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The Hongkong and Shanghai Hotels, Limited

Director of Sales & Marketing

The Hongkong and Shanghai Hotels, Limited, Carmel, California, United States

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Working alongside the amazing team at The Quail, we are seeking a Director of Sales & Marketing to manage our Sales & Marketing Department.

Work for a highly prestigious hotel located in sunny Carmel Valley, California.

Learn and grow within a strong hospitality operation.

Exceptional medical benefits, Employee discounts on Lodge, Golf, and Dining Services.

Key Accountabilities

Create and implement short and long-term marketing strategies that will maximize revenue for all outlets at the property

Direct all marketing and branding efforts to ensure maximum yield is achieved, market segments are correctly targeted, and the The Quail image is vibrantly portrayed

Manage the day-to-day operation via scheduling, recruiting, planning, controlling, and analyzing all aspects of the department

Evaluate market trends to determine pricing to balance costs, competition, and supply and demand

Prepare accurate and complete sales reports documenting marketing budgets, current market share, direct sales, and outline marketing plans

Drive group meetings and events (MICE) sales strategy to grow market share, expand relationships with meeting planners, and position the property as a premier destination for corporate and incentive travel, as well as association meetings.

Develop and manage partnerships with key consortia, travel networks, and preferred travel agencies to maximize leisure segment revenue and visibility.

Lead proactive sales efforts targeting group business, including site inspections, FAM trips, and trade shows, to increase conversions and long-term client relationships.

Utilize advanced sales technology platforms (e.g., CRM systems, data analytics, AI-driven lead generation tools, and digital marketing automation) to identify new business opportunities and measure ROI across all sales and marketing channels.

Implement digital and social media campaigns designed to increase awareness and bookings from leisure travelers, consortia partners, and group accounts.

Partner with revenue management to align group and leisure sales and marketing strategies with pricing, distribution, and demand forecasts to optimize profitability.

Oversee development of compelling proposals, presentations, and customized offers for MICE clients, ensuring competitive positioning in the marketplace.

Monitor and evaluate performance of group and leisure sales channels, providing actionable insights to executive leadership for continuous growth.

General Requirements

Minimum 5 years of sales managerial experience in the hospitality industry preferred

Bachelor’s Degree in Hospitality Management, or its equivalent combination of education, training, and experience

Outstanding communication and interpersonal skills

Through knowledge of marketing strategies and best practices for a sales department

Salary: $120,000-$130,000 per year + Bonus The Quail Nestled in the heart of Carmel Valley, our breathtaking 800-acre property boasts a world-class championship golf course, and beautiful accomodations. At The Quail, our team members are part of a Covey (a group of quail), symbolizing the close-knit culture we have cultivated. Guided by our "One Team One Vision" motto, we embrace the belief that each individual brings a unique talent while working towards a common goal. This spirit of unity is especially evident every summer when The Peninsula Signature Events and Quail teams collaborate to present The Quail, A Motorsports Gathering, an exclusive concours attended by the world's elite motorsports enthusiasts and aficionados.

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