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San Bernardino County

Media Specialist II

San Bernardino County, California, Missouri, United States, 65018

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San Bernardino County is recruiting to fill multiple Media Specialist II vacancies throughout the County. An immediate vacancy exists in the County Administrative Office (CAO). The incumbent will assist in upholding the County’s brand and visual identity across all communications, reviewing, approving, and refining marketing and design materials to ensure consistency with County branding, high design standards, and ADA compliance.

Competitive salary with step/pay increases of approximately 2.5% every six months, up to the top salary step. Future salary increase: 3.0% effective February 2026.

Key Responsibilities Brand and Design Review

Review and approve design and marketing collateral for adherence to County brand standards, design quality, and ADA compliance.

Provide guidance and feedback to ensure all materials meet the County’s professional and visual identity standards.

Collaborate with designers and content creators to refine layouts, messaging, and presentation before release.

Content Creation and Social Media Management

Develop engaging written and visual content for marketing, outreach, and social media platforms.

Manage and update social media accounts to promote County programs, campaigns, and initiatives.

Monitor online engagement and identify opportunities to strengthen public awareness and community connection.

Marketing and Campaign Support

Assist in planning and executing multimedia marketing campaigns that promote County initiatives, events, and public programs.

Ensure campaign materials are aligned with County brand strategy and messaging priorities.

Support public relations and outreach activities, including media coordination and content preparation.

Reporting and Analytics

Track and analyze the effectiveness of marketing and web content using analytics tools.

Prepare reports and recommendations to improve reach and engagement across platforms.

Collaboration and Communication

Partner with internal teams, including communications, marketing, and public information staff, to maintain consistent messaging across all platforms.

Gather and share stories, visuals, and project updates that highlight County programs and achievements.

For more detailed information, refer to the Media Specialist II job description.

Excellent Benefits

Summary of Benefits

Memoranda of Understanding (MOU)

Conditions of Employment

Background Investigation: Applicants must pass a background investigation, including fingerprinting and verification of employment history and education.

Travel: Travel throughout the County is required. Employees may be required to use personal vehicles; mileage reimbursement is available.

Shifts: Some positions may require work during evenings, weekends, and on-call.

Sponsorship: San Bernardino County does not consider candidates who require visa sponsorship now or in the future.

Education A bachelor's degree in English, Communications, Journalism, Marketing, Public Relations, Mass Communications, Graphic Design, or a closely related field. Qualifying degrees must come from a U.S. accredited institution; foreign degrees require a U.S. credential evaluation.

Experience

Graphic design and visual communication, including creation, review, or approval of marketing and outreach materials for print and digital use.

Brand management or design compliance, ensuring consistency with organizational identity and accessibility standards.

Marketing or campaign coordination, including planning and supporting outreach initiatives or promotional programs.

Social media strategy and management, including developing, posting, and monitoring content for a business, government agency, or organization.

Qualifying experience must demonstrate strong knowledge of design principles, marketing communication practices, and the ability to maintain a consistent and professional brand presence across multiple platforms. Posting content to personal social media accounts is not considered qualifying.

Ideal Candidate Profile

Providing creative direction or oversight of design and marketing collateral to ensure adherence to brand and ADA standards.

Developing and implementing social media strategies that enhance community engagement and align with organizational goals.

Utilizing advanced features of Adobe Creative Cloud (Illustrator, Photoshop, InDesign, Acrobat, etc.) or similar professional design software.

Collaborating with cross‑functional teams to support Countywide marketing initiatives and outreach campaigns.

Reviewing and refining visual materials to maintain consistency, quality, and professional presentation across all platforms.

Demonstrating strong understanding of visual communication, layout, typography, and brand management principles.

Presenting information verbally to audiences of varying sizes.

Capturing high‑resolution photographs at a variety of events.

Candidates who have ADA compliance knowledge and training are also highly desired and encouraged to apply.

Application Procedure Please complete and submit the online employment application and supplemental questionnaire by 5:00 pm, Friday, November 21, 2025. Applicants will be automatically logged out if the application is not submitted. Once your application has been successfully submitted, you will receive an onsite confirmation and an email. Please keep a copy for your records.

Technical assistance is available at the Government Jobs online application guide. Contact Toll‑Free Applicant Support at (855) 524‑5627 for questions.

All communications regarding the remainder of the selection process will be via email. Ensure your email is current.

Equal Employment Opportunity (EEO) / Americans with Disabilities Act (ADA) San Bernardino County is an EEO and ADA compliant employer, dedicated to ensuring equal employment opportunities for all employees and applicants.

ADA Accommodation If you have a disability and need accommodations during the testing process, please submit the Special Testing Accommodations Request Form within one week of the recruitment filing deadline.

Veterans’ Preference Eligible veterans and their spouses or widows/widowers who are not current County employees may receive additional Veterans’ Preference points. Refer to the Veterans' Preference Policy for details.

For important information on employment processes and submitting job applications, review the Applicant Information and County Employment Process guide.

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