Wana Brands
Company Description
The CIMA Group LLC doing business as Wana Brands is a subsidiary of Canopy USA, LLC, a leading vertically integrated, multi-state operator in the United States cannabis industry. With the transition of Acreage Holdings to Canopy USA, LLC in December 2024, Canopy USA, LLC is now positioned to consolidate operations across its three business units – Wana, Jetty, and Acreage – realizing synergies, cost savings, and supporting growth in state-legal markets across the U.S. Through coverage of key market segments including flower via Superflux, vape and concentrates via Jetty, edibles and beverages via Wana, and retail through The Botanist, Canopy USA, LLC is well positioned to accelerate growth with an emphasis on the Midwestern and Northeastern U.S. markets. As newly formed Canopy USA, LLC, we are building a stronger, more agile organization that will unlock greater opportunities across the growing US cannabis market.
Summary The Brand Ambassador supports marketing & sales by promoting all company and related subsidiary and affiliate company brands through a variety of customer and dispensary-facing activities, helping to coordinate marketing activities, providing merchandising support and educating dispensaries and budtenders. The candidate must live in their territory and previous industry experience is preferred. We require a background check and motor vehicle check. You must have a clean driving record.
Essential Functions & Responsibilities
Work with Regional and State Marketing and Sales team to schedule and provide regular presence in dispensaries.
Educate, engage, and inspire customers and dispensary staff as the face of our brands with knowledgeable insights about our products, promotions, and through budtender trainings.
Schedule and attend customer and account appreciation events.
Initiate, coordinate, and participate in brand and related company brand events, including brand partner and foundation supported events.
Maintain and track display and swag stock levels and distribute to accounts, dispensary staff, and customers as directed.
Assist in collecting competitive information.
Effectively execute new launch materials and visual merchandising at store level.
Ensure proper placement of select POP materials to increase share of shelf at dispensaries.
Produce layout plans for stores and maintain store shelves and inventory.
Promote our brand and related company brands to retail store personnel and consumers in a professional manner.
Build and maintain strong professional relationships with all in-store personnel.
Seek out and report new opportunities, areas for improvement, competitive information/activity, etc.
Update and submit weekly recaps and photos about time in field including store visits, events, budtender engagement, and visual displays.
Remain up to date with industry’s best practices.
Maximize customer interest and sales levels by displaying Wana products appropriately.
Qualifications Education & Experience:
Previous cannabis industry experience and/or related retail experience.
Previous customer service or event experience.
Degree in Marketing, Business, or a related field.
Previous brand ambassador experience.
Proven working experience in brand ambassadorship, marketing, or merchandising a plus.
Additional Qualifications:
Ability to build relationships and rapport with internal and external partners.
Excellent interpersonal and customer service skills.
High level of organization.
Excellent execution and follow-through.
Excellent writing skills.
Ability to be assertive, yet diplomatic.
Ability to work weekends and evenings.
A reliable vehicle or transportation for travel to in-state events, retail locations and any field related work.
Up to date with the latest merchandising trends and best practices.
Commercial acumen and the ability to “decode” customers.
Supervisory Responsibility This position has no direct reports or supervisory responsibility.
Other Duties This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Benefits
Hourly compensation commensurate with experience from $18.00 - $22.00 per hour.
Prorated PTO, sick, and holiday pay.
Schedule
This job requires hours outside of 'normal business hours.' The scheduled hours will be primarily Tuesday-Saturday with some exceptions for events. Hours are part-time, will vary, but will be less than 30 hours per week. This position does require evening and weekend work depending on the event schedule. Please confirm with the supervisor regarding the expected working schedule.
Travel is primarily local during the business day, although some out-of-the-area and overnight travel may be expected.
This position is not exempt from overtime pay.
Work Environment and Physical Demands Frequent travel to dispensaries, pop-up events, and other marketing and promotional events. Ability to drive company sprinter van, sometimes long distances. Must have access to a secure home office-type environment with use of computers, virtual meetings, internet, email, and phone. Regular communication required. Can set up heavy equipment, move boxes, and other materials. Ability to lift up to 35 pounds.
