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McDermott Will & Schulte

Brand Copywriter

McDermott Will & Schulte, New York, New York, us, 10261

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Overview Get AI-powered advice on this job and more exclusive features. Build your big career with the firm that does Big Law, Better. McDermott Will & Schulte is a leading global law firm that brings together more than 1,750 lawyers and 3,200 business professionals. We celebrate excellence, collaboration, and community and have been recognized as a top workplace by USA Today, Fortune, The American Lawyer, Vault and others. We are certified by Great Place to Work. At McDermott, we don’t just invest in your future, we accelerate your career – wherever it may lead. That includes supporting you both in and outside of the office.

With Us, You’ll Find

A firm where everyone belongs: Our award-winning culture prioritizes warmth and authenticity — we encourage you to be yourself!

Enthusiasm for all perspectives: We’re smarter and stronger when everyone has a voice and a seat at the table. We welcome unique viewpoints and ideas, and we make opportunities for you and your career to thrive.

Support to feel your best and do your best: Wellness is integral to building a successful career and a rich life. That’s why our benefits program supports your physical, emotional, mental, and financial health, with an emphasis on work-life balance.

Real rewards for real work: We offer generous compensation packages that recognize hard work and excellence.

Job Description We are seeking a dynamic and experienced Brand Copywriter to help craft compelling messaging and copy that communicates our brand identity and resonates with our target audiences. We are an award-winning, data-driven Marketing, Brand and Communications, and Business Development team supporting one of the fastest growing and top law firms in the US with a global reach. Reporting to the Director of Brand and working closely with other department leaders, this role will create the copy and verbal strategies that propel the McDermott Will & Schulte brand.

Essential Functions and Responsibilities

Refine, maintain and evolve the brand’s tone of voice to ensure consistency across all platforms and materials

Write engaging and impactful copy for ads, websites, social media, videos, events, and other initiatives

Craft headlines and key messages that capture attention and reflect the brand’s positioning

Develop foundational messaging for teams, service areas and other parts of our firm to drive relevant, credible and differentiated communications

Collaborate with marketing, business development and creative and other teams to develop campaign narratives and impactful headlines and body copy

Marry brand and business objectives to develop compelling stories that inspire and connect with diverse audiences

Research industry trends and competitor messaging to differentiate the brand

Remain updated on key audience behaviors, technology trends and cultural shifts that can impact the brand’s verbal strategy

Job Specifications

At least five (5) years of relevant experience in copywriting, preferably with a focus on branding or advertising

Proven experience in a copywriting role, preferably at a brand or advertising agency

Strong portfolio demonstrating versatility across different formats and channels

Multi-year experience in a brand-focused role at a professional services firm or brand agency

Strong command of tone of voice, grammar and storytelling techniques

Ability to manage multiple projects and meet deadlines in a fast-paced environment

Collaborative mindset with strong communication and presentation skills, both orally and in written form

Adaptability to changing market conditions and business needs

Innovative mindset with a focus on continuous improvement and growth

Compensation and Hiring Successful candidates will be provided with outstanding career opportunities and will receive a competitive total rewards package with the opportunity to earn performance-based bonuses.

Target Hiring Range: $100,000 – $132,000

Please note that quoted salary ranges are not guarantees of final salary offers. Base pay is based on market location and may vary based on job-related knowledge, skills, experience, and geographic location. Base pay is only one part of the Total Rewards that MWE provides to compensate and recognize our staff professionals for their work. Full-time positions are eligible for a discretionary bonus and a comprehensive benefits package.

Additional Information As part of our ongoing commitment to be #AlwaysBetter for our people, clients and communities, we have created a culture of belonging that champions your individuality as both a person and a professional. From our competitive compensation, top benefits and award-winning professional development programs to industry-leading wellness initiatives, we support you through every stage of your life and career. With McDermott, you can live a life you love both in and outside of the office.

Physical Demands and Work Environment The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is required to sit, use hands, reach with hands and arms, stoop, talk and hear

Employee must occasionally lift up to twenty (20) pounds

Work Environment: Typical indoor office environment

Disclaimer The above statements are intended to describe the general nature and level of the work being performed by people within this classification. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of employees assigned to this job.

Job Metadata

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Marketing, Public Relations, and Writing/Editing

Industries: Law Practice

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New York, NY salary ranges observed include: $96,000.00-$102,000.00; $64,000.00-$70,000.00; $64,000.00-$68,000.00; $58,625.00-$70,840.00; $64,000.00-$70,000.00; $75,000.00-$85,000.00; $80,000.00-$100,000.00; $66,300.00-$80,000.00; $91,000.00-$169,000.00; $45,000.00-$100,000.00; $116,000.00-$135,000.00

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