Tailored Brands, Inc.
About the Company
Tailored Brands is a leading omnichannel specialty retailer of menswear, offering suits, formalwear and a broad selection of business casual apparel. The company’s brands include Men’s Wearhouse, Jos. A. Bank, Moores and K&G Fashion. Tailored Brands values diversity, inclusivity and strives to create an equitable workplace for all employees. Job Overview
We are seeking an Email Campaign Manager for our Marketing Technology team. In this role you will execute and optimize marketing and transactional email campaigns, collaborate cross‑functionally to ensure seamless execution, drive engagement through data‑driven strategies, and improve automation processes for greater efficiency. Key Accountabilities
Gather and interpret stakeholder requirements to translate requests into actionable campaign deliverables across marketing and transactional communications. Develop and manage campaign projects, negotiate priorities, and oversee end‑to‑end execution of email campaigns, including segmentation, personalization, test design, scheduling, and deployment. Lead the implementation and optimization of dynamic content, personalized messaging, reusable templates, and campaign workflows. Conduct thorough quality assurance and oversee deployment processes to ensure accuracy, compliance, and optimal rendering across devices and email clients. Implement and analyze A/B and multivariate testing strategies to optimize email engagement, conversion, and overall campaign effectiveness. Partner with cross‑functional teams (IT, data engineering, marketing, customer service, creative) to troubleshoot technical issues and enhance automation workflows. Lead technical scoping and resolution of triggered, automated, and API‑driven email campaigns, leveraging HTML expertise to identify and resolve coding issues. Ensure compliance with global email marketing regulations (CAN‑SPAM, GDPR) and maintain strong deliverability practices. Continuously refine processes, workflows, and campaign strategies to improve efficiency and effectiveness, ensuring seamless execution and alignment with business goals. Skills & Experience
Bachelor’s degree or equivalent experience. 5+ years of hands‑on experience in email marketing, campaign management, or related roles. Strong proficiency with MarTech and ESPs such as Salesforce Marketing Cloud, Adobe Campaign, Oracle Responsys, Braze, Epsilon, Iterable, Marigold, or Cordial. Experience with CDPs and audience segmentation strategies. Expertise in SQL for segmentation and reporting; experience with data warehouses such as AWS Redshift, Snowflake, or Teradata is preferred. Strong understanding of email marketing best practices, deliverability, tracking, and compliance. Hands‑on experience in developing and deploying marketing and transactional email campaigns, including dynamic content and automation. Solid knowledge of HTML and email coding best practices; troubleshooting rendering issues. Excellent project management skills with ability to prioritize, multitask, and meet deadlines in a fast‑paced, dynamic environment. Strong analytical and problem‑solving skills and ability to extract insights from data to drive optimization. Exceptional communication and collaboration skills with internal and external stakeholders. Work Environment & Physical Demands
Ability to sit and work at a computer keyboard for extended periods. Ability to stoop, kneel, bend, and reach daily. Occasional lifting of up to 25 pounds. Requires visual acuity, speech and hearing, color discrimination, hand and eye coordination. Full‑time, 40 hours per week, hybrid arrangement from Dublin, California. Benefits
This role is eligible for a comprehensive benefits package including medical, dental and vision health plans, 401(k) with company match, life/accident/disability insurance, paid time off (sick, vacation, bereavement, jury duty, holidays), wellness programs, commuting benefits, adoption and education assistance, legal services, and employee merchandise discounts. For more details, visit mytbtotalrewards.com. Work‑Life Balance
Meeting‑Free Fridays (encouraged) to support self‑development. Summer Fridays from Memorial Day to Labor Day for an extended weekend. Holiday Early Departure allowing early close before company‑observed holidays. Compensation
Base salary range: $87,800 – $120,000, with potential to increase to $130,000 based on merit and tenure. Salary determined by market location and may be subject to prevailing wage laws.
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Tailored Brands is a leading omnichannel specialty retailer of menswear, offering suits, formalwear and a broad selection of business casual apparel. The company’s brands include Men’s Wearhouse, Jos. A. Bank, Moores and K&G Fashion. Tailored Brands values diversity, inclusivity and strives to create an equitable workplace for all employees. Job Overview
We are seeking an Email Campaign Manager for our Marketing Technology team. In this role you will execute and optimize marketing and transactional email campaigns, collaborate cross‑functionally to ensure seamless execution, drive engagement through data‑driven strategies, and improve automation processes for greater efficiency. Key Accountabilities
Gather and interpret stakeholder requirements to translate requests into actionable campaign deliverables across marketing and transactional communications. Develop and manage campaign projects, negotiate priorities, and oversee end‑to‑end execution of email campaigns, including segmentation, personalization, test design, scheduling, and deployment. Lead the implementation and optimization of dynamic content, personalized messaging, reusable templates, and campaign workflows. Conduct thorough quality assurance and oversee deployment processes to ensure accuracy, compliance, and optimal rendering across devices and email clients. Implement and analyze A/B and multivariate testing strategies to optimize email engagement, conversion, and overall campaign effectiveness. Partner with cross‑functional teams (IT, data engineering, marketing, customer service, creative) to troubleshoot technical issues and enhance automation workflows. Lead technical scoping and resolution of triggered, automated, and API‑driven email campaigns, leveraging HTML expertise to identify and resolve coding issues. Ensure compliance with global email marketing regulations (CAN‑SPAM, GDPR) and maintain strong deliverability practices. Continuously refine processes, workflows, and campaign strategies to improve efficiency and effectiveness, ensuring seamless execution and alignment with business goals. Skills & Experience
Bachelor’s degree or equivalent experience. 5+ years of hands‑on experience in email marketing, campaign management, or related roles. Strong proficiency with MarTech and ESPs such as Salesforce Marketing Cloud, Adobe Campaign, Oracle Responsys, Braze, Epsilon, Iterable, Marigold, or Cordial. Experience with CDPs and audience segmentation strategies. Expertise in SQL for segmentation and reporting; experience with data warehouses such as AWS Redshift, Snowflake, or Teradata is preferred. Strong understanding of email marketing best practices, deliverability, tracking, and compliance. Hands‑on experience in developing and deploying marketing and transactional email campaigns, including dynamic content and automation. Solid knowledge of HTML and email coding best practices; troubleshooting rendering issues. Excellent project management skills with ability to prioritize, multitask, and meet deadlines in a fast‑paced, dynamic environment. Strong analytical and problem‑solving skills and ability to extract insights from data to drive optimization. Exceptional communication and collaboration skills with internal and external stakeholders. Work Environment & Physical Demands
Ability to sit and work at a computer keyboard for extended periods. Ability to stoop, kneel, bend, and reach daily. Occasional lifting of up to 25 pounds. Requires visual acuity, speech and hearing, color discrimination, hand and eye coordination. Full‑time, 40 hours per week, hybrid arrangement from Dublin, California. Benefits
This role is eligible for a comprehensive benefits package including medical, dental and vision health plans, 401(k) with company match, life/accident/disability insurance, paid time off (sick, vacation, bereavement, jury duty, holidays), wellness programs, commuting benefits, adoption and education assistance, legal services, and employee merchandise discounts. For more details, visit mytbtotalrewards.com. Work‑Life Balance
Meeting‑Free Fridays (encouraged) to support self‑development. Summer Fridays from Memorial Day to Labor Day for an extended weekend. Holiday Early Departure allowing early close before company‑observed holidays. Compensation
Base salary range: $87,800 – $120,000, with potential to increase to $130,000 based on merit and tenure. Salary determined by market location and may be subject to prevailing wage laws.
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