Keystone Bluffs Assisted Living
Leasing & Marketing Director
Keystone Bluffs Assisted Living, Duluth, Minnesota, United States, 55806
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Leasing & Marketing Director
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Leasing & Marketing Director
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Keystone Bluffs Assisted Living Get AI-powered advice on this job and more exclusive features. Overview
Keystone Bluffs, a 100-bed assisted living community, is conveniently located in Duluth, MN. It carries an impeccable reputation in the community and offers a wide range of services that allow its residents to age in place. We offer very competitive compensation, benefits, and the opportunity for rewarding career growth. This position holds primary responsibility for the community’s move-ins and occupancy. Prepare, implement, and execute a quarterly strategic leasing and marketing plan, including forecasted average weekly numbers of inquiries/referrals, tours/screens, and move-ins. Establish and maintain relationships with key referral sources and community members. Collaborate with facility-level and local/regional corporate management to achieve all leasing targets. Compile weekly marketing reports on inquiries, tours, move-ins, move-outs, and marketing efforts. Review weekly report data to evaluate the performance of current strategies and create new strategies to consistently achieve objectives. Manage social media strategy and execution for all facilities, in collaboration with colleagues (including but not limited to activities personnel). Collaborate with the Executive Director, the Director of Nursing, and other team members to identify prospective resident needs. Participate in relevant events, associations, and professional networks. Maintain local market intelligence, including competitor occupancy, rates, programming, and amenities. Prepare marketing materials and favors for community tours, marketing events, and referral sources.. Comply with all regulations as they apply to assisted living communities and participate in the safety team and other internal committees, as required and requested. Collaborate with activities personnel to ensure community newsletters and other communications are professionally prepared and presented. Offer flexibility within the role along with the ability to work varied hours, which may include evenings and weekends, to accommodate off-hours tours, phone calls/emails, and move-ins. Other duties as assigned.
Overview
Keystone Bluffs, a 100-bed assisted living community, is conveniently located in Duluth, MN. It carries an impeccable reputation in the community and offers a wide range of services that allow its residents to age in place. We offer very competitive compensation, benefits, and the opportunity for rewarding career growth.
Job Details
This position holds primary responsibility for the community’s move-ins and occupancy. Prepare, implement, and execute a quarterly strategic leasing and marketing plan, including forecasted average weekly numbers of inquiries/referrals, tours/screens, and move-ins. Establish and maintain relationships with key referral sources and community members. Collaborate with facility-level and local/regional corporate management to achieve all leasing targets. Compile weekly marketing reports on inquiries, tours, move-ins, move-outs, and marketing efforts. Review weekly report data to evaluate the performance of current strategies and create new strategies to consistently achieve objectives. Manage social media strategy and execution for all facilities, in collaboration with colleagues (including but not limited to activities personnel). Collaborate with the Executive Director, the Director of Nursing, and other team members to identify prospective resident needs. Participate in relevant events, associations, and professional networks. Maintain local market intelligence, including competitor occupancy, rates, programming, and amenities. Prepare marketing materials and favors for community tours, marketing events, and referral sources.. Comply with all regulations as they apply to assisted living communities and participate in the safety team and other internal committees, as required and requested. Collaborate with activities personnel to ensure community newsletters and other communications are professionally prepared and presented. Offer flexibility within the role along with the ability to work varied hours, which may include evenings and weekends, to accommodate off-hours tours, phone calls/emails, and move-ins. Other duties as assigned.
Qualifications
Experience in senior living or senior care business development, marketing and/or admissions. Outstanding skills in relationship management, communication, organization and problem solving. Accountability for achieving professional objectives is required. Experience creating and managing marketing and leasing plans preferred. Undergraduate or associate's degree preferred but not required. Professional confidentiality
Benefits
Competitive compensation based on experience and track record. Health, dental & other benefit plans