National Legal Aid & Defender Association
Business Development & Marketing Manager
National Legal Aid & Defender Association, Washington, District of Columbia, us, 20022
Business Development & Marketing Manager
Title:
Business Development & Marketing Manager
Location:
DMV area (hybrid)
Summary:
The Business Development & Marketing Manager plays a key role in steering the strategic direction of NLADA Service Corporation (NSC) and NLADA Mutual Insurance Co., RRG’s growth and brand positioning.
Essential Duties and Responsibilities:
Understand customer needs and synthesize insurance and risk management best practice with the equal justice community.
Develop and implement marketing strategies that drive awareness and retention.
Oversee the production of marketing collateral and campaigns, ensuring brand consistency.
Establish a thought leadership approach with articles and newsletters.
Drive digital marketing initiatives, including SEO, email, website content, and social media.
Remain updated on industry trends and track competitor activity.
Analyze marketing and business development performance metrics.
Minimum Qualifications:
Bachelor’s degree in marketing or related field; 5 years of experience in marketing and/or business development.
Strong understanding of digital marketing strategies.
Proven record of achieving business development and marketing objectives.
Experience with CRM and proficiency in MS Suite.
Experience managing project budgets and timelines.
Ability to coordinate multiple tasks simultaneously.
Outstanding presentation, verbal, and written communication skills.
Must be able and willing to travel periodically; reside in DMV area.
Experience in insurance or regulation is a plus.
A portfolio or work samples required.
Salary:
$60,000.00 – $72,000.00 per year; part-time 30 hours/week; hybrid position.
EEO Statement:
NLADA Service Corporation is committed to fair employment practices and equal employment opportunity regardless of age, ancestry, citizenship, color, creed, ethnicity, family-care status, gender identity, marital status, medical condition, chronic illness, pregnancy, health, national origin, personal appearance, height and weight, physical disability, political affiliation, race, religion, sex, sexual orientation, veteran status.
NLADA Service Corporation complies with federal and state disability laws and makes reasonable accommodation for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits, please contact Human Resources.
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Business Development & Marketing Manager
Location:
DMV area (hybrid)
Summary:
The Business Development & Marketing Manager plays a key role in steering the strategic direction of NLADA Service Corporation (NSC) and NLADA Mutual Insurance Co., RRG’s growth and brand positioning.
Essential Duties and Responsibilities:
Understand customer needs and synthesize insurance and risk management best practice with the equal justice community.
Develop and implement marketing strategies that drive awareness and retention.
Oversee the production of marketing collateral and campaigns, ensuring brand consistency.
Establish a thought leadership approach with articles and newsletters.
Drive digital marketing initiatives, including SEO, email, website content, and social media.
Remain updated on industry trends and track competitor activity.
Analyze marketing and business development performance metrics.
Minimum Qualifications:
Bachelor’s degree in marketing or related field; 5 years of experience in marketing and/or business development.
Strong understanding of digital marketing strategies.
Proven record of achieving business development and marketing objectives.
Experience with CRM and proficiency in MS Suite.
Experience managing project budgets and timelines.
Ability to coordinate multiple tasks simultaneously.
Outstanding presentation, verbal, and written communication skills.
Must be able and willing to travel periodically; reside in DMV area.
Experience in insurance or regulation is a plus.
A portfolio or work samples required.
Salary:
$60,000.00 – $72,000.00 per year; part-time 30 hours/week; hybrid position.
EEO Statement:
NLADA Service Corporation is committed to fair employment practices and equal employment opportunity regardless of age, ancestry, citizenship, color, creed, ethnicity, family-care status, gender identity, marital status, medical condition, chronic illness, pregnancy, health, national origin, personal appearance, height and weight, physical disability, political affiliation, race, religion, sex, sexual orientation, veteran status.
NLADA Service Corporation complies with federal and state disability laws and makes reasonable accommodation for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits, please contact Human Resources.
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