Circa - IPG DXTRA
Overview
Golin is hiring a
Director, Digital Connector
to join our growing digital team of social and digital experts who excel at making brands hyper-relevant to their target audiences through the always-evolving world of digital media. Golin has been recognized as a leading agency with awards and accolades; the Director will work on the cutting edge of digital trends and engagement for major consumer brands, delivering earned media that builds brands and reputations. You’ll work on a top account with a team of digital account pros, creatives, analysts, influencer marketing specialists, media buyers and digital strategists to identify real-time opportunities, monitor industry trends and influential voices, and propose opportunities to leverage brand offerings within emerging trends and cultural conversations. You will design and execute marketing campaigns across digital platforms, including organic and paid channels, to deliver results. Ready to go all in with us? What You’ll Do: Lead vision and strategy for real-time engagement on a premier Golin account, using culture listening and data insights to set platform plans and guide execution Oversee campaign strategy and activation, from content and channel planning to paid media, analytics, and influencer partnerships Inform the annual real-time planning process, representing Golin as a results- and strategy-oriented client partner Foster and maintain productive and influential client relationships Identify solutions and work with teams, and independently, to drive client success and grow relationships Serve as an expert in fully integrated digital and social programs Cultivate a culture of support, growth and partnership among teams Lead paid social and digital campaigns across channels such as Facebook, Google+, X, Instagram and LinkedIn Work with analytics to translate campaign results into marketing-level KPIs year over year Execute brand-level social media strategies with complete digital fluency Represent Golin’s capabilities to organic and new business opportunities Take a leadership and highly visible role in business growth and targeting efforts Mentor teams, drive innovation and ideas, and support teammates’ careers Assist with management of financials, including budgets, billing, projections and staffing What You Have: Bachelor’s degree in marketing, communications or related field with 6-8 years of experience driving and executing digital/social media campaigns Passion for client service and ability to juggle multiple projects and changing priorities Expert experience in inorganic social and large holistic campaign strategy Excellent verbal, written, presentation and problem-solving skills Ability to work quickly across multiple brands and work streams while engaging and motivating a team Experience using social media management tools (e.g. Percolate, Sprinklr, Sprout Social, Spredfast, etc.) and managing social channels for brands Ability to execute and measure multifaceted campaigns and day-to-day communications initiatives Strong understanding of content marketing strategies, integrating campaign strategies across earned, owned and paid media with analytics to measure results Poise under pressure and a desire to immerse yourself in a client’s business as a valued partner About Us: Golin is a global public relations agency that helps companies create change that matters. We discover powerful human truths, create with bravery, and collaborate inclusively. With 1700+ global employees across 50+ offices, we provide comprehensive solutions for multi-market, regional and global programs. We are committed to an inclusive culture and equitable opportunities for all employees. Salary Range:
$100,000 – $180,000 Golin has included the base salary range for this role. Actual compensation offered will depend on factors including skills, qualifications, experience, and market considerations. Golin is an Equal Opportunity Employer – qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law.
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Golin is hiring a
Director, Digital Connector
to join our growing digital team of social and digital experts who excel at making brands hyper-relevant to their target audiences through the always-evolving world of digital media. Golin has been recognized as a leading agency with awards and accolades; the Director will work on the cutting edge of digital trends and engagement for major consumer brands, delivering earned media that builds brands and reputations. You’ll work on a top account with a team of digital account pros, creatives, analysts, influencer marketing specialists, media buyers and digital strategists to identify real-time opportunities, monitor industry trends and influential voices, and propose opportunities to leverage brand offerings within emerging trends and cultural conversations. You will design and execute marketing campaigns across digital platforms, including organic and paid channels, to deliver results. Ready to go all in with us? What You’ll Do: Lead vision and strategy for real-time engagement on a premier Golin account, using culture listening and data insights to set platform plans and guide execution Oversee campaign strategy and activation, from content and channel planning to paid media, analytics, and influencer partnerships Inform the annual real-time planning process, representing Golin as a results- and strategy-oriented client partner Foster and maintain productive and influential client relationships Identify solutions and work with teams, and independently, to drive client success and grow relationships Serve as an expert in fully integrated digital and social programs Cultivate a culture of support, growth and partnership among teams Lead paid social and digital campaigns across channels such as Facebook, Google+, X, Instagram and LinkedIn Work with analytics to translate campaign results into marketing-level KPIs year over year Execute brand-level social media strategies with complete digital fluency Represent Golin’s capabilities to organic and new business opportunities Take a leadership and highly visible role in business growth and targeting efforts Mentor teams, drive innovation and ideas, and support teammates’ careers Assist with management of financials, including budgets, billing, projections and staffing What You Have: Bachelor’s degree in marketing, communications or related field with 6-8 years of experience driving and executing digital/social media campaigns Passion for client service and ability to juggle multiple projects and changing priorities Expert experience in inorganic social and large holistic campaign strategy Excellent verbal, written, presentation and problem-solving skills Ability to work quickly across multiple brands and work streams while engaging and motivating a team Experience using social media management tools (e.g. Percolate, Sprinklr, Sprout Social, Spredfast, etc.) and managing social channels for brands Ability to execute and measure multifaceted campaigns and day-to-day communications initiatives Strong understanding of content marketing strategies, integrating campaign strategies across earned, owned and paid media with analytics to measure results Poise under pressure and a desire to immerse yourself in a client’s business as a valued partner About Us: Golin is a global public relations agency that helps companies create change that matters. We discover powerful human truths, create with bravery, and collaborate inclusively. With 1700+ global employees across 50+ offices, we provide comprehensive solutions for multi-market, regional and global programs. We are committed to an inclusive culture and equitable opportunities for all employees. Salary Range:
$100,000 – $180,000 Golin has included the base salary range for this role. Actual compensation offered will depend on factors including skills, qualifications, experience, and market considerations. Golin is an Equal Opportunity Employer – qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law.
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