FleishmanHillard
Account Executive, Culture x Influence
FleishmanHillard, Charlotte, North Carolina, United States, 28245
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Account Executive, Culture x Influence
role at
FleishmanHillard .
At FleishmanHillard, we believe the future of communications is being shaped by bold leaders. Our Retail, Sports & Lifestyle sector seeks an Account Executive who works with lifestyle, fashion, beauty, and sports brands re‑defining relevance.
In this role, you’ll work at the intersection of pop culture and performance—supporting integrated earned‑style programs that span influencer, media, content, and social. You’ll partner with a team that turns brand moments into movements and has built some of the most talked‑about brand relevance campaigns.
This is a career‑building opportunity for someone who understands what it means to make brands culturally magnetic, discoverable, and talked‑about in all the right places. Are you ready to make your mark?
This Role Might Be For You
Live at the intersection of culture, commerce, and influence. You follow beauty, fashion, lifestyle, and sports tastemakers with an editorial eye and instinctively understand how moments, creators, and content move.
Know how to build creator ecosystems that drive brand vitality—whether that’s supporting TikTok‑first content hubs, curating search‑optimized influencer stories, or developing long‑lead YouTube partnerships that move the middle of the funnel.
Have experience with tier‑one influencer activations, including celebrity, athlete, and tastemaker collaborations rooted in story, surprise, and shareability—think red‑carpet gifting lounges, music festival moments, and live influencer takeovers.
Write like a strategist and think like a creative. You can support the crafting of compelling influencer briefs, snappy concepts, and integrated ideas that earn attention and inspire action.
Want to understand how to map influence to impact— from culture to commerce. You can help clients understand the influencer journey, how audiences behave across platforms, what sparks discovery, and how to move them down the funnel through content and conversation.
Lean into building communities with stylists, editors, creators, and media alike, and understand the unique role each plays in fueling influence.
Responsibilities
Support a team that serves as a strategic influence partner to lifestyle, fashion, beauty, and sports clients—providing proactive counsel and innovative solutions that drive business outcomes.
Help execute full‑funnel influencer campaigns, working through content creation, platform strategy, performance analysis, and post‑campaign reporting.
Build and nurture relationships with creators, athletes, celebrities, glam teams, and media across beauty, fashion, and lifestyle categories.
Help stand up TikTok‑first content hubs and influencer collectives to drive reach, relevance, and share of voice.
Participate in the development of search‑driven influencer strategies and always‑on content planning to fuel discovery and conversion.
Help create holistic campaign strategies that integrate influencer, earned media, social conversation, and experiential activations.
Support paid influencer and creator programs in partnership with media teams—including briefing, negotiation, approvals, and optimization.
Support day‑to‑day campaign execution in collaboration with cross‑functional teams—including creative, production, analytics, and media.
Stay ahead of creator economy and beauty/lifestyle trends and help translate them into actionable insights for clients.
Key Qualifications
2‑3+ years of agency, brand, or platform‑side experience in consumer, beauty, fashion, lifestyle, or entertainment.
Direct experience with influencer campaigns, with deep understanding of TikTok, Instagram, YouTube, and emerging platforms.
Experience working with stylists, glam teams, A‑list creators, athletes, or celebrities as part of brand programs.
Strong earned media instincts with beauty, fashion, lifestyle, or culture media contacts a plus.
Clear grasp of content strategy, including how search, hashtags, algorithm shifts, and trends affect visibility and virality.
Experience in event and experiential activations, including influencer‑led pop‑ups, fashion week integrations, backstage lounges, etc.
High EQ and creative problem‑solving skills—with a track record of building trust with clients and collaborators alike.
Strong writing, storytelling, presentation, and creative briefing skills.
EEO Statement FleishmanHillard is an Equal Opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national, age, disability, or any other protected status.
Salary range for this role is $54,000 – $68,000. Benefits include medical, dental, vision, 401(k) matching, paid time off, and other available benefits.
