TikTok
Senior Product Manager, Shop Advertiser Experience - Global Monetization Product
TikTok, Seattle, Washington, us, 98127
Responsibilities
Lead the development and optimization of Shop Ads advertiser experience within TikTok Ads Manager for performance ads campaigns.
Implement intuitive UI/UX solutions for advertisers to create, manage, and analyze Shop Ads campaigns.
Own the roadmap and strategy for campaign management features in Ads Manager and define and prioritize product requirements in alignment with business goals and customer needs.
Collaborate with cross-functional teams and internal stakeholders to identify challenges, define product strategies, and set objectives that align with the needs of performance advertisers.
Leverage customer feedback, user research, and data analytics to identify opportunities for growth and continuous improvement in the advertiser facing experiences.
Stay up-to-date with ad tech trends and emerging technologies, applying this knowledge to keep TikTok at the forefront of advertising solutions.
Track and analyze key product metrics to inform product decisions and drive iterative improvements to the ads platform.
Qualifications
BA/BS degree.
5+ years of experience as a Product Manager, managing full product cycles, integrating customer feedback, and driving prioritization.
2+ years of experience building and launching ad interfaces or platform products, in addition to overall experience.
Strong problem-solving and analytical skills, with the ability to use data to guide product decisions and improve performance.
Proven ability to collaborate cross-functionally with engineering, design, data science, and other teams.
Excellent communication skills, capable of articulating complex product concepts to both technical and non-technical stakeholders.
Bilingual in Mandarin for global cross-functional collaboration with Chinese stakeholders. (high proficiency, oral and written)
Strong knowledge of the online advertising ecosystem, including ad creation, optimization, bidding and TikTok Shop ecosystem.
Experience with TikTok Ads Manager or other major ad platforms and/or experience with shopping platforms.
About TikTok TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an \
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Lead the development and optimization of Shop Ads advertiser experience within TikTok Ads Manager for performance ads campaigns.
Implement intuitive UI/UX solutions for advertisers to create, manage, and analyze Shop Ads campaigns.
Own the roadmap and strategy for campaign management features in Ads Manager and define and prioritize product requirements in alignment with business goals and customer needs.
Collaborate with cross-functional teams and internal stakeholders to identify challenges, define product strategies, and set objectives that align with the needs of performance advertisers.
Leverage customer feedback, user research, and data analytics to identify opportunities for growth and continuous improvement in the advertiser facing experiences.
Stay up-to-date with ad tech trends and emerging technologies, applying this knowledge to keep TikTok at the forefront of advertising solutions.
Track and analyze key product metrics to inform product decisions and drive iterative improvements to the ads platform.
Qualifications
BA/BS degree.
5+ years of experience as a Product Manager, managing full product cycles, integrating customer feedback, and driving prioritization.
2+ years of experience building and launching ad interfaces or platform products, in addition to overall experience.
Strong problem-solving and analytical skills, with the ability to use data to guide product decisions and improve performance.
Proven ability to collaborate cross-functionally with engineering, design, data science, and other teams.
Excellent communication skills, capable of articulating complex product concepts to both technical and non-technical stakeholders.
Bilingual in Mandarin for global cross-functional collaboration with Chinese stakeholders. (high proficiency, oral and written)
Strong knowledge of the online advertising ecosystem, including ad creation, optimization, bidding and TikTok Shop ecosystem.
Experience with TikTok Ads Manager or other major ad platforms and/or experience with shopping platforms.
About TikTok TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an \
#J-18808-Ljbffr