Confidential
Vice President of Product Strategy
About the Company
Join an innovative cloud-based software company that specializes in cutting-edge restaurant management solutions. We are dedicated to empowering restaurants with our advanced technology.
Industry
Software Development
Type
Privately Held, Private Equity-backed
Founded
2011
Employees
501-1000
Specialties
Catering Software
Restaurant Operations Software
Restaurant Accounting Software
Restaurant POS Integration
Franchising Software
Intercompany Accounting
Food & Labor Cost Control
Restaurant Management
Inventory Management
Staff Scheduling
Reporting and Analytics
About the Role
We are seeking a dynamic VP of Product Strategy to lead the strategic development and execution of our product marketing initiatives. As a key member of our leadership team, you will be responsible for market positioning, developing a cross-functional go-to-market strategy, and ensuring the successful launch of new products while enhancing customer lifecycle marketing.
In this role, you will define and advance our product marketing strategy in alignment with the company's objectives. You'll develop compelling messaging that highlights the unique value of our offerings. Your leadership will support the sales and customer success teams and spearhead competitive market intelligence efforts. Collaboration with demand generation and content teams will be essential to create integrated marketing campaigns.
To thrive in this position, you should have a proven track record in B2B SaaS product marketing, with at least 12-15 years of experience and a minimum of three years in a leadership role. Experience in positioning and messaging for multi-product platforms, particularly within vertical SaaS or ERP environments, is a must. You will be a strategic partner to our CMO and executive team, possessing an in-depth understanding of sales cycles, customer journeys, and revenue enablement.
The ideal candidate will be data-driven, with strong analytical, market research, and strategic planning skills, along with excellent communication and storytelling abilities. A Bachelor's degree in a relevant field is required, with an MBA preferred.
Hiring Manager Title
CMO
Travel Percent
Less than 10%
Functions
Product Management
Marketing
Information Technology