Softchoice
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VP, Specialty Sales
role at
Softchoice .
Role Overview Softchoice is a software‑focused IT solutions and services provider dedicated to equipping organizations with agile, innovative technology and engaging people into creative work environments. As Vice President, Specialty Sales, you will lead the Specialty Sales organization to achieve accelerated growth through modern infrastructure, security, artificial intelligence (AI), data, and workplace business segments. Your focus will be on achieving double‑digit year‑over‑year growth, fostering strategic partner collaboration, and embedding a customer‑first approach throughout the business.
Sales Growth Objectives
Achieve double‑digit year‑over‑year growth in modern infrastructure, AI, and security business segments.
Own demand generation and attainment to plan on categories aligned to Infrastructure Modernization/AI & Data/Security.
Increase pipeline and conversion rates across strategic accounts.
Expand professional and managed services revenue by double digits annually.
Key Activities
Optimize the investment of Specialty Sales headcount within the RVP P&L.
Build and lead the Specialty Sales team to exceed quarterly and annual sales targets.
Collaborate with Commercial, SMB, and Enterprise sales leaders to generate demand and build robust pipelines in strategic and general accounts.
Consistently apply “role of the seller” responsibilities and team selling practices.
Implement growth strategies aligned with each Regional Sales Vice President’s resource investment strategy.
Monitor and report progress using defined KPIs, including pipeline growth, sales cycle duration, and win/loss ratios.
Develop demand generation programs to drive opportunity creation within regions.
Engage heavily with OEM executives to drive co‑sell motions.
Team Development, Coaching, and Enablement
Coach and mentor Specialty Sales leaders, targeting an 80% engagement rate measured in employee engagement surveys.
Deliver quarterly training and enablement sessions focused on industry trends, sales methodologies, and consultative selling skills.
Upskill Specialty Sellers to position vendor‑partner technology solutions and Softchoice services as comprehensive answers to customer challenges.
Best Practices Adoption
Implement and drive adoption of best‑in‑class selling systems across all sales regions.
Standardize processes to improve efficiency, targeting a reduced average sales cycle time through enhanced collaboration with technical and services pre‑sales teams.
Customer Strategy
Champion the Softchoice story, providing thought leadership through regular customer engagement forums and feedback sessions.
Bring the voice of the customer into strategic planning, GTM, and solution development, aiming to incorporate at least three major customer‑driven enhancements into the annual roadmap.
Evangelize Softchoice’s perspective on infrastructure modernization, security platformization, and the future of data and AI, ensuring customers understand the value and impact on their business outcomes.
Drive workplace technology adoption, increasing customer utilization of AI‑infused productivity solutions.
Innovation and Continuous Improvement
Monitor industry trends and disruptions to equip the Specialty Sales team to address emerging customer needs.
Leverage customer insights to prioritize strategic initiatives, solution development, and service enhancements.
Qualifications
Over 15 years of experience in sales / presales and leadership within fast‑paced, technology‑driven industries.
Demonstrated success in developing sales strategies for data center, hybrid cloud, and public cloud solutions, with experience across platforms such as Azure, AWS, Google Cloud, Dell, HPE, and Cisco.
Extensive background in selling consulting services, managed services, cloud computing, software, and hardware solutions.
Developed and maintained strong partnerships with leading vendors in networking, security, storage, and data management.
Superior relationship‑management skills with competence to establish C‑level contacts.
Experienced sales & marketing strategist with high commercial acumen and proven execution.
Proven team‑leadership competence toward high team motivation and engagement.
Bachelor’s degree or equivalent relevant experience.
Benefits
The People: You’ll thrive in a collaborative environment with supportive innovation and collective success.
High‑Performing Culture: Dedicated to achieving goals for customers and the team.
Flexibility: Plan your workdays in a way that suits you best.
Award‑Winning Workplace: Recognized as a Great Place to Work for 20 consecutive years.
Inclusive Culture: Commitment to an inclusive culture where every team member can be authentic.
Competitive Benefits: Benefit packages that start on day one.
Inclusion & Equal Opportunity Employment We are an equal opportunity employer committed to diversity, inclusion & belonging. People seeking employment at Softchoice are considered without regard to any protected category including but not limited to race, color, religion, national origin, age, sex, marital status, ancestry, disability, veteran status, gender identity, or sexual orientation.
Accommodations We provide interview & employment accommodation during the recruitment and hiring process. If you require any accommodation to apply or interview for a position, please reach out to asktalentacquisition@softchoice.com.
Commitment to Your Experience Safety of all applicants and team members is our priority. We conduct digital interviewing to accommodate all preferences, conduct criminal record checks, verify education, and check references. Onboarding is remote and streamlined.
Job Requisition ID: 7022 | EoE/Vet/Disability.
