Staffbase GmbH
We are looking for a Senior GTM Enablement Specialist to equip our sales and customer success teams with the tools, training, content, and processes they need to accelerate productivity and drive revenue growth. In this role, you’ll develop and execute enablement programs for Account Executives (AEs), Sales Development Representatives (SDRs), Customer Success, and other GTM roles. By collaborating with leadership and cross-functional teams, you’ll play a pivotal role in aligning strategy, optimizing processes, and driving the success of Staffbase’s go-to-market (GTM) initiatives.
What you'll be doing
Strategic Enablement
Collaborate with regional GTM leadership to define enablement objectives aligned with business goals
Develop and execute an enablement strategy that supports revenue growth and enhances team performance
Onboarding and Training
Own the end-to-end onboarding process for new hires, ensuring rapid ramp-up to productivity
Design and deliver ongoing training programs focused on selling skills, product knowledge, and competitive positioning
Content Development and Management
Create and manage enablement resources such as playbooks, flows, and live sessions
Partner with Product Marketing to ensure alignment on messaging, content, and campaigns for the regional team
Tools and Technology Optimization
Oversee the adoption and utilization of sales tools such as Salesforce, Gong, Learning360 and Highspot
Identify opportunities to enhance workflows and streamline sales processes through technology and automation
Performance Coaching and Support
Partner with Sales & CS Managers to develop coaching frameworks and methodologies
Provide actionable feedback and support to individual contributors to improve deal outcomes and sales effectiveness
Metrics and Reporting
Track and analyze GTM performance metrics (e.g., win rates, deal velocity, pipeline health) to identify areas of improvement
Use data insights to iterate on enablement strategies and demonstrate the impact of enablement programs
Cross-Functional Collaboration
Act as a liaison between Sales, Marketing, Product, and Customer Success to ensure alignment on GTM initiatives
Advocate for the needs of the regional GTM team in internal projects and new product development discussions
What you need to be successful
Minimum 5 years experience in a sales or CS role (SDR, AE, Solutions Engineering, Customer Success) with a track record of high performance
Proven experience in Sales, Sales Enablement, or a related field, with a track record of improving sales performance
Strong understanding of sales methodologies, processes, and tools
Excellent facilitation, coaching, and training delivery skills
Ability to create compelling content and deliver engaging programs
Analytical mindset with experience using data to inform decisions and measure success
Collaborative approach with the ability to build relationships across departments
Familiarity with tools such as Salesforce, Gong, and other sales enablement platforms
Strategic and results-oriented mindset
Strong organizational and project management skills
Adaptability and problem-solving abilities in a fast-paced environment
Passion for empowering teams to achieve their full potential
What you'll get
Competitive Compensation - we offer attractive salary packages including LTIP (unit-based Long Term Incentive Plan)
Flexibility - we offer flexible working time models and the option of hybrid work, and support this with a yearly flex work allowance of £1356
Growth Budget - all employees get a yearly budget for external training of £900 and one day off for growth per year (increase to two days in 2nd year)
Recharge - with 31 vacation days annually (incl. one floating holiday), plus pro rata fully paid Fridays off during August
Wellbeing - Monthly Wellbeing Allowance £30, from fitness to mental health, hobbies to relaxation
Support - we’re offering a Company Pension and Private Medical Insurance incl. Dental, life assurance. Parents can get up to 12 weeks of paid parental leave
Health - The offices are equipped with fruits, drinks and snacks and ergonomic workplaces
Team Building - Regular team and office events including the yearly Staffbase Camp
Volunteers Day - you’ll get one day off per year for supporting a social project
Employee Referral Program - one of your friends is a fit to one of our full-time openings? Refer them and get a referral bonus paid
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