#J-18808-Ljbffr
Account Executive, Culture x Influence
role at
FleishmanHillard .
At FleishmanHillard, we believe the future of communications is being shaped by bold leaders. Our Retail, Sports & Lifestyle sector seeks an Account Executive who works with lifestyle, fashion, beauty, and sports brands re‑defining relevance.
In this role, you’ll work at the intersection of pop culture and performance—supporting integrated earned‑style programs that span influencer, media, content, and social. You’ll partner with a team that turns brand moments into movements and has built some of the most talked‑about brand relevance campaigns.
This is a career‑building opportunity for someone who understands what it means to make brands culturally magnetic, discoverable, and talked‑about in all the right places. Are you ready to make your mark?
This Role Might Be For You
Live at the intersection of culture, commerce, and influence. You follow beauty, fashion, lifestyle, and sports tastemakers with an editorial eye and instinctively understand how moments, creators, and content move.
Know how to build creator ecosystems that drive brand vitality—whether that’s supporting TikTok‑first content hubs, curating search‑optimized influencer stories, or developing long‑lead YouTube partnerships that move the middle of the funnel.
Have experience with tier‑one influencer activations, including celebrity, athlete, and tastemaker collaborations rooted in story, surprise, and shareability—think red‑carpet gifting lounges, music festival moments, and live influencer takeovers.
Write like a strategist and think like a creative. You can support the crafting of compelling influencer briefs, snappy concepts, and integrated ideas that earn attention and inspire action.
Want to understand how to map influence to impact— from culture to commerce. You can help clients understand the influencer journey, how audiences behave across platforms, what sparks discovery, and how to move them down the funnel through content and conversation.
Lean into building communities with stylists, editors, creators, and media alike, and understand the unique role each plays in fueling influence.
Responsibilities
Support a team that serves as a strategic influence partner to lifestyle, fashion, beauty, and sports clients—providing proactive counsel and innovative solutions that drive business outcomes.
Help execute full‑funnel influencer campaigns, working through content creation, platform strategy, performance analysis, and post‑campaign reporting.
Build and nurture relationships with creators, athletes, celebrities, glam teams, and media across beauty, fashion, and lifestyle categories.
Help stand up TikTok‑first content hubs and influencer collectives to drive reach, relevance, and share of voice.
Participate in the development of search‑driven influencer strategies and always‑on content planning to fuel discovery and conversion.
Help create holistic campaign strategies that integrate influencer, earned media, social conversation, and experiential activations.
Support paid influencer and creator programs in partnership with media teams—including briefing, negotiation, approvals, and optimization.
Support day‑to‑day campaign execution in collaboration with cross‑functional teams—including creative, production, analytics, and media.
Stay ahead of creator economy and beauty/lifestyle trends and help translate them into actionable insights for clients.
Key Qualifications
2‑3+ years of agency, brand, or platform‑side experience in consumer, beauty, fashion, lifestyle, or entertainment.
Direct experience with influencer campaigns, with deep understanding of TikTok, Instagram, YouTube, and emerging platforms.
Experience working with stylists, glam teams, A‑list creators, athletes, or celebrities as part of brand programs.
Strong earned media instincts with beauty, fashion, lifestyle, or culture media contacts a plus.
Clear grasp of content strategy, including how search, hashtags, algorithm shifts, and trends affect visibility and virality.
Experience in event and experiential activations, including influencer‑led pop‑ups, fashion week integrations, backstage lounges, etc.
High EQ and creative problem‑solving skills—with a track record of building trust with clients and collaborators alike.
Strong writing, storytelling, presentation, and creative briefing skills.
EEO Statement FleishmanHillard is an Equal Opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national, age, disability, or any other protected status.
Salary range for this role is $54,000 – $68,000. Benefits include medical, dental, vision, 401(k) matching, paid time off, and other available benefits.
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