Set vision for Health Analytics team, ensuring offerings are innovative and address challenges impacting the Health industry and exploiting emerging technology trends and partnership opportunities.
Growth
– Partner with Client Success, Growth teams and Capability Leaders to craft integrated solutions supporting clients’ business objectives.
Delivery
– Ensure delivery excellence for the Health client portfolio. Lead teams in defining and delivering measurement roadmaps, data visualizations, media mix optimization, multi‑touch attribution, digital/TV attribution, customer segmentation/modeling and AI/genAI applications.
Staff Development
– Lead recruiting, staffing, training and career development. Cultivate a learning mindset to keep the team up to date with industry trends and future‑proof.
Qualifications
12+ years of relevant analytics experience
5+ years in the Health space (Pharma, HCP, Patient, Payor, Provider, Life Sciences, Retail Health, Medical Device)
Bachelor’s degree in data analytics, data science, statistics or other quantitative disciplines
Master’s degree in data analytics, data science, statistics or other quantitative disciplines (preferred)
Senior‑most contact for analytics at client‑side or marketing/advertising agencies; experience managing analytics teams and delivering for a portfolio of clients, expertise in presenting to clients
Experience mentoring staff from entry‑level to senior roles
Experience delivering clear, strategic presentations to C‑level clients and agency executives
Experience guiding strategic thinking and leadership for data analytics, insights and innovation and evolving clients’ measurement capabilities across various stages of data and business maturity
Familiarity with statistical concepts, machine learning and AI / Gen AI, with hands‑on expertise in two or more of the following areas: Customer Analytics, Advanced Measurement and Attribution, ML‑Driven Personalization, Market Research, Media Analytics, Reporting & BI
Working knowledge of relational databases, machine learning/AI techniques and programming languages (e.g., SQL, R, and Python) and clean room solutions and technologies
Experience with data sourcing, evaluation, onboarding and integration
Awareness of privacy and security considerations, specifically HIPAA compliance requirements – ensuring data handling meets legal and ethical standards
Understanding of Ad/MarTech landscape across all digital and non‑digital channels and their advantages/limitations
Compensation & Benefits The annual base salary range for this position is $136,000–$219,650. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills and other factors permitted by law. This position is also eligible for discretionary incentive compensation.
Benefits include:
Medical, vision, and dental insurance
Life insurance
Short‑term and long‑term disability insurance
401(k)
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave
Location USA – Remote (Illinois)
Brand, Time Type & Contract Merkle – Full time – Permanent
Application To start the application process, please click the “Apply” button at the top of this posting. Applications are reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
Equal Employment Opportunity Dentsu is committed to providing equal employment opportunities to all applicants and employees, without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. Dentsu also provides reasonable accommodation to individuals with disabilities and disabled veterans. For accommodation requests, please email ApplicantAccommodations@dentsu.com.
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VP, Analytics – Health
role at
Merkle . This is a remote‑friendly position.
Job Description The VP Analytics, Health will be the industry‑leading voice of analytics for the agency, setting the vision and strategy to ensure our analytics offerings are innovative and address client business challenges. You will lead a cross‑disciplinary team that turns data into relevant insight to optimize client outcomes, holding all teams accountable for delivering integrated work products. You are also responsible for the evolution of the practice through developing best‑in‑class services and capabilities.
Working with the SVP, the clients and the account teams on each client within the portfolio, you will craft industry‑leading integrated solutions to address clients’ unique business challenges, leveraging a business mindset to convert them into strategic opportunities. You will help identify best practices and then drive implementation of these solutions across clients within the health vertical.
You will report to the SVP, Analytics.
Responsibilities
Vision and Strategy
– Set vision for Health Analytics team, ensuring offerings are innovative and address challenges impacting the Health industry and exploiting emerging technology trends and partnership opportunities.
Growth
– Partner with Client Success, Growth teams and Capability Leaders to craft integrated solutions supporting clients’ business objectives.
Delivery
– Ensure delivery excellence for the Health client portfolio. Lead teams in defining and delivering measurement roadmaps, data visualizations, media mix optimization, multi‑touch attribution, digital/TV attribution, customer segmentation/modeling and AI/genAI applications.
Staff Development
– Lead recruiting, staffing, training and career development. Cultivate a learning mindset to keep the team up to date with industry trends and future‑proof.
Qualifications
12+ years of relevant analytics experience
5+ years in the Health space (Pharma, HCP, Patient, Payor, Provider, Life Sciences, Retail Health, Medical Device)
Bachelor’s degree in data analytics, data science, statistics or other quantitative disciplines
Master’s degree in data analytics, data science, statistics or other quantitative disciplines (preferred)
Senior‑most contact for analytics at client‑side or marketing/advertising agencies; experience managing analytics teams and delivering for a portfolio of clients, expertise in presenting to clients
Experience mentoring staff from entry‑level to senior roles
Experience delivering clear, strategic presentations to C‑level clients and agency executives
Experience guiding strategic thinking and leadership for data analytics, insights and innovation and evolving clients’ measurement capabilities across various stages of data and business maturity
Familiarity with statistical concepts, machine learning and AI / Gen AI, with hands‑on expertise in two or more of the following areas: Customer Analytics, Advanced Measurement and Attribution, ML‑Driven Personalization, Market Research, Media Analytics, Reporting & BI
Working knowledge of relational databases, machine learning/AI techniques and programming languages (e.g., SQL, R, and Python) and clean room solutions and technologies
Experience with data sourcing, evaluation, onboarding and integration
Awareness of privacy and security considerations, specifically HIPAA compliance requirements – ensuring data handling meets legal and ethical standards
Understanding of Ad/MarTech landscape across all digital and non‑digital channels and their advantages/limitations
Compensation & Benefits The annual base salary range for this position is $136,000–$219,650. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills and other factors permitted by law. This position is also eligible for discretionary incentive compensation.
Benefits include:
Medical, vision, and dental insurance
Life insurance
Short‑term and long‑term disability insurance
401(k)
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave
Location USA – Remote (Illinois)
Brand, Time Type & Contract Merkle – Full time – Permanent
Application To start the application process, please click the “Apply” button at the top of this posting. Applications are reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
Equal Employment Opportunity Dentsu is committed to providing equal employment opportunities to all applicants and employees, without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. Dentsu also provides reasonable accommodation to individuals with disabilities and disabled veterans. For accommodation requests, please email ApplicantAccommodations@dentsu.com.
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