Senior Global Marketing Director - Digital Capabilities & Innovation

Job Summary: We are seeking an experienced, strategic leader in SaaS and digital marketing to join as Senior Global Marketing Director, Digital Product & Capabilities Innovation. This full-time role is central to launching and scaling new SaaS offerings and accelerating our digital transformation in Pest Elimination. You will bridge product innovation and work cross-functionally with digital development, marketing, and commercial teams to drive digital, product-led growth. The results of your impact will be the development of a differentiated SaaS solution that solves unmet customer needs, accelerates pipeline generation, and positions Pest Elimination as an emerging software leader.Identify, analyze, and validate new digital business modelsIncubate and launch SaaS productsDevelop go-to-market strategies and build sustainable revenue enginesWhat You Will Do:Product Incubation & DeliveryCreate a customer-first narrative with an aligned digital product roadmap.Lead the development of new SaaS products - identify market gaps and customer pain points where legacy systems or processes create inefficiencies, data silos, and limited visibility. Translate gaps into opportunities solved with new digital products that will create a compelling and unified customer experience.Refine business models (ARR, NRR, CAC/LTV, payback)Run dual-track agile processes (discovery and delivery) with structured experimentationDevelop data sets and dashboards to measure adoption, usage, and valueGo-to-Market & Commercialization Partnership:Define ideal customer profiles, market segments, and product positioningLead pricing and packaging (eg. bundles or tiers), including usage-based or tiered modelsPartner with Marketing and Sales to develop GTM plans, enablement playbooks, and adoption programs. Develop and launch multi-channel campaigns leveraging Marketing Communications and enterprise capabilities.Own revenue targets for incubated products and report growth KPIsCross-Functional Leadership & Change Management:Mobilize cross-functional teams (Product, Marketing, Engineering, Data, Sales)Translate technical concepts for non-digital and executive audiencesLead internal enablement and change initiatives (field pilots, operational readiness)Foster a culture of curiosity, experimentation, and learning from failureAdditional Responsibilities:Collaboration on IoT strategy and development plansPartner with Transformation leadership to integrate digital capabilitiesAssess competitive landscape and elevate awareness of external innovationDevelop and coach team members, support professional growth, and team cultureMinimum Qualifications:8-10 years of product marketing experience (MBA or graduate degree preferred)Proven experience in SaaS product development and commercialization, preferably in a start-up environment.Track record of revenue ownership (ARR, retention, SaaS scaling)Expertise in pricing, segmentation, and GTM execution for software productsExperience running structured experiments and validating business assumptionsStrong project management and execution skills for cross-functional initiativesFinancial acumen and ability to model and assess P&L requirementsExcellent interpersonal, presentation, and executive communication skillsAble to translate technical/data concepts for commercial and operational teamsComfortable with ambiguity and challenging the status quo in legacy environments#li-uscfAnnual or Hourly Compensation RangeThe base salary range for this position is $169,400.00 - $254,000.00. This position is eligible for annual bonus and long-term incentives based on performance, per plan terms. Many factors are taken into consideration when determining compensation, such as experience, education, training, geography, etc. We comply with all minimum wage and overtime laws.Benefits Ecolab strives to provide comprehensive and market-competitive benefits to meet the needs of our associates and their families. Click here to see our benefits. If you are viewing this posting on a site other than our Ecolab Career website, view our benefits at jobs.ecolab.com/working-here. Potential Customer Requirements NoticeTo meet customer requirements and comply with local or state regulations, applicants for certain customer-facing roles may need to:- Undergo additional background screens and/or drug/alcohol testing for customer credentialing.- Be fully vaccinated for COVID-19, including a booster if eligible, unless a religious or medical accommodation is requested by the applicant and approved by Ecolab.Americans with Disabilities Act (ADA) Ecolab will provide reasonable accommodation (such as a qualified sign language interpreter or other personal assistance) with our application process upon request as required to comply with applicable laws. If you have a disability and require accommodation assistance in this application process, please visit the Recruiting Support link in the footer of each page of our career website.