PreSales Collective
Senior Director, Strategic Sales & Analytics (Global Outdoor)
PreSales Collective, Needham Heights, Massachusetts, us, 02494
Senior Director, Strategic Sales & Analytics (Global Outdoor)
About SharkNinja: SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions. Headquartered in Needham, Massachusetts with 3,600+ associates, our products are sold at key retailers, online and offline, and through distributors around the world. We are powered by two trusted global brands, Shark and Ninja, and we are committed to innovation and growth.
Overview
We are seeking an accomplished and forward-thinking Senior Director, Strategic Sales & Analytics, specializing in Ninja Outdoor categories, to join our leadership team. This role is responsible for driving revenue growth, optimizing sales processes, and leveraging data-driven insights to strengthen our competitive position in the Global Outdoor category. The ideal candidate will have a proven track record of developing and executing sales strategies, leading high-performing teams, and using advanced analytics to drive business outcomes.
Responsibilities
Develop and execute comprehensive strategic sales plans to achieve revenue targets and increase market share in targeted categories.
Collaborate with the executive team to align sales strategies with overall business goals and objectives.
Lead the development of category-specific sales forecasts, budgets, and performance metrics.
Oversee the category analytics team in analyzing sales data, market trends, and customer insights to identify growth opportunities and drive strategic decision-making.
Utilize advanced analytics tools and techniques to generate actionable insights that inform sales strategies and initiatives.
Develop customer segmentation models and targeted sales approaches based on data-driven insights.
Provide strong leadership and guidance to the sales team, setting clear objectives, performance metrics, and expectations.
Foster a culture of continuous improvement, innovation, and accountability within the sales organization.
Mentor and develop sales team members, providing coaching and support to help them achieve their full potential.
Collaborate with cross-functional teams including marketing, product development, and operations to ensure alignment of sales strategies with product offerings and market positioning.
Lead cross-functional initiatives to drive customer-centric approaches, improve customer experience, and optimize sales processes.
Work with sales and marketing teams to develop and/or recommend pricing strategies, promotional initiatives, and go-to-market plans.
Stay abreast of industry trends, competitor activities, and emerging technologies in the categories of focus.
Conduct regular market analysis and competitive intelligence to identify opportunities and threats.
Translate market insights into actionable strategies to enhance our competitive position.
Prepare and present regular sales performance reports, insights, and recommendations to the executive team and board of directors.
Provide strategic guidance on sales trends, market dynamics, and growth opportunities.
Develop and implement product sell-in strategies – gaining product placement with retail partners.
Influence the future product roadmap to ensure profitable YoY category growth.
Approach problems with an obsessive-with-winning mindset and ensure go-to-market plans and roadmaps support share growth and profitability.
Qualifications
Bachelor’s degree in Business Administration, Sales, Marketing, or related field; Master’s degree preferred.
Minimum of 10 years of progressive experience in strategic sales management, analytics, or related field, including at least 5 years in a leadership role.
Experience managing a global outdoor business category strongly preferred.
Demonstrated success in developing and executing strategic sales plans that drive revenue growth and market share expansion.
Strong analytical skills with proficiency in Excel and sales analytics tools such as CRMs (e.g., Salesforce) or similar.
Experience in developing customer segmentation models, pricing strategies, and promotional initiatives based on data analysis.
Exceptional leadership and communication skills with the ability to inspire and motivate a sales team.
Proven track record of building and leading high-performing sales teams.
Strategic thinker with the ability to translate data into actionable insights and initiatives.
Ability to thrive in a fast-paced, results-oriented environment and manage multiple priorities effectively.
Our Culture & Benefits At SharkNinja, we value an Outrageously Extraordinary mindset and support diversity, equity, and inclusion. We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, product discounts, and learning programs that empower personal and professional growth.
Equal Opportunity Employer SharkNinja does not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by law. We provide reasonable accommodations as required by law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com.
