IPG Media Brands
Business Overview
UM is a people-first organization that offers career growth and a collaborative environment. We are the destination of choice for talent, where individuals are empowered to unleash their potential and do the best work of their careers. We are always seeking passionate team members who love media and live by our core values of Curiosity, Courage, and Community. We value those who ask tough questions, explore nuances, and pursue personal growth and continuous learning. People who thrive at UM are collaborators who pursue diverse perspectives because true innovation is driven by inclusivity. As a people-first agency, we provide the information, tools and technology, career development, and empowerment needed to realize potential and achieve career ambitions. UM operates as a global media network within the IPG Mediabrands family, in over 100 countries with 3,000+ people, innovating on a roster of powerful brands. Our client campaigns have been recognized by Cannes Lions, Festival of Media Global, and WARC. UM has been celebrated as a Fortune Best Workplace in Advertising & Marketing in the US, a Campaign Best Place to Work in EMEA, a Campaign Asia Diverse & Inclusive Workplace in APAC, a top 3 agency in LATAM by The Effies, and ranked the number one agency in both Canada and MENAT by RECMA. Position Summary
As Senior Associate, Planning, you’ll support the vision and strategic plan for the account, ensuring success across Work Quality, Client Relationships, Financials, and Team Health. You’ll play a key role in planning and executing media strategies integral to business success and launch industry-leading work that propels the business forward. Responsibilities
Support the creation of omnichannel media plan recommendations, including but not limited to TV, Print, Radio, Digital, OOH, and Emerging Media opportunities, informed by qualitative and quantitative inputs Develop a mastery of syndicated research sources, planning tools, and media math Continue to develop and refine understanding of media planning concepts/process, presentation, and written communication skills Develop and maintain the accuracy of tactical components of media plans such as flow charts, spreadsheets, and budget summaries Build and maintain strong working relationships with clients, vendors, publishers and internal teams to ensure effective creation and implementation of campaigns Develop strategic POVs (points of view) of media partner offerings and technology as it relates to client objectives Using syndicated research, pull and compile category trends, audience consumption, partner data and competitive activity to derive strategic trends and insights to inform planning Required Skills & Experience
Exhibits a strong desire to learn and a positive attitude that would complement the UM culture Detail-oriented with strong time management, organization, creative thinking, analytical and problem-solving skills Ability to work effectively cross-functionally with internal and external teams Strong written, verbal communication, and presentation skills UM does not require candidates to have a college degree Desired Skills & Experience
1+ years of media planning or buying experience Proficient knowledge of basic planning principles and media math Proficient working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.) Ability to quickly learn proprietary tools and processes and experience with third-party market research and cloud-based collaboration tools such as MediaTools, Prisma/MBOX, DCM, Nielsen Ad Intel, Pathmatics, eTelmar, MRI Simmons, comScore, eMarketer, SharePoint, etc. (experience preferred) We See You
At IPG Mediabrands, we foster a culture of inclusion and belonging. We shine through shared values and behaviors, take pride in our responsibility to clients, communities, and to each other, and embrace differences to recognize the value each person brings to our community. We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed. We See You at IPG Mediabrands. Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flexible spending, life insurance, disability, employee discount program, employee stock purchase program, and paid family benefits to support you and your family. You will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days to support well-being. We also offer a competitive Total Compensation package, including a salary and eligibility for annual discretionary incentive awards. The salary range for this position is posted below. The actual range paid will depend on factors such as experience, market considerations, and budgetary considerations. Employment Transparency
It is the policy of Mediabrands, division of the Interpublic Group, to provide equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by law. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities. Duties, responsibilities, and activities may change at any time with or without notice. The employer will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform essential functions. For applicants to jobs in the United States: If you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com. About IPG Mediabrands
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many recognizable brands across automotive, personal finance, CPG, pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct-to-consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 marketing professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.
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UM is a people-first organization that offers career growth and a collaborative environment. We are the destination of choice for talent, where individuals are empowered to unleash their potential and do the best work of their careers. We are always seeking passionate team members who love media and live by our core values of Curiosity, Courage, and Community. We value those who ask tough questions, explore nuances, and pursue personal growth and continuous learning. People who thrive at UM are collaborators who pursue diverse perspectives because true innovation is driven by inclusivity. As a people-first agency, we provide the information, tools and technology, career development, and empowerment needed to realize potential and achieve career ambitions. UM operates as a global media network within the IPG Mediabrands family, in over 100 countries with 3,000+ people, innovating on a roster of powerful brands. Our client campaigns have been recognized by Cannes Lions, Festival of Media Global, and WARC. UM has been celebrated as a Fortune Best Workplace in Advertising & Marketing in the US, a Campaign Best Place to Work in EMEA, a Campaign Asia Diverse & Inclusive Workplace in APAC, a top 3 agency in LATAM by The Effies, and ranked the number one agency in both Canada and MENAT by RECMA. Position Summary
As Senior Associate, Planning, you’ll support the vision and strategic plan for the account, ensuring success across Work Quality, Client Relationships, Financials, and Team Health. You’ll play a key role in planning and executing media strategies integral to business success and launch industry-leading work that propels the business forward. Responsibilities
Support the creation of omnichannel media plan recommendations, including but not limited to TV, Print, Radio, Digital, OOH, and Emerging Media opportunities, informed by qualitative and quantitative inputs Develop a mastery of syndicated research sources, planning tools, and media math Continue to develop and refine understanding of media planning concepts/process, presentation, and written communication skills Develop and maintain the accuracy of tactical components of media plans such as flow charts, spreadsheets, and budget summaries Build and maintain strong working relationships with clients, vendors, publishers and internal teams to ensure effective creation and implementation of campaigns Develop strategic POVs (points of view) of media partner offerings and technology as it relates to client objectives Using syndicated research, pull and compile category trends, audience consumption, partner data and competitive activity to derive strategic trends and insights to inform planning Required Skills & Experience
Exhibits a strong desire to learn and a positive attitude that would complement the UM culture Detail-oriented with strong time management, organization, creative thinking, analytical and problem-solving skills Ability to work effectively cross-functionally with internal and external teams Strong written, verbal communication, and presentation skills UM does not require candidates to have a college degree Desired Skills & Experience
1+ years of media planning or buying experience Proficient knowledge of basic planning principles and media math Proficient working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.) Ability to quickly learn proprietary tools and processes and experience with third-party market research and cloud-based collaboration tools such as MediaTools, Prisma/MBOX, DCM, Nielsen Ad Intel, Pathmatics, eTelmar, MRI Simmons, comScore, eMarketer, SharePoint, etc. (experience preferred) We See You
At IPG Mediabrands, we foster a culture of inclusion and belonging. We shine through shared values and behaviors, take pride in our responsibility to clients, communities, and to each other, and embrace differences to recognize the value each person brings to our community. We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed. We See You at IPG Mediabrands. Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flexible spending, life insurance, disability, employee discount program, employee stock purchase program, and paid family benefits to support you and your family. You will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days to support well-being. We also offer a competitive Total Compensation package, including a salary and eligibility for annual discretionary incentive awards. The salary range for this position is posted below. The actual range paid will depend on factors such as experience, market considerations, and budgetary considerations. Employment Transparency
It is the policy of Mediabrands, division of the Interpublic Group, to provide equal employment opportunities to all employees and applicants without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by law. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities. Duties, responsibilities, and activities may change at any time with or without notice. The employer will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform essential functions. For applicants to jobs in the United States: If you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com. About IPG Mediabrands
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many recognizable brands across automotive, personal finance, CPG, pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct-to-consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 marketing professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.
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