Parker Poe Adams & Bernstein LLP
Business Development Manager - Litigation
Parker Poe Adams & Bernstein LLP, Raleigh, North Carolina, United States, 27601
Overview
Join the Parker Poe team as a
Business Development Manager - Litigation . The firm has a long-standing history of representing Southeast clients and emphasizes mentorship, professional development, and a collaborative culture. This role supports the growth of the Firm’s litigation practice through business development and client engagement activities. Department:
Marketing and Business Development FLSA:
Exempt Direct Reports:
No Supervised By:
Chief Marketing and Business Development Officer Primary Duties And Responsibilities
Litigation Business Development Strategy
Partner with the Business Litigation Practice Group Leaders to design, implement, and track the group’s business development plans. Identify litigation market trends, client pain points, and emerging risks to proactively develop targeted strategies for client acquisition and retention. Support attorneys in positioning the Firm as a go-to litigation resource across industries including business disputes, financial services, governmental entities, regulatory matters, and appellate advocacy.
Pitching, Proposals, and RFPs
Lead the preparation of tailored litigation-focused opportunities highlighting the Firm’s trial experience, case outcomes, and client successes. Maintain and update experience databases with case results, representative matters, and trial wins to support pitches and rankings.
Client Development and Retention
Work with litigators to build and execute individual business development plans. Identify opportunities for cross-selling litigation services to the Firm’s existing clients. Partner with attorneys to develop strategies for strengthening relationships with general counsel, in-house litigation teams, and risk officers. Track client feedback and matter outcomes to inform future business development strategy.
Profile-Raising and Thought Leadership
Collaborate with Marketing Communications to promote litigation thought leadership, including client alerts, blogs, and CLE programs. Pursue speaking opportunities, sponsorships, and media placements that position litigation attorneys as leaders in their practice areas. Manage submissions for litigation-related awards, rankings (e.g., Chambers, Benchmark Litigation, Best Lawyers), and directories.
Events and Sponsorships
Oversee litigation-focused client events, roundtables, and sponsorships to build relationships with in-house counsel and industry leaders. Represent the Firm at litigation-focused bar associations, conferences, and community events.
Market and Competitive Intelligence
Monitor competitor positioning in the litigation market and provide attorneys with insights to strengthen client proposals. Analyze litigation trends, including regulatory developments and case law shifts, to identify business development opportunities.
Budget and ROI Tracking
Develop and manage litigation practice business development budgets. Track the ROI of litigation marketing initiatives, sponsorships, and events to inform strategic investment.
Requirements
Five or more years of experience in marketing or business development in a law firm or other professional services organization and a bachelor's degree in business, marketing, communications, or related field (MBA preferred but not required). Litigation practice group experience strongly preferred. High degree of attention to detail, accuracy, confidentiality, and consistency. Excellent written and oral communication skills. Strong project management skills with ability to meet deadlines in a fast-paced environment. Exceptional interpersonal and client service skills, with proven ability to work with attorneys at all levels. Highly self-motivated, resourceful, and able to anticipate needs and exercise sound judgment. Demonstrated ability to influence, coach, and support attorneys in business development efforts. Proficiency in Microsoft Office Suite (Excel, Outlook, PowerPoint, Word) and CRM software. Availability to travel to other offices and litigation-related events as needed, including outside normal business hours. Parker Poe
is an Equal Opportunity Employer and makes recruitment, employment, promotional and all other personnel decisions without regard to race, color, religion, national origin, age, sex, sexual orientation, gender identity, marital status, disability, veteran status or any other characteristic protected by law.
#J-18808-Ljbffr
Join the Parker Poe team as a
Business Development Manager - Litigation . The firm has a long-standing history of representing Southeast clients and emphasizes mentorship, professional development, and a collaborative culture. This role supports the growth of the Firm’s litigation practice through business development and client engagement activities. Department:
Marketing and Business Development FLSA:
Exempt Direct Reports:
No Supervised By:
Chief Marketing and Business Development Officer Primary Duties And Responsibilities
Litigation Business Development Strategy
Partner with the Business Litigation Practice Group Leaders to design, implement, and track the group’s business development plans. Identify litigation market trends, client pain points, and emerging risks to proactively develop targeted strategies for client acquisition and retention. Support attorneys in positioning the Firm as a go-to litigation resource across industries including business disputes, financial services, governmental entities, regulatory matters, and appellate advocacy.
Pitching, Proposals, and RFPs
Lead the preparation of tailored litigation-focused opportunities highlighting the Firm’s trial experience, case outcomes, and client successes. Maintain and update experience databases with case results, representative matters, and trial wins to support pitches and rankings.
Client Development and Retention
Work with litigators to build and execute individual business development plans. Identify opportunities for cross-selling litigation services to the Firm’s existing clients. Partner with attorneys to develop strategies for strengthening relationships with general counsel, in-house litigation teams, and risk officers. Track client feedback and matter outcomes to inform future business development strategy.
Profile-Raising and Thought Leadership
Collaborate with Marketing Communications to promote litigation thought leadership, including client alerts, blogs, and CLE programs. Pursue speaking opportunities, sponsorships, and media placements that position litigation attorneys as leaders in their practice areas. Manage submissions for litigation-related awards, rankings (e.g., Chambers, Benchmark Litigation, Best Lawyers), and directories.
Events and Sponsorships
Oversee litigation-focused client events, roundtables, and sponsorships to build relationships with in-house counsel and industry leaders. Represent the Firm at litigation-focused bar associations, conferences, and community events.
Market and Competitive Intelligence
Monitor competitor positioning in the litigation market and provide attorneys with insights to strengthen client proposals. Analyze litigation trends, including regulatory developments and case law shifts, to identify business development opportunities.
Budget and ROI Tracking
Develop and manage litigation practice business development budgets. Track the ROI of litigation marketing initiatives, sponsorships, and events to inform strategic investment.
Requirements
Five or more years of experience in marketing or business development in a law firm or other professional services organization and a bachelor's degree in business, marketing, communications, or related field (MBA preferred but not required). Litigation practice group experience strongly preferred. High degree of attention to detail, accuracy, confidentiality, and consistency. Excellent written and oral communication skills. Strong project management skills with ability to meet deadlines in a fast-paced environment. Exceptional interpersonal and client service skills, with proven ability to work with attorneys at all levels. Highly self-motivated, resourceful, and able to anticipate needs and exercise sound judgment. Demonstrated ability to influence, coach, and support attorneys in business development efforts. Proficiency in Microsoft Office Suite (Excel, Outlook, PowerPoint, Word) and CRM software. Availability to travel to other offices and litigation-related events as needed, including outside normal business hours. Parker Poe
is an Equal Opportunity Employer and makes recruitment, employment, promotional and all other personnel decisions without regard to race, color, religion, national origin, age, sex, sexual orientation, gender identity, marital status, disability, veteran status or any other characteristic protected by law.
#J-18808-Ljbffr