Discovery Senior Living
Director of Sales (Senior Living)
Discovery Senior Living, Farmington, Connecticut, us, 06030
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Director of Sales (Senior Living)
role at
Discovery Senior Living .
About the Community Discovery Village Farmington is a beautiful, tranquil community preparing for a full refresh and renovation in 2026. As the Director of Sales you’ll play a key role in shaping the future of the community by building meaningful relationships, showcasing our lifestyle, and helping seniors and their families find a place they’re proud to call home.
Your Role As the Director of Sales, you will lead all community sales efforts to achieve occupancy and revenue goals through relationship‑building, outreach, and strategic engagement. You’ll connect with prospective residents and families, develop referral networks, and collaborate with the leadership team to deliver an exceptional, resident‑centered sales experience while driving business growth.
Position Highlights
Status: Full Time
Schedule: Monday–Friday, 9:00 a.m.–5:00 p.m.; weekends and evenings as needed for tours and events
Location: 20 Devonwood Dr, Farmington, CT 06032
Rate of Pay: $70,000 base + commissions and bonus opportunities (Total Compensation $110,000+)
What You’ll Do
Execute all facets of the company’s Sales Playbook, including discovery, tours, follow‑up, objections, and closing
Achieve monthly and quarterly move‑in and revenue goals by advancing leads through the sales process
Build, nurture, and maintain referral networks through external outreach, presentations, and business development
Manage inquiries from all lead sources, providing timely responses and professional follow‑up
Conduct personalized tours and discovery meetings to connect with prospective residents and families
Maintain accurate CRM data to track leads, activity, and conversion metrics
Plan and execute community marketing initiatives and sales events to drive qualified leads
Conduct competitive market analysis and provide actionable insights for pricing and positioning strategies
Partner with the Executive Director and Regional Sales Leadership to align on marketing, revenue goals, and promotional strategies
Collaborate with clinical and operations teams to ensure smooth and positive move‑in experiences for residents and families
Prepare and present sales reports, monitor KPIs, and evaluate performance metrics to ensure achievement of occupancy targets
Represent the community with professionalism, integrity, and compassion in all interactions
Qualifications
Bachelor’s degree in Marketing, Business, Public Relations, or related field preferred
Minimum 2 years of sales and marketing experience, preferably in senior living, healthcare, or a related industry
Proven record of achieving sales targets and occupancy goals
Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook)
Experience using CRM systems to manage leads and track performance
Strong communication, presentation, and relationship‑building skills
Excellent organizational skills with the ability to manage multiple priorities and meet deadlines
Professional, compassionate approach with a resident‑ and family‑first mindset
Willingness to work onsite, conduct tours, and attend community and networking events (local travel required)
Benefits You’ll Enjoy
Competitive wages
Early access to earned wages before payday!
Flexible scheduling options with full‑time and part‑time hours
Paid time off and Holidays (full‑time)
Comprehensive benefit package including health, dental, vision, life and disability insurances (full‑time)
401(k) with employer match
Paid training
Opportunities for growth and advancement
Meals and uniforms
Employee Assistance Program
About Discovery Management Group Discovery Management Group is part of the Discovery Senior Living family of companies, leading service, innovation, and lifestyle customization across the United States. With a focus on operational excellence and personalized care, we manage and enhance senior living communities nationwide.
Equal Opportunity Employer We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members.
EEO D/V
A Note to Applicants This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case‑by‑case basis.
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Director of Sales (Senior Living)
role at
Discovery Senior Living .
About the Community Discovery Village Farmington is a beautiful, tranquil community preparing for a full refresh and renovation in 2026. As the Director of Sales you’ll play a key role in shaping the future of the community by building meaningful relationships, showcasing our lifestyle, and helping seniors and their families find a place they’re proud to call home.
Your Role As the Director of Sales, you will lead all community sales efforts to achieve occupancy and revenue goals through relationship‑building, outreach, and strategic engagement. You’ll connect with prospective residents and families, develop referral networks, and collaborate with the leadership team to deliver an exceptional, resident‑centered sales experience while driving business growth.
Position Highlights
Status: Full Time
Schedule: Monday–Friday, 9:00 a.m.–5:00 p.m.; weekends and evenings as needed for tours and events
Location: 20 Devonwood Dr, Farmington, CT 06032
Rate of Pay: $70,000 base + commissions and bonus opportunities (Total Compensation $110,000+)
What You’ll Do
Execute all facets of the company’s Sales Playbook, including discovery, tours, follow‑up, objections, and closing
Achieve monthly and quarterly move‑in and revenue goals by advancing leads through the sales process
Build, nurture, and maintain referral networks through external outreach, presentations, and business development
Manage inquiries from all lead sources, providing timely responses and professional follow‑up
Conduct personalized tours and discovery meetings to connect with prospective residents and families
Maintain accurate CRM data to track leads, activity, and conversion metrics
Plan and execute community marketing initiatives and sales events to drive qualified leads
Conduct competitive market analysis and provide actionable insights for pricing and positioning strategies
Partner with the Executive Director and Regional Sales Leadership to align on marketing, revenue goals, and promotional strategies
Collaborate with clinical and operations teams to ensure smooth and positive move‑in experiences for residents and families
Prepare and present sales reports, monitor KPIs, and evaluate performance metrics to ensure achievement of occupancy targets
Represent the community with professionalism, integrity, and compassion in all interactions
Qualifications
Bachelor’s degree in Marketing, Business, Public Relations, or related field preferred
Minimum 2 years of sales and marketing experience, preferably in senior living, healthcare, or a related industry
Proven record of achieving sales targets and occupancy goals
Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook)
Experience using CRM systems to manage leads and track performance
Strong communication, presentation, and relationship‑building skills
Excellent organizational skills with the ability to manage multiple priorities and meet deadlines
Professional, compassionate approach with a resident‑ and family‑first mindset
Willingness to work onsite, conduct tours, and attend community and networking events (local travel required)
Benefits You’ll Enjoy
Competitive wages
Early access to earned wages before payday!
Flexible scheduling options with full‑time and part‑time hours
Paid time off and Holidays (full‑time)
Comprehensive benefit package including health, dental, vision, life and disability insurances (full‑time)
401(k) with employer match
Paid training
Opportunities for growth and advancement
Meals and uniforms
Employee Assistance Program
About Discovery Management Group Discovery Management Group is part of the Discovery Senior Living family of companies, leading service, innovation, and lifestyle customization across the United States. With a focus on operational excellence and personalized care, we manage and enhance senior living communities nationwide.
Equal Opportunity Employer We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members.
EEO D/V
A Note to Applicants This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case‑by‑case basis.
#J-18808-Ljbffr