Vitana Pediatric & Orthodontic Partners
Digital Marketing Manager
Vitana Pediatric & Orthodontic Partners, Fort Lauderdale, Florida, us, 33336
Overview
Vitana Pediatric & Orthodontic Partners provided pay range. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $90,000.00/yr - $120,000.00/yr Additional compensation types Annual Bonus Direct message the job poster from Vitana Pediatric & Orthodontic Partners Why Join Us? We’re hiring a versatile
Digital Marketing Manager
to lead our
in-house SEO, local search, and paid search advertising efforts . You’ll manage all aspects of digital visibility across multiple pediatric dental and orthodontic practice brands—developing and optimizing campaigns that drive new patient growth. This is a high-impact role at the ground floor of a growing marketing team. You’ll be responsible for the planning, execution, and performance of digital campaigns across Google Ads, GMB profiles, and key SEO/GEO channels. What You’ll Do Paid Media (Google Ads) Build and manage search, display, and remarketing campaigns across multiple practice locations Optimize campaign structure, bidding, keywords, copy, and landing page performance Report on spend, performance, CPL, and ROI; make ongoing improvements Manage budgets of ~$20–30K/month across brands SEO + Local Search Audit and optimize local listings (GMB/GBP), directory citations, and schema markup Improve on-site SEO: metadata, page speed, heading structure, and content tagging Own BrightLocal/Yext listings tools and Google Search Console analytics Improve organic rankings and local relevance Ensure practice brands are represented in AI platforms (GEO) Work closely with the VP of Marketing and external designers/writers Ensure consistency across brands while optimizing for local differentiation Support reporting via Looker Studio and other analytics dashboards Work with external teams to maximize performance What You Bring 3+ years of experience in digital marketing, with
strong proficiency in both SEO and Google Ads Experience working in or with
dental practices or DSOs , ideally in
Pediatric or Orthodontic specialties Familiarity with multi-location/local SEO best practices Strong knowledge of Google Ads, Google Analytics (GA4), GSC, and related tools Experience using platforms like BrightLocal, SEMrush, WordStream, or similar Agency experience is a plus—but the ability to
own execution
is key Based in or near Broward County, FL, with the ability to work from our office 1x/week Bonus Points For Experience managing digital campaigns for medical/dental groups Knowledge of Meta Ads or YouTube Ads Google Ads, GA4 certification(s) Familiarity with HIPAA-compliant tracking or healthcare-related ad requirements Seniority level Mid-Senior level Employment type Full-time Job function Marketing Industries Health and Human Services
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Vitana Pediatric & Orthodontic Partners provided pay range. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $90,000.00/yr - $120,000.00/yr Additional compensation types Annual Bonus Direct message the job poster from Vitana Pediatric & Orthodontic Partners Why Join Us? We’re hiring a versatile
Digital Marketing Manager
to lead our
in-house SEO, local search, and paid search advertising efforts . You’ll manage all aspects of digital visibility across multiple pediatric dental and orthodontic practice brands—developing and optimizing campaigns that drive new patient growth. This is a high-impact role at the ground floor of a growing marketing team. You’ll be responsible for the planning, execution, and performance of digital campaigns across Google Ads, GMB profiles, and key SEO/GEO channels. What You’ll Do Paid Media (Google Ads) Build and manage search, display, and remarketing campaigns across multiple practice locations Optimize campaign structure, bidding, keywords, copy, and landing page performance Report on spend, performance, CPL, and ROI; make ongoing improvements Manage budgets of ~$20–30K/month across brands SEO + Local Search Audit and optimize local listings (GMB/GBP), directory citations, and schema markup Improve on-site SEO: metadata, page speed, heading structure, and content tagging Own BrightLocal/Yext listings tools and Google Search Console analytics Improve organic rankings and local relevance Ensure practice brands are represented in AI platforms (GEO) Work closely with the VP of Marketing and external designers/writers Ensure consistency across brands while optimizing for local differentiation Support reporting via Looker Studio and other analytics dashboards Work with external teams to maximize performance What You Bring 3+ years of experience in digital marketing, with
strong proficiency in both SEO and Google Ads Experience working in or with
dental practices or DSOs , ideally in
Pediatric or Orthodontic specialties Familiarity with multi-location/local SEO best practices Strong knowledge of Google Ads, Google Analytics (GA4), GSC, and related tools Experience using platforms like BrightLocal, SEMrush, WordStream, or similar Agency experience is a plus—but the ability to
own execution
is key Based in or near Broward County, FL, with the ability to work from our office 1x/week Bonus Points For Experience managing digital campaigns for medical/dental groups Knowledge of Meta Ads or YouTube Ads Google Ads, GA4 certification(s) Familiarity with HIPAA-compliant tracking or healthcare-related ad requirements Seniority level Mid-Senior level Employment type Full-time Job function Marketing Industries Health and Human Services
#J-18808-Ljbffr