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FTI

Market Research Analyst

FTI, Neenah, Wisconsin, United States, 54956

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About the Role Our company cares about leading the way in construction, engineering, manufacturing, and renewable energy. We focus on redefining how energy is designed, applied, and consumed, and we are committed to thoughtfully growing to meet market demands. Recognized as one of the "Healthiest 100 Workplaces in America," we prioritize the mind/body/soul of our team members through our Culture of Care.

The Market Research Analyst will play a critical role in gathering, analyzing, and interpreting data to guide product development, brand strategy, and go‑to‑market decisions. The ideal candidate has experience using AI‑enabled market research tools, Qualtrics or similar survey platforms, and is highly skilled at translating insights into actionable recommendations in clear, well‑structured reports.

Minimum Requirements

Education: Bachelor’s degree in Market Research, Business, Data Analytics, or a related field (Master’s preferred but not required).

Experience: 3–5 years of market research experience in a corporate, consulting, or agency environment.

Proficiency with Qualtrics or other leading survey software such as SurveyMonkey or Alchemer.

Familiarity with AI‑driven research tools (e.g., text analytics, predictive modeling, data visualization).

Preferred: Experience with energy, technology, or industrial sectors.

Preferred: Knowledge of AI‑based market research tools for data exploration, synthesis, and reporting.

Preferred: Knowledge of statistical analysis tools (e.g., SPSS, R, Python).

Preferred: Familiarity with market sizing to determine TAM, SAM, and SOM.

Preferred: Familiarity with advanced quantitative methods (choice‑based conjoint, segmentation, regression, forecasting).

Preferred: Experience working in cross‑functional teams with product managers, engineers, or marketers.

Key Responsibilities

Design, program, and manage surveys using Qualtrics or other survey platforms.

Leverage AI‑based market research and analytics tools to enhance speed, accuracy, and depth of insights.

Conduct primary and secondary research for market sizing, evaluating customer needs, competitor positioning, industry trends, and emerging technologies.

Synthesize complex findings into concise reports, dashboards, and presentations for internal stakeholders and executives.

Collaborate with product development, product marketing, and sales teams to align research insights with strategic initiatives.

Support advanced research methodologies such as conjoint analysis, segmentation, win/loss analysis, and usability testing.

Maintain a pulse on market shifts, regulatory changes, and competitor strategies relevant to FTI’s business lines (e.g., Battery Energy Storage Systems, Switchboards, Power Distribution Modules, EV Charging).

Perform other related duties as required and assigned.

Additional Information

Travel: 10%

Work Schedule: Monday–Friday, 7 AM to 5 PM.

Benefits We provide industry‑leading benefits as an investment in the lives of team members and their families. You’re invited to review the full list of FTI benefits available to regular/full‑time team members. Start here. Grow here. Succeed here.

Faith Technologies, Inc. is an Equal Opportunity Employer – veterans/disabled.

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