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Lexia Learning

Sales Development Representative

Lexia Learning, Dallas, Texas, United States, 75215

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Job Overview Lexia Learning, a leader in research‑proven literacy solutions, is seeking a dynamic and driven Sales Development Representative (SDR) to accelerate our growth in the K–12 education market. As an SDR, you will be on the front line of our growth efforts in K–12 education and be the first point of contact for district leaders exploring how Lexia can improve student outcomes. Your role is to connect with districts and schools, engage prospects through personalized outreach, and secure qualified meetings for our sales team. Ideal SDRs will have a strong understanding of the sales process and will use those skills to qualify potential customers.

Job Responsibilities

Research and identify key contacts at K–12 districts and schools

Execute high‑volume outbound outreach via phone, email, LinkedIn, and other channels with personalized, value‑driven communication

Qualify prospects and schedule discovery meetings for the sales team

Maintain accurate records in CRM and track activity metrics

Analyze outreach performance and share insights from prospect interactions to improve messaging and targeting

Stay current on Lexia’s product offerings, competitive landscape, and K–12 education trends including ESSA, Title funding, and state literacy initiatives

Contribute to a culture of learning, experimentation, and continuous improvement

Identify and engage cold prospects across assigned territories

Be measured by meetings booked, outreach volume, and conversion to pipeline

Work closely with Account Executives to align outreach with territory strategy and ensure a smooth handoff

Job Requirements

Bachelor’s degree or equivalent experience

1–2+ years of experience in a client‑facing position with a passion for sales engagement

3+ years of sales or lead development experience preferred

Experience using CRM and other technical platforms; Salesforce.com highly preferred

Proficient use of Google Suite or MS Office Suite

Embrace technology and AI‑powered tools to streamline sales processes and improve productivity

Proactively adopt new platforms and workflows that enhance efficiency and customer engagement

Strong organizational skills with the ability to manage high activity levels and stay organized in a CRM environment

Excellent verbal and written communication skills—confident, clear, and empathetic

Curiosity and persistence in building relationships and uncovering needs

Comfortable with rejection and persistent in building new relationships

Team player who thrives on collaboration with marketing and sales

Self‑motivated with a growth mindset and eagerness to learn

Understanding of educational needs and technology trends in the K–12 education space

Strong communication skills—confident on the phone, clear in writing

Remote Work & Benefits Remote First Work Environment: Employees work from Anywhere in the USA with a reliable internet connection (minimum 10 Mbps download, 5 Mbps upload). The role requires participation in video‑based interviews and virtual meetings with camera on. Cambium offers reimbursement for home or remote office setup. A flexible, results‑oriented culture emphasizes collaboration, inclusion, and positive impact.

Equal Opportunity Employer We are dedicated to fostering a culture that celebrates unique backgrounds, ideas, and experiences. All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, age, religion, sex (including pregnancy, gender, gender identity/expression, or sexual orientation), national origin, protected veteran status, disability, or genetic information (including family medical history). We will provide reasonable accommodations for qualified individuals with disabilities. You may request an accommodation during the recruiting process with your Talent Acquisition team member.

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