#J-18808-Ljbffr
VP, Specialty Sales
role at
Softchoice .
Role Overview Softchoice is a software‑focused IT solutions and services provider dedicated to equipping organizations with agile, innovative technology and engaging people into creative work environments. As Vice President, Specialty Sales, you will lead the Specialty Sales organization to achieve accelerated growth through modern infrastructure, security, artificial intelligence (AI), data, and workplace business segments. Your focus will be on achieving double‑digit year‑over‑year growth, fostering strategic partner collaboration, and embedding a customer‑first approach throughout the business.
Sales Growth Objectives
Achieve double‑digit year‑over‑year growth in modern infrastructure, AI, and security business segments.
Own demand generation and attainment to plan on categories aligned to Infrastructure Modernization/AI & Data/Security.
Increase pipeline and conversion rates across strategic accounts.
Expand professional and managed services revenue by double digits annually.
Key Activities
Optimize the investment of Specialty Sales headcount within the RVP P&L.
Build and lead the Specialty Sales team to exceed quarterly and annual sales targets.
Collaborate with Commercial, SMB, and Enterprise sales leaders to generate demand and build robust pipelines in strategic and general accounts.
Consistently apply “role of the seller” responsibilities and team selling practices.
Implement growth strategies aligned with each Regional Sales Vice President’s resource investment strategy.
Monitor and report progress using defined KPIs, including pipeline growth, sales cycle duration, and win/loss ratios.
Develop demand generation programs to drive opportunity creation within regions.
Engage heavily with OEM executives to drive co‑sell motions.
Team Development, Coaching, and Enablement
Coach and mentor Specialty Sales leaders, targeting an 80% engagement rate measured in employee engagement surveys.
Deliver quarterly training and enablement sessions focused on industry trends, sales methodologies, and consultative selling skills.
Upskill Specialty Sellers to position vendor‑partner technology solutions and Softchoice services as comprehensive answers to customer challenges.
Best Practices Adoption
Implement and drive adoption of best‑in‑class selling systems across all sales regions.
Standardize processes to improve efficiency, targeting a reduced average sales cycle time through enhanced collaboration with technical and services pre‑sales teams.
Customer Strategy
Champion the Softchoice story, providing thought leadership through regular customer engagement forums and feedback sessions.
Bring the voice of the customer into strategic planning, GTM, and solution development, aiming to incorporate at least three major customer‑driven enhancements into the annual roadmap.
Evangelize Softchoice’s perspective on infrastructure modernization, security platformization, and the future of data and AI, ensuring customers understand the value and impact on their business outcomes.
Drive workplace technology adoption, increasing customer utilization of AI‑infused productivity solutions.
Innovation and Continuous Improvement
Monitor industry trends and disruptions to equip the Specialty Sales team to address emerging customer needs.
Leverage customer insights to prioritize strategic initiatives, solution development, and service enhancements.
Qualifications
Over 15 years of experience in sales / presales and leadership within fast‑paced, technology‑driven industries.
Demonstrated success in developing sales strategies for data center, hybrid cloud, and public cloud solutions, with experience across platforms such as Azure, AWS, Google Cloud, Dell, HPE, and Cisco.
Extensive background in selling consulting services, managed services, cloud computing, software, and hardware solutions.
Developed and maintained strong partnerships with leading vendors in networking, security, storage, and data management.
Superior relationship‑management skills with competence to establish C‑level contacts.
Experienced sales & marketing strategist with high commercial acumen and proven execution.
Proven team‑leadership competence toward high team motivation and engagement.
Bachelor’s degree or equivalent relevant experience.
Benefits
The People: You’ll thrive in a collaborative environment with supportive innovation and collective success.
High‑Performing Culture: Dedicated to achieving goals for customers and the team.
Flexibility: Plan your workdays in a way that suits you best.
Award‑Winning Workplace: Recognized as a Great Place to Work for 20 consecutive years.
Inclusive Culture: Commitment to an inclusive culture where every team member can be authentic.
Competitive Benefits: Benefit packages that start on day one.
Inclusion & Equal Opportunity Employment We are an equal opportunity employer committed to diversity, inclusion & belonging. People seeking employment at Softchoice are considered without regard to any protected category including but not limited to race, color, religion, national origin, age, sex, marital status, ancestry, disability, veteran status, gender identity, or sexual orientation.
Accommodations We provide interview & employment accommodation during the recruitment and hiring process. If you require any accommodation to apply or interview for a position, please reach out to asktalentacquisition@softchoice.com.
Commitment to Your Experience Safety of all applicants and team members is our priority. We conduct digital interviewing to accommodate all preferences, conduct criminal record checks, verify education, and check references. Onboarding is remote and streamlined.
Job Requisition ID: 7022 | EoE/Vet/Disability.
#J-18808-Ljbffr