Code of Conduct All employees are expected to represent the values and maintain the standards contained in the Company’s Code of Conduct.
E-Verify Participation Notice This Employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
AAP/EEO Statement The CIMA Group LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or protected Veteran status. We appreciate your interest in The CIMA Group LLC. If you need assistance with completing an online application due to a disability, please send a request to HR@wanabrands.com. Please be sure to include 'Accommodation Request' in the subject line.
#J-18808-Ljbffr
Summary The Brand Ambassador supports marketing & sales by promoting all company and related subsidiary and affiliate company brands through a variety of customer and dispensary-facing activities, helping to coordinate marketing activities, providing merchandising support and educating dispensaries and budtenders. The candidate must live in their territory and previous industry experience is preferred. We require a background check and motor vehicle check. You must have a clean driving record.
Essential Functions & Responsibilities
Work with Regional and State Marketing and Sales team to schedule and provide regular presence in dispensaries.
Educate, engage, and inspire customers and dispensary staff as the face of our brands with knowledgeable insights about our products, promotions, and through budtender trainings.
Schedule and attend customer and account appreciation events.
Initiate, coordinate, and participate in brand and related company brand events, including brand partner and foundation supported events.
Maintain and track display and swag stock levels and distribute to accounts, dispensary staff, and customers as directed.
Assist in collecting competitive information.
Effectively execute new launch materials and visual merchandising at store level.
Ensure proper placement of select POP materials to increase share of shelf at dispensaries.
Produce layout plans for stores and maintain store shelves and inventory.
Promote our brand and related company brands to retail store personnel and consumers in a professional manner.
Build and maintain strong professional relationships with all in-store personnel.
Seek out and report new opportunities, areas for improvement, competitive information/activity, etc.
Update and submit weekly recaps and photos about time in field including store visits, events, budtender engagement, and visual displays.
Remain up to date with industry’s best practices.
Maximize customer interest and sales levels by displaying Wana products appropriately.
Qualifications Education & Experience:
Previous cannabis industry experience and/or related retail experience.
Previous customer service or event experience.
Degree in Marketing, Business, or a related field.
Previous brand ambassador experience.
Proven working experience in brand ambassadorship, marketing, or merchandising a plus.
Additional Qualifications:
Ability to build relationships and rapport with internal and external partners.
Excellent interpersonal and customer service skills.
High level of organization.
Excellent execution and follow-through.
Excellent writing skills.
Ability to be assertive, yet diplomatic.
Ability to work weekends and evenings.
A reliable vehicle or transportation for travel to in-state events, retail locations and any field related work.
Up to date with the latest merchandising trends and best practices.
Commercial acumen and the ability to “decode” customers.
Supervisory Responsibility This position has no direct reports or supervisory responsibility.
Other Duties This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Benefits
Hourly compensation commensurate with experience from $18.00 - $22.00 per hour.
Prorated PTO, sick, and holiday pay.
Schedule
This job requires hours outside of 'normal business hours.' The scheduled hours will be primarily Tuesday-Saturday with some exceptions for events. Hours are part-time, will vary, but will be less than 30 hours per week. This position does require evening and weekend work depending on the event schedule. Please confirm with the supervisor regarding the expected working schedule.
Travel is primarily local during the business day, although some out-of-the-area and overnight travel may be expected.
This position is not exempt from overtime pay.
Work Environment and Physical Demands Frequent travel to dispensaries, pop-up events, and other marketing and promotional events. Ability to drive company sprinter van, sometimes long distances. Must have access to a secure home office-type environment with use of computers, virtual meetings, internet, email, and phone. Regular communication required. Can set up heavy equipment, move boxes, and other materials. Ability to lift up to 35 pounds.
Code of Conduct All employees are expected to represent the values and maintain the standards contained in the Company’s Code of Conduct.
E-Verify Participation Notice This Employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
AAP/EEO Statement The CIMA Group LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, disability, or protected Veteran status. We appreciate your interest in The CIMA Group LLC. If you need assistance with completing an online application due to a disability, please send a request to HR@wanabrands.com. Please be sure to include 'Accommodation Request' in the subject line.
#J-18808-Ljbffr