Central Bedfordshire College
Overview
Marketing Manager role at Central Bedfordshire College, Bedford. Location: Bedford Salary: Between £39,697 and £46,349 per annum DOE and Qualifications Hours: 37 hours per week – 52 weeks per year Contract Type: Permanent – Full Time Expires: 24/10/2025 23:59 Role
Role:
Marketing Manager Key Responsibilities
Strategic Campaign Leadership – Design and deliver targeted acquisition and conversion campaigns using CRM systems, ensuring alignment with recruitment goals and strategic objectives. Content & Collateral Management – Lead production of marketing materials including prospectuses, social media content, and external listings, ensuring brand consistency and engaging storytelling. Stakeholder Engagement – Act as a marketing partner to curriculum teams, building strong relationships and delivering agency-style support to promote student experience and drive recruitment. Team & Budget Oversight – Manage direct reports, monitor performance, allocate resources, and oversee budgets to meet marketing and business objectives across the Group. Compliance & Representation – Uphold safeguarding, EDI, and health & safety standards, represent the department at events and meetings, and deputise for senior leadership when required. About You / Qualifications
Qualifications & Development – Degree in business/marketing or equivalent, evidence of CPD, and willingness to continually update skills and knowledge. Marketing Expertise – Proven success in delivering impactful campaigns, content creation, digital marketing (including CRM and paid ads), and budget/project management. Leadership & Collaboration – Experience managing staff and building strong partnerships with internal and external stakeholders to achieve shared goals. Communication & Organisation – Excellent written and verbal communication, strong judgement, attention to detail, and ability to prioritise and meet deadlines. Flexibility & Mobility – Willingness to work outside normal hours, travel independently across campuses and events, and align with organisational values and policies. About The Bedford College Group
The Bedford College Group was formed in 2017 following the merger of Bedford College and Tresham College and is now the largest provider of education in the South East Midlands, with over 15,000 students passing through our doors each year. Today, the Group is made up of a family of colleges across Bedfordshire and Northamptonshire: Bedford College, Central Bedfordshire College and Tresham College in the towns of Bedford, Dunstable, Leighton Buzzard, Corby, Kettering and Wellingborough; Shuttleworth College, a specialist land-based college; The Bedford Sixth Form, (the only dedicated sixth form in Bedford); The Corby Sixth Form, (opened in September 2023); and the National College for Motorsport alongside Silverstone race circuit. To widen accessibility to education and training, the Group also has community-based Learning Centres in Bedford, Corby and Kettering which offer IT training. Safeguarding
The Bedford College Group is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. The successful candidate will be subject to thorough vetting process which includes, an enhanced DBS check and satisfactory references. This post is exempt from the Rehabilitation of Offenders Act 1974. Candidates who are barred from working with children are reminded it is a criminal offence to apply for this post. Application
Apply
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Marketing Manager role at Central Bedfordshire College, Bedford. Location: Bedford Salary: Between £39,697 and £46,349 per annum DOE and Qualifications Hours: 37 hours per week – 52 weeks per year Contract Type: Permanent – Full Time Expires: 24/10/2025 23:59 Role
Role:
Marketing Manager Key Responsibilities
Strategic Campaign Leadership – Design and deliver targeted acquisition and conversion campaigns using CRM systems, ensuring alignment with recruitment goals and strategic objectives. Content & Collateral Management – Lead production of marketing materials including prospectuses, social media content, and external listings, ensuring brand consistency and engaging storytelling. Stakeholder Engagement – Act as a marketing partner to curriculum teams, building strong relationships and delivering agency-style support to promote student experience and drive recruitment. Team & Budget Oversight – Manage direct reports, monitor performance, allocate resources, and oversee budgets to meet marketing and business objectives across the Group. Compliance & Representation – Uphold safeguarding, EDI, and health & safety standards, represent the department at events and meetings, and deputise for senior leadership when required. About You / Qualifications
Qualifications & Development – Degree in business/marketing or equivalent, evidence of CPD, and willingness to continually update skills and knowledge. Marketing Expertise – Proven success in delivering impactful campaigns, content creation, digital marketing (including CRM and paid ads), and budget/project management. Leadership & Collaboration – Experience managing staff and building strong partnerships with internal and external stakeholders to achieve shared goals. Communication & Organisation – Excellent written and verbal communication, strong judgement, attention to detail, and ability to prioritise and meet deadlines. Flexibility & Mobility – Willingness to work outside normal hours, travel independently across campuses and events, and align with organisational values and policies. About The Bedford College Group
The Bedford College Group was formed in 2017 following the merger of Bedford College and Tresham College and is now the largest provider of education in the South East Midlands, with over 15,000 students passing through our doors each year. Today, the Group is made up of a family of colleges across Bedfordshire and Northamptonshire: Bedford College, Central Bedfordshire College and Tresham College in the towns of Bedford, Dunstable, Leighton Buzzard, Corby, Kettering and Wellingborough; Shuttleworth College, a specialist land-based college; The Bedford Sixth Form, (the only dedicated sixth form in Bedford); The Corby Sixth Form, (opened in September 2023); and the National College for Motorsport alongside Silverstone race circuit. To widen accessibility to education and training, the Group also has community-based Learning Centres in Bedford, Corby and Kettering which offer IT training. Safeguarding
The Bedford College Group is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. The successful candidate will be subject to thorough vetting process which includes, an enhanced DBS check and satisfactory references. This post is exempt from the Rehabilitation of Offenders Act 1974. Candidates who are barred from working with children are reminded it is a criminal offence to apply for this post. Application
Apply
#J-18808-Ljbffr