CooperSurgical
Senior Specialist Marketing Operations and Digital Asset Management
CooperSurgical, Trumbull, Connecticut, us, 06611
Overview
Senior Specialist Marketing Operations and Digital Asset Management at CooperSurgical CooperSurgical is a leading fertility and women’s healthcare company dedicated to putting time on the side of women, babies, and families at the healthcare moments that matter most in life. As a division of CooperCompanies, we enable patients to experience life's beautiful moments. Learn more at www.coopersurgical.com.
Responsibilities
Digital Asset Management (The Hub) Serve as the dedicated Product Owner for CooperSurgical’s DAM system. Define and communicate the product vision and roadmap to support business and brand needs. Lead system development, implementation, governance, and optimization to enhance efficiency and adoption. Collaborate with cross-functional teams to ensure assets are accurate, current, and compliant. Develop and maintain metadata structures, taxonomy, and tagging for streamlined asset retrieval. Partner with stakeholders to continuously improve user experience and functionality of the DAM. Corporate social media oversight Manage corporate social media channels, ensuring consistent brand voice, quality content, and alignment with overall marketing strategy. Plan and schedule content calendars with internal stakeholders. Monitor performance metrics and drive optimizations in partnership with the digital growth and creative teams. Ensure social content is brand-approved, regulatory-compliant, and reflective of CooperSurgical’s mission and values. Creative and marketing operations Support project intake, scoping, and allocation across the Integrated Marketing Services (IMS) portfolio. Help ensure all creative requests are well-defined, prioritized, and aligned with business goals. Support the creative job board and backlog, facilitating sprint planning and agile workflows. Balance workloads across internal teams and agency partners based on skillset, availability, and deadlines. Collaborate with growth marketing, designers, and digital and events leads to align campaign calendars, creative priorities, and delivery timelines. Track progress, identify bottlenecks, and drive proactive solutions to keep work moving efficiently. Continuously identify gaps and recommend workflow enhancements to improve productivity and collaboration. Help keep track of freelance budgets.
Qualifications & Experience
Bachelor’s degree in Business, Marketing, Communications, Information Technology, or related field. 5+ years of experience in operations, marketing project management, or digital asset management — ideally within a regulated or global environment (healthcare, pharma, medical device, etc.). Understanding of the creative development lifecycle (design, video, content, and digital). Hands-on experience managing DAM platforms is a plus. Proven ability to manage multiple priorities, timelines, and stakeholder expectations in a fast-paced, cross-functional environment. Excellent communication, organization, and problem-solving skills. Experience managing or coordinating social media channels for a corporate brand is a plus.
As an employee of CooperSurgical, you’ll receive an outstanding total compensation plan. We offer a comprehensive compensation package, medical coverage, 401(k), parental leave, fertility benefits, paid time off for vacation, personal, sick and holidays, and multiple other perks and benefits. Please visit www.coopersurgical.com to learn more about CooperSurgical and the benefits of becoming a member of our team.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. If you are interested in applying and require special assistance or accommodations due to a disability, please contact talent.acquisition@coopersurgical.com
Job Details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales Industries: Medical Equipment Manufacturing
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Senior Specialist Marketing Operations and Digital Asset Management at CooperSurgical CooperSurgical is a leading fertility and women’s healthcare company dedicated to putting time on the side of women, babies, and families at the healthcare moments that matter most in life. As a division of CooperCompanies, we enable patients to experience life's beautiful moments. Learn more at www.coopersurgical.com.
Responsibilities
Digital Asset Management (The Hub) Serve as the dedicated Product Owner for CooperSurgical’s DAM system. Define and communicate the product vision and roadmap to support business and brand needs. Lead system development, implementation, governance, and optimization to enhance efficiency and adoption. Collaborate with cross-functional teams to ensure assets are accurate, current, and compliant. Develop and maintain metadata structures, taxonomy, and tagging for streamlined asset retrieval. Partner with stakeholders to continuously improve user experience and functionality of the DAM. Corporate social media oversight Manage corporate social media channels, ensuring consistent brand voice, quality content, and alignment with overall marketing strategy. Plan and schedule content calendars with internal stakeholders. Monitor performance metrics and drive optimizations in partnership with the digital growth and creative teams. Ensure social content is brand-approved, regulatory-compliant, and reflective of CooperSurgical’s mission and values. Creative and marketing operations Support project intake, scoping, and allocation across the Integrated Marketing Services (IMS) portfolio. Help ensure all creative requests are well-defined, prioritized, and aligned with business goals. Support the creative job board and backlog, facilitating sprint planning and agile workflows. Balance workloads across internal teams and agency partners based on skillset, availability, and deadlines. Collaborate with growth marketing, designers, and digital and events leads to align campaign calendars, creative priorities, and delivery timelines. Track progress, identify bottlenecks, and drive proactive solutions to keep work moving efficiently. Continuously identify gaps and recommend workflow enhancements to improve productivity and collaboration. Help keep track of freelance budgets.
Qualifications & Experience
Bachelor’s degree in Business, Marketing, Communications, Information Technology, or related field. 5+ years of experience in operations, marketing project management, or digital asset management — ideally within a regulated or global environment (healthcare, pharma, medical device, etc.). Understanding of the creative development lifecycle (design, video, content, and digital). Hands-on experience managing DAM platforms is a plus. Proven ability to manage multiple priorities, timelines, and stakeholder expectations in a fast-paced, cross-functional environment. Excellent communication, organization, and problem-solving skills. Experience managing or coordinating social media channels for a corporate brand is a plus.
As an employee of CooperSurgical, you’ll receive an outstanding total compensation plan. We offer a comprehensive compensation package, medical coverage, 401(k), parental leave, fertility benefits, paid time off for vacation, personal, sick and holidays, and multiple other perks and benefits. Please visit www.coopersurgical.com to learn more about CooperSurgical and the benefits of becoming a member of our team.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. If you are interested in applying and require special assistance or accommodations due to a disability, please contact talent.acquisition@coopersurgical.com
Job Details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales Industries: Medical Equipment Manufacturing
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr