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Soft2Bet

Product Manager

Soft2Bet, Trenton, New Jersey, United States

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Soft2Bet is a dynamic and fast-growing tech company, developing and operating cutting-edge gaming platforms and solutions. With a global presence and a strong commitment to innovation, we are expanding our operations in the US and building a new team in New Jersey.

What You’ll Do

Define and drive the

product strategy and roadmap

for our U.S. brands/games/platforms.

Continuously improve the UI and UX of our consumer-facing features (mobile and web), using a data-driven approach to decision making.

Conduct market research, competitive analysis (with a U.S. focus), and present findings to stakeholders.

Collaborate with cross-functional teams—Marketing, Design, Engineering, Operations, Legal & Compliance—to deliver high-quality features, platform improvements, and system integrations tailored for the U.S. regulatory environment.

Work closely with Legal & Compliance teams to ensure our products are fully compliant with U.S. federal and state gaming regulations.

Collect, prioritize, and triage requests from Operations and Marketing teams; translate them into actionable product backlog items.

Analyze product performance and user behavior via analytics tools (e.g., GA4, Power BI, Amplitude) to inform feature improvements and drive growth.

Prioritize backlogs and manage the full product lifecycle from ideation to launch, post-launch iteration, and retirement.

Serve as the primary point of contact for all product-related topics within your domain.

Lead a small team of Product Owners/Associate Product Managers who will translate your product ideas into detailed technical requirements and coordinate execution.

What We’re Looking For

5+ years of hands‑on product management experience, preferably with consumer-facing digital or mobile-first applications.

Proven experience delivering digital products from ideation, through launch, to growth and iteration in the U.S. market.

Experience within regulated industries (ideally gaming, iGaming, fintech, or gambling) is strongly preferred.

Analytical, data‑driven mindset, with experience using tools such as Google Analytics, BigQuery, Power BI, Amplitude, or equivalent.

Excellent communication, presentation, organizational, and stakeholder‑management skills.

Comfortable working in fast‑paced, agile environments, collaborating cross-functionally, and adapting to changing regulatory and market conditions.

Nice to Have

Prior U.S. iGaming or sports-betting (or casino/gambling) product experience.

Experience launching products in regulated U.S. markets (state by state).

Knowledge of U.S. federal and state gaming regulations, compliance, and product implications.

Experience leading or mentoring a product team or managing Product Owners/PMs.

Seniority level Mid‑Senior level

Employment type Full‑time

Job function Product Management Computer Games

Englewood Cliffs, NJ $100,000.00‑$150,000.00 (1 week ago)

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