Sycamore Reserve
Director of Sales and Marketing for Senior Living Community
Sycamore Reserve, Indianapolis, Indiana, us, 46262
Director of Sales and Marketing for Senior Living Community
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Director of Sales and Marketing for Senior Living Community
role at
Sycamore Reserve
Overview Sycamore Reserve Independent Senior Living Community is seeking a high-performing Senior Living Sales & Marketing Director. You will be responsible for leading all sales and marketing activity, including but not limited to community engagement, referral source outreach, lead generation, fielding inquiries, leading tours, and closing. The objective of the Senior Living Sales & Marketing Director is to support prospective residents and their family members as they evaluate senior care options and to help them to understand that Sycamore Reserve is the best senior housing option for them. The Sales Director’s duties will include hitting annual targets, building relationships and understanding customer trends.
Base pay range $80.00/yr - $100.00/yr
Responsibilities
Develop and implement comprehensive sales strategies to drive occupancy success.
Establish a method of monitoring expected outcomes and effectiveness of marketing and sales programs.
Plan and implement marketing activities and events.
Monitor and maintain budget.
Collaborate with ED and Ownership to determine advertising needs and implements.
Meet all monthly sales activity standards including follow-up calls, professional sales calls, event planning and monthly lead bank mailings.
Meet the community’s move-in and census goals each month or identify barriers for meeting the goals.
Respond and follow-up to inquiries in a positive and timely manner.
Develop a strong network of professional and agency referral sources.
Host and attend community events and develop positive community relations.
Research and maintain information on local competition including rates, specials, services, etc.
Implement and monitor a move-in system to ensure all resident records are complete prior to admission.
Maintain new residents and inquiries in the Move-In database.
Prepare and distribute mailings to prospective and current residents.
Provide required information and communicate effectively with other team members about move-in activity and resident/family needs.
Complete weekly and quarterly census reports.
Select and order promotional supplies while staying within the budget.
Schedule presentations with prospective residents and families, ensuring that presentations are effective and accurate.
Qualifications
Proven sales executive experience, meeting or exceeding target
Proven ability to drive the sales process from inquiry to close
Proven ability to articulate the distinct aspects of Sycamore Reserve’s offerings
Excellent listening, negotiation and presentation skills
Digital Marketing Skills
Benefits
Aggressive commission plan structure with uncapped earning potential - high performers can earn up to $100k+ annually
Competitive base salary plus performance bonuses and incentives
Significant expansion opportunity - be part of a multi-million dollar growth initiative from the ground up
Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k) 25% company match after one year of employment
Vacation & PTO for full time positions
Short- & Long-Term Disability Insurance
Life Insurance
Seniority level
Director
Employment type
Full-time
Job function
Sales and Business Development
Industries
Hospitality
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Director of Sales and Marketing for Senior Living Community
role at
Sycamore Reserve
Overview Sycamore Reserve Independent Senior Living Community is seeking a high-performing Senior Living Sales & Marketing Director. You will be responsible for leading all sales and marketing activity, including but not limited to community engagement, referral source outreach, lead generation, fielding inquiries, leading tours, and closing. The objective of the Senior Living Sales & Marketing Director is to support prospective residents and their family members as they evaluate senior care options and to help them to understand that Sycamore Reserve is the best senior housing option for them. The Sales Director’s duties will include hitting annual targets, building relationships and understanding customer trends.
Base pay range $80.00/yr - $100.00/yr
Responsibilities
Develop and implement comprehensive sales strategies to drive occupancy success.
Establish a method of monitoring expected outcomes and effectiveness of marketing and sales programs.
Plan and implement marketing activities and events.
Monitor and maintain budget.
Collaborate with ED and Ownership to determine advertising needs and implements.
Meet all monthly sales activity standards including follow-up calls, professional sales calls, event planning and monthly lead bank mailings.
Meet the community’s move-in and census goals each month or identify barriers for meeting the goals.
Respond and follow-up to inquiries in a positive and timely manner.
Develop a strong network of professional and agency referral sources.
Host and attend community events and develop positive community relations.
Research and maintain information on local competition including rates, specials, services, etc.
Implement and monitor a move-in system to ensure all resident records are complete prior to admission.
Maintain new residents and inquiries in the Move-In database.
Prepare and distribute mailings to prospective and current residents.
Provide required information and communicate effectively with other team members about move-in activity and resident/family needs.
Complete weekly and quarterly census reports.
Select and order promotional supplies while staying within the budget.
Schedule presentations with prospective residents and families, ensuring that presentations are effective and accurate.
Qualifications
Proven sales executive experience, meeting or exceeding target
Proven ability to drive the sales process from inquiry to close
Proven ability to articulate the distinct aspects of Sycamore Reserve’s offerings
Excellent listening, negotiation and presentation skills
Digital Marketing Skills
Benefits
Aggressive commission plan structure with uncapped earning potential - high performers can earn up to $100k+ annually
Competitive base salary plus performance bonuses and incentives
Significant expansion opportunity - be part of a multi-million dollar growth initiative from the ground up
Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k) 25% company match after one year of employment
Vacation & PTO for full time positions
Short- & Long-Term Disability Insurance
Life Insurance
Seniority level
Director
Employment type
Full-time
Job function
Sales and Business Development
Industries
Hospitality
#J-18808-Ljbffr