Learn More: Life At SharkNinja, Outrageously Extraordinary, SharkNinja Candidate Privacy Notice
For candidates in all regions, refer to the Candidate Privacy Notice.
For candidates in China, refer to the Candidate Privacy Notice.
For candidates in Vietnam, refer to the Candidate Privacy Notice.
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Overview
We are seeking an accomplished and forward-thinking Senior Director, Strategic Sales & Analytics, specializing in Ninja Outdoor categories, to join our leadership team. This role is responsible for driving revenue growth, optimizing sales processes, and leveraging data-driven insights to strengthen our competitive position in the Global Outdoor category. The ideal candidate will have a proven track record of developing and executing sales strategies, leading high-performing teams, and using advanced analytics to drive business outcomes.
Responsibilities
Develop and execute comprehensive strategic sales plans to achieve revenue targets and increase market share in targeted categories.
Collaborate with the executive team to align sales strategies with overall business goals and objectives.
Lead the development of category-specific sales forecasts, budgets, and performance metrics.
Oversee the category analytics team in analyzing sales data, market trends, and customer insights to identify growth opportunities and drive strategic decision-making.
Utilize advanced analytics tools and techniques to generate actionable insights that inform sales strategies and initiatives.
Develop customer segmentation models and targeted sales approaches based on data-driven insights.
Provide strong leadership and guidance to the sales team, setting clear objectives, performance metrics, and expectations.
Foster a culture of continuous improvement, innovation, and accountability within the sales organization.
Mentor and develop sales team members, providing coaching and support to help them achieve their full potential.
Collaborate with cross-functional teams including marketing, product development, and operations to ensure alignment of sales strategies with product offerings and market positioning.
Lead cross-functional initiatives to drive customer-centric approaches, improve customer experience, and optimize sales processes.
Work with sales and marketing teams to develop and/or recommend pricing strategies, promotional initiatives, and go-to-market plans.
Stay abreast of industry trends, competitor activities, and emerging technologies in the categories of focus.
Conduct regular market analysis and competitive intelligence to identify opportunities and threats.
Translate market insights into actionable strategies to enhance our competitive position.
Prepare and present regular sales performance reports, insights, and recommendations to the executive team and board of directors.
Provide strategic guidance on sales trends, market dynamics, and growth opportunities.
Develop and implement product sell-in strategies – gaining product placement with retail partners.
Influence the future product roadmap to ensure profitable YoY category growth.
Approach problems with an obsessive-with-winning mindset and ensure go-to-market plans and roadmaps support share growth and profitability.
Qualifications
Bachelor’s degree in Business Administration, Sales, Marketing, or related field; Master’s degree preferred.
Minimum of 10 years of progressive experience in strategic sales management, analytics, or related field, including at least 5 years in a leadership role.
Experience managing a global outdoor business category strongly preferred.
Demonstrated success in developing and executing strategic sales plans that drive revenue growth and market share expansion.
Strong analytical skills with proficiency in Excel and sales analytics tools such as CRMs (e.g., Salesforce) or similar.
Experience in developing customer segmentation models, pricing strategies, and promotional initiatives based on data analysis.
Exceptional leadership and communication skills with the ability to inspire and motivate a sales team.
Proven track record of building and leading high-performing sales teams.
Strategic thinker with the ability to translate data into actionable insights and initiatives.
Ability to thrive in a fast-paced, results-oriented environment and manage multiple priorities effectively.
Our Culture & Benefits At SharkNinja, we value an Outrageously Extraordinary mindset and support diversity, equity, and inclusion. We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, product discounts, and learning programs that empower personal and professional growth.
Equal Opportunity Employer SharkNinja does not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by law. We provide reasonable accommodations as required by law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com.
Learn More: Life At SharkNinja, Outrageously Extraordinary, SharkNinja Candidate Privacy Notice
For candidates in all regions, refer to the Candidate Privacy Notice.
For candidates in China, refer to the Candidate Privacy Notice.
For candidates in Vietnam, refer to the Candidate Privacy Notice.
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