Workato
Workato transforms technology complexity into business opportunity. As the leader in enterprise orchestration, Workato helps businesses globally streamline operations by connecting data, processes, applications, and experiences. Its AI-powered platform enables teams to navigate complex workflows in real-time, driving efficiency and agility.
Trusted by a community of 400,000 global customers, Workato empowers organizations of every size to unlock new value and lead in today’s fast-changing world. Learn how Workato helps businesses of all sizes achieve more at workato.com .
Ultimately, Workato believes in fostering a
flexible, trust-oriented culture that empowers everyone to take full ownership of their roles
. We are driven by
innovation
and looking for
team players
who want to actively build our company. But, we also believe in
balancing productivity with self-care
. That’s why we offer all of our employees a vibrant and dynamic work environment along with a multitude of benefits they can enjoy inside and outside of their work lives. If this sounds right up your alley, please submit an application. We look forward to getting to know you! Forbes’ Cloud 100 recognized us as one of the top 100 private cloud companies in the world Deloitte Tech Fast 500 ranked us as the 17th fastest growing tech company in the Bay Area, and 96th in North America Quartz ranked us the #1 best company for remote workers Responsibilities
Create and champion a developer offering that meets builders where they are, leveraging the full power of the Workato low‑code platform. Empower developers to deliver impactful agentic projects and deploy autonomous systems at enterprise scale. Grow and celebrate the global Workato developer community — providing training, resources, and recognition to advance their skills and careers. This is a rare chance to build a new brand, launch innovative programs, hire and lead an end‑to‑end marketing team, and own developer marketing strategy, reporting directly to the CTO & GM of the developer business. Define and execute the global developer‑marketing strategy that drives awareness, acquisition, engagement, and retention for the developer platform. Own developer technical advocacy & relations: collaborate with DevRel to align content, events, and feedback loops; steward the MVP / Champions program and student outreach. Establish and run Workato’s developer video strategy—from YouTube tutorials to livestream series—and manage the in‑house video production studio. Build and launch a distinct developer brand that resonates with technical audiences; oversee brand guidelines across all channels. Lead integrated campaigns (web, social, content, community, events) tied to product roadmaps and PLG targets. Measure and report on KPIs—sign‑ups, active builders, content performance, NPS—and iterate based on insights. Hire, mentor, and scale a multidisciplinary marketing team (brand, content, campaigns, ops); manage agencies and budget. Partner closely with Product, Engineering, Community, and Sales to align messaging, launches, and feedback loops. Requirements
Qualifications / Experience / Technical Skills
10+ years in developer or product‑led B2B SaaS marketing; 5+ years leading integrated teams. Proven record launching net‑new developer brands or products and driving measurable funnel growth. Deep understanding of developer tooling ecosystems, open‑source engagement, and community‑driven GTM models. Experience owning developer advocacy, video strategy, and multimedia content production. Proficiency with modern martech stacks, analytics platforms, and data‑driven experimentation. Soft Skills / Personal Characteristics
Visionary storyteller who translates platform capabilities into compelling narratives. Inclusive leader who attracts, inspires, and develops top talent. Strong collaborator comfortable engaging executives, engineers, and community leaders. Analytical mindset with operational discipline—sets clear goals and executes. High bias for action, creativity, and continuous learning in a fast‑moving on‑site environment. (REQ ID: 2141)Apply for this job * indicates a required field First Name * Last Name * Email * Phone Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile * Are you authorized to work in the listed country of hire for any employer? * Select... Will you now or in the future require visa sponsorship? * Select... What is your expected compensation? * Why do you think you will be successful in this role? * Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in Workato’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Select... Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Voluntary Self-Identification of DisabilityForm CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026
If the following job requirements and experience match your skills, please ensure you apply promptly. Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability?
A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability.
Disabilities include, but are not limited to: Alcohol or other substance use disorder (not currently using drugs illegally) Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS Blind or low vision Cancer (past or present) Cardiovascular or heart disease Celiac disease Cerebral palsy Deaf or serious difficulty hearing Diabetes Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders Epilepsy or other seizure disorder Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome Intellectual or developmental disability Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD Missing limbs or partially missing limbs Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS) Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities Partial or complete paralysis (any cause) Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema Short stature (dwarfism) Traumatic brain injury Disability Status Select... PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
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flexible, trust-oriented culture that empowers everyone to take full ownership of their roles
. We are driven by
innovation
and looking for
team players
who want to actively build our company. But, we also believe in
balancing productivity with self-care
. That’s why we offer all of our employees a vibrant and dynamic work environment along with a multitude of benefits they can enjoy inside and outside of their work lives. If this sounds right up your alley, please submit an application. We look forward to getting to know you! Forbes’ Cloud 100 recognized us as one of the top 100 private cloud companies in the world Deloitte Tech Fast 500 ranked us as the 17th fastest growing tech company in the Bay Area, and 96th in North America Quartz ranked us the #1 best company for remote workers Responsibilities
Create and champion a developer offering that meets builders where they are, leveraging the full power of the Workato low‑code platform. Empower developers to deliver impactful agentic projects and deploy autonomous systems at enterprise scale. Grow and celebrate the global Workato developer community — providing training, resources, and recognition to advance their skills and careers. This is a rare chance to build a new brand, launch innovative programs, hire and lead an end‑to‑end marketing team, and own developer marketing strategy, reporting directly to the CTO & GM of the developer business. Define and execute the global developer‑marketing strategy that drives awareness, acquisition, engagement, and retention for the developer platform. Own developer technical advocacy & relations: collaborate with DevRel to align content, events, and feedback loops; steward the MVP / Champions program and student outreach. Establish and run Workato’s developer video strategy—from YouTube tutorials to livestream series—and manage the in‑house video production studio. Build and launch a distinct developer brand that resonates with technical audiences; oversee brand guidelines across all channels. Lead integrated campaigns (web, social, content, community, events) tied to product roadmaps and PLG targets. Measure and report on KPIs—sign‑ups, active builders, content performance, NPS—and iterate based on insights. Hire, mentor, and scale a multidisciplinary marketing team (brand, content, campaigns, ops); manage agencies and budget. Partner closely with Product, Engineering, Community, and Sales to align messaging, launches, and feedback loops. Requirements
Qualifications / Experience / Technical Skills
10+ years in developer or product‑led B2B SaaS marketing; 5+ years leading integrated teams. Proven record launching net‑new developer brands or products and driving measurable funnel growth. Deep understanding of developer tooling ecosystems, open‑source engagement, and community‑driven GTM models. Experience owning developer advocacy, video strategy, and multimedia content production. Proficiency with modern martech stacks, analytics platforms, and data‑driven experimentation. Soft Skills / Personal Characteristics
Visionary storyteller who translates platform capabilities into compelling narratives. Inclusive leader who attracts, inspires, and develops top talent. Strong collaborator comfortable engaging executives, engineers, and community leaders. Analytical mindset with operational discipline—sets clear goals and executes. High bias for action, creativity, and continuous learning in a fast‑moving on‑site environment. (REQ ID: 2141)Apply for this job * indicates a required field First Name * Last Name * Email * Phone Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile * Are you authorized to work in the listed country of hire for any employer? * Select... Will you now or in the future require visa sponsorship? * Select... What is your expected compensation? * Why do you think you will be successful in this role? * Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in Workato’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Select... Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Voluntary Self-Identification of DisabilityForm CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026
If the following job requirements and experience match your skills, please ensure you apply promptly. Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability?
A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability.
Disabilities include, but are not limited to: Alcohol or other substance use disorder (not currently using drugs illegally) Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS Blind or low vision Cancer (past or present) Cardiovascular or heart disease Celiac disease Cerebral palsy Deaf or serious difficulty hearing Diabetes Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders Epilepsy or other seizure disorder Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome Intellectual or developmental disability Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD Missing limbs or partially missing limbs Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS) Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities Partial or complete paralysis (any cause) Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema Short stature (dwarfism) Traumatic brain injury Disability Status Select... PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
#J-18808-Ljbffr