Seiko Epson Corporation
Product Marketing Manager-MD
Seiko Epson Corporation, Detroit, Michigan, United States, 48228
Overview
Product Marketing Manager-MD
Epson America Inc. is seeking a talented Product Marketing Manager in the Epson Microdevices group to provide creative leadership in marketing Timing Devices (Crystals and Oscillators) to Epson's wide array of Automotive OEMs, Tier1s and semiconductor customers, specifically in the area of Advanced Driver Assistance Systems (ADAS) (LiDAR, camera, radar, networking, connectivity, etc.) and Electric Vehicles (EVs). The ideal candidate is a strong team player with passion for growing our business and right blend of technical background & customer management skills.
Epson Microdevices is a leading global supplier of high-performance components, including semiconductors and quartz crystal-based inertial sensors and timing devices such as crystal units and oscillators. Epson Microdevices integrates Japanese manufacturing excellence with marketing, sales, and engineering expertise to deliver world-class products and services. A pioneer in the crystal device market since the 1960s, Epson's in-house production of raw quartz and semiconductors drives innovation in quality, power savings, miniaturization, and performance.
Your contributions :
Responsibilities 1. Segment Marketing
Drive end equipment analysis and obtain block diagrams for ADAS and EV applications
Understand and identity timing requirements and our competitive positioning
Attend trade shows and webinars to understand / influence industry trends, adoption cycle, and customer needs
Map industry & customer design locations
Execute customer campaigns in end equipment application segments
Present business plans to R&D and senior management
Drive channel demand creation through engagement activities and trainings with Sales managers, representatives and distribution
Perform TAM / SAM / SOM analysis
Pursue reference designs with IC vendors making architectural silicon
2. Technical Product Marketing
Present Epson value proposition, products and product roadmap to customer design engineers
Own product line presentations, datasheets, web content, and sales training for assigned timing (crystals and oscillator) products
Create marketing collateral such as white papers, blogs, videos, application notes etc.
Conduct competitive analysis
Initiate new product proposals, identify product gaps and work with R&D and senior management to manage roadmap for assigned products
Actively participate in product life cycle management (NPI, NRND, EOL etc.) with engineering, Sales, Operations and R&D teams
Assist customers with product selection, including crosses and configuration
3. Customer Account Management
Actively engage (F2F / virtual meetings) with existing customers and grow the existing customer base
Write detailed and insightful meeting notes
Extract key project information from customer meetings, document and organize technical information and actively engage with our engineering teams to provide timely feedback to customers to exceed their expectations
Keep senior management up to date with key account information
Assist customers with product questions and selection, including crosses and configuration
About Your Experience
Understand the major automotive players, market and automotive quality standards
Strong technical fundamentals and attention to detail
Knowledge in analog circuit design, jitter and frequency is a plus
Strong engineering, data analysis, and problem-solving skills
Knowledge of account management and basic marketing concepts
Experience working with electronics distributors and manufacturers' representatives is preferred
Strong communications skills written, oral, presentation, and listening
Strong initiative, self-starter, curiosity, can-do attitude is a must
Strong customer management skills
Strong interpersonal skills, including working in a multi-cultural and geographically distributed team environment
Regular travel to customers up to 25%, US and international
BSEE OR equivalent degree AND 5+ years of equivalent and relevant working experience
Employee Benefits In addition to joining a team of dedicated professionals who support each other and are passionate about their work, you\'ll also enjoy a variety of attractive, industry-leading benefits.
Comprehensive medical, dental, vision, and prescription drug coverage eligibility on start date
Generous paid time off, including sick time, vacation, and holidays
Income protection plans, including life insurance and short-term and long-term disability programs paid by the company
401K plan with company matching
Educational reimbursement, employee assistant program (EAP), adoption assistance, employee discounts and much more!
The starting annual base pay for this role is between USD $146,749 and $211,871. Please note that this position\'s salary range may include multiple levels. The actual base is dependent upon many factors, such as : training, transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.
Epson America, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability and protected veteran status, as well as any other characteristic protected by federal, state or local laws.
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Epson America Inc. is seeking a talented Product Marketing Manager in the Epson Microdevices group to provide creative leadership in marketing Timing Devices (Crystals and Oscillators) to Epson's wide array of Automotive OEMs, Tier1s and semiconductor customers, specifically in the area of Advanced Driver Assistance Systems (ADAS) (LiDAR, camera, radar, networking, connectivity, etc.) and Electric Vehicles (EVs). The ideal candidate is a strong team player with passion for growing our business and right blend of technical background & customer management skills.
Epson Microdevices is a leading global supplier of high-performance components, including semiconductors and quartz crystal-based inertial sensors and timing devices such as crystal units and oscillators. Epson Microdevices integrates Japanese manufacturing excellence with marketing, sales, and engineering expertise to deliver world-class products and services. A pioneer in the crystal device market since the 1960s, Epson's in-house production of raw quartz and semiconductors drives innovation in quality, power savings, miniaturization, and performance.
Your contributions :
Responsibilities 1. Segment Marketing
Drive end equipment analysis and obtain block diagrams for ADAS and EV applications
Understand and identity timing requirements and our competitive positioning
Attend trade shows and webinars to understand / influence industry trends, adoption cycle, and customer needs
Map industry & customer design locations
Execute customer campaigns in end equipment application segments
Present business plans to R&D and senior management
Drive channel demand creation through engagement activities and trainings with Sales managers, representatives and distribution
Perform TAM / SAM / SOM analysis
Pursue reference designs with IC vendors making architectural silicon
2. Technical Product Marketing
Present Epson value proposition, products and product roadmap to customer design engineers
Own product line presentations, datasheets, web content, and sales training for assigned timing (crystals and oscillator) products
Create marketing collateral such as white papers, blogs, videos, application notes etc.
Conduct competitive analysis
Initiate new product proposals, identify product gaps and work with R&D and senior management to manage roadmap for assigned products
Actively participate in product life cycle management (NPI, NRND, EOL etc.) with engineering, Sales, Operations and R&D teams
Assist customers with product selection, including crosses and configuration
3. Customer Account Management
Actively engage (F2F / virtual meetings) with existing customers and grow the existing customer base
Write detailed and insightful meeting notes
Extract key project information from customer meetings, document and organize technical information and actively engage with our engineering teams to provide timely feedback to customers to exceed their expectations
Keep senior management up to date with key account information
Assist customers with product questions and selection, including crosses and configuration
About Your Experience
Understand the major automotive players, market and automotive quality standards
Strong technical fundamentals and attention to detail
Knowledge in analog circuit design, jitter and frequency is a plus
Strong engineering, data analysis, and problem-solving skills
Knowledge of account management and basic marketing concepts
Experience working with electronics distributors and manufacturers' representatives is preferred
Strong communications skills written, oral, presentation, and listening
Strong initiative, self-starter, curiosity, can-do attitude is a must
Strong customer management skills
Strong interpersonal skills, including working in a multi-cultural and geographically distributed team environment
Regular travel to customers up to 25%, US and international
BSEE OR equivalent degree AND 5+ years of equivalent and relevant working experience
Employee Benefits In addition to joining a team of dedicated professionals who support each other and are passionate about their work, you\'ll also enjoy a variety of attractive, industry-leading benefits.
Comprehensive medical, dental, vision, and prescription drug coverage eligibility on start date
Generous paid time off, including sick time, vacation, and holidays
Income protection plans, including life insurance and short-term and long-term disability programs paid by the company
401K plan with company matching
Educational reimbursement, employee assistant program (EAP), adoption assistance, employee discounts and much more!
The starting annual base pay for this role is between USD $146,749 and $211,871. Please note that this position\'s salary range may include multiple levels. The actual base is dependent upon many factors, such as : training, transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.
Epson America, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability and protected veteran status, as well as any other characteristic protected by federal, state or local laws.
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