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Enthusiast Auto Holdings

Search Marketing Manager

Enthusiast Auto Holdings, Wadsworth, Ohio, us, 44282

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Overview Enthusiast Auto Holdings (EAH) is a highly successful e-commerce company in the automotive aftermarket parts industry. EAH goes to market via ten enthusiast focused websites (banners) - ECS Tuning, Turner Motorsport, Pelican Parts, Rennline, Texas Speed & Performance, Z1 Motorsports, Z1 Off-Road, RCI Off-Road, EVANNEX and TEQSPORT. EAH serves automotive enthusiast customers who are passionate about how their vehicle looks and performs, by providing the parts, content, knowledge and support to make their vehicle come to life. We also serve a global network of specialty installer shops that solve for customers looking for a "Do it For Me" option. EAH’s leadership team has delivered strong organic growth with market-leading profitability. EAH has also completed multiple acquisitions and plans continued expansion of its served markets via acquisition.

EAH is owned and supported by Cortec Group, a premier private equity firm. Cortec has invested millions of dollars to expand EAH’s operations, facilities, technology, and leadership. Among other investments, EAH has recently completed a significant facility expansion at its primary distribution center and is in the process of implementing enterprise-level ERP / WMS / OMS systems.

Responsibilities

Day-to-day management of performance campaigns using on advertising platforms such as Google Ads

Improve Google’s PMAX campaign performance through bid and data feed optimization

Manage a multi-million dollar annual spend budget effectively across multiple marketing channels

Prepare and present weekly/monthly metric reports for business stakeholders throughout the organization

Monitor industry news and latest changes that will impact our programs

Partner with Planning / Creative / Brand teams to create cohesive messaging and shopping experience

Perform other tasks and activities as required. Perform all job functions with a positive, professional attitude

Qualifications

Developing and executing a Paid Media strategy that helps the organization meet and exceed its EBITDA goals

Building strong relationships with and receiving positive feedback from banner company associates

Increasing our new customer acquisition through a diverse portfolio of Digital Marketing channels

Associate / Bachelor Degree: Marketing, Business, Programming, Engineering, Math, or Related Field

4+ Years Professional and/or Intern Experience in Paid Media (PPC, SEM, Display) and/or Analytics

Strong Analytical and Problem-Solving Skills / Proficient in Microsoft Excel

Desired Skills

Previous Position in Agency / Online B2C / Retail Industry

Benefits Compensation package including medical, vision, and dental coverage, paid life, AD&D, long term disability, 401K retirement plan and paid vacation.

Location & Employment Type

Location: Based at our world headquarters west of Akron, OH

Employment type: Full-time

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