Oldcastle Inc.
Marketing Manager- Smart Infrastructure
Oldcastle Inc., Atlanta, Georgia, United States, 30383
Oldcastle Infrastructure™, a CRH company, is the leading provider of utility infrastructure solutions for the water, energy, and communications markets throughout North America. We’re more than just a manufacturer of precast concrete, polymer concrete, or plastic products – we’re a trusted and strategic partner to engineers, contractors, distributors, specifiers, and more. With a network of more than 80 manufacturing facilities and over 4,000 employees, we lead the industry with innovation and a safety‑first mindset.
Job Location Atlanta, GA
Job Responsibilities
Develop and execute comprehensive marketing strategies across all appropriate channels, including product positioning, messaging, and launch plans, that align with product and business goals.
Conduct or facilitate market research to understand customer needs, market trends, and the competitive environment; use insights to inform product positioning.
Define and articulate product value propositions, ensuring they differentiate and resonate with the target audience; develop clear, compelling messaging that communicates the benefits and features of the product.
Create and deliver sales enablement materials such as product demos, presentations, datasheets, and battle cards to support the sales team in effectively communicating product value to customers.
Collaborate with internal and external content development teams, SMEs, and key stakeholders to develop high‑quality, engagement‑driving content throughout the funnel.
Plan and execute product launches, coordinating with cross‑functional teams, developing launch timelines, and ensuring all marketing and sales activities are aligned.
Gather customer feedback, identify key pain points, and develop strategies to improve customer satisfaction and product adoption.
Monitor performance of product marketing initiatives, analyze key metrics such as adoption, market share, revenue growth, and customer satisfaction; provide regular reporting and insights to key stakeholders with recommendations for improvement.
Key Relationships
Product Marketing Managers
Marketing Ops team
CivilSense team
Product Managers
Commercial teams
IT and other technology related functions
Job Requirements
Degree in business, marketing, or related field, or equivalent work experience in marketing.
Minimum of 5+ years marketing experience; related sector experience (digital or software, engineering, infrastructure, industry sector) preferred but not required.
Excellent understanding of marketing fundamentals.
Excellent ability to work as part of a multi‑disciplinary team, manage day‑to‑day relationships with external vendors, and partner with allied teams from across the business.
What CRH Offers You
Highly competitive base pay
Comprehensive medical, dental and disability benefits programs
Group retirement savings program
Health and wellness programs
An inclusive culture that values opportunity for growth, development, and internal promotion
About CRH CRH has a long and proud heritage. We are a collection of hundreds of family businesses, regional companies and large enterprises that together form the CRH family. CRH operates in a decentralized, diversified structure that allows you to work in a small company environment while having the career opportunities of a large international organization.
Equal Opportunity Employer Oldcastle Infrastructure, a CRH Company, is an
Affirmative Action and Equal Opportunity Employer .
EOE/Vet/Disability
CRH is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a protected veteran or any other characteristic protected under applicable federal, state, or local law.
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Job Location Atlanta, GA
Job Responsibilities
Develop and execute comprehensive marketing strategies across all appropriate channels, including product positioning, messaging, and launch plans, that align with product and business goals.
Conduct or facilitate market research to understand customer needs, market trends, and the competitive environment; use insights to inform product positioning.
Define and articulate product value propositions, ensuring they differentiate and resonate with the target audience; develop clear, compelling messaging that communicates the benefits and features of the product.
Create and deliver sales enablement materials such as product demos, presentations, datasheets, and battle cards to support the sales team in effectively communicating product value to customers.
Collaborate with internal and external content development teams, SMEs, and key stakeholders to develop high‑quality, engagement‑driving content throughout the funnel.
Plan and execute product launches, coordinating with cross‑functional teams, developing launch timelines, and ensuring all marketing and sales activities are aligned.
Gather customer feedback, identify key pain points, and develop strategies to improve customer satisfaction and product adoption.
Monitor performance of product marketing initiatives, analyze key metrics such as adoption, market share, revenue growth, and customer satisfaction; provide regular reporting and insights to key stakeholders with recommendations for improvement.
Key Relationships
Product Marketing Managers
Marketing Ops team
CivilSense team
Product Managers
Commercial teams
IT and other technology related functions
Job Requirements
Degree in business, marketing, or related field, or equivalent work experience in marketing.
Minimum of 5+ years marketing experience; related sector experience (digital or software, engineering, infrastructure, industry sector) preferred but not required.
Excellent understanding of marketing fundamentals.
Excellent ability to work as part of a multi‑disciplinary team, manage day‑to‑day relationships with external vendors, and partner with allied teams from across the business.
What CRH Offers You
Highly competitive base pay
Comprehensive medical, dental and disability benefits programs
Group retirement savings program
Health and wellness programs
An inclusive culture that values opportunity for growth, development, and internal promotion
About CRH CRH has a long and proud heritage. We are a collection of hundreds of family businesses, regional companies and large enterprises that together form the CRH family. CRH operates in a decentralized, diversified structure that allows you to work in a small company environment while having the career opportunities of a large international organization.
Equal Opportunity Employer Oldcastle Infrastructure, a CRH Company, is an
Affirmative Action and Equal Opportunity Employer .
EOE/Vet/Disability
CRH is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a protected veteran or any other characteristic protected under applicable federal, state, or local law.
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