Marketing and Communications Associate

VDA is seeking a Marketing & Communications Associate to help drive our marketing strategy, grow brand awareness, and support digital communications. You’ll work across platforms to tell VDA’s story, generate leads, and support our position as a Top 100 Experiential Agency. Reporting to the Senior Director Client Experience & Strategy, this is a hands-on role ideal for someone organized, creative, and ready to make an immediate impact. Key Responsibilities: Manage marketing campaigns to support the lead generation, brand awareness, and client engagement. Create content for blogs, social media, case studies, landing pages, and award submissions. Maintain and enhance VDA’s website (WordPress) in collaboration with Cre8 Design. Run email campaigns and marketing automation through MailChimp. Monitor performance metrics using Google Analytics, Yoast, SEMrush, and adjust strategies accordingly. Social Media Platforms: Facebook Instagram/Threads LinkedIn Video Platforms: YouTube Vimeo Oversee domain management tasks via GoDaddy. Lead award application efforts for: Event Marketer Boston Business Journal BizBash Supporting VDA’s recognition as a Top 100 Experiential Agency and showcasing brand partnerships. Develop sales tools, including one-pagers, website updates, and collaboration resources to highlight VDA’s capabilities. Support internal teams with marketing materials, branded assets, and project communications. Manage marketing tasks and workflows using Monday.com. Utilize Zapier to streamline automations between platforms like Monday.com and MailChimp. Ensure all content follows brand guidelines and reflects VDA’s voice. Identify new opportunities to elevate VDA’s brand and industry presence. Requirements Qualifications: Bachelor’s degree in marketing, communications, design, or related field, or equivalent experience. 2+ years in marketing, communications, or digital content management. Strong organizational skills with the ability to manage multiple projects and deadlines. Excellent written and verbal communication skills. Proficiency across platforms, including: WordPress (website management) Google Analytics, Yoast, SEMRush (performance tracking & SEO) Monday.com (project management) Social Media tools (Facebook, Instagram/Threads, LinkedIn) Basic graphic design skills (Photoshop/Canva) Self-starter with attention to detail, creativity, and ability to thrive in a fast-paced environment. Positive, team-oriented personality with a passion for marketing. Salary Description 55,000$-60,000$ Per Year View full job description at https://www.vdainc.com/careers/ Seniority level

Seniority level Entry level Employment type

Employment type Full-time Job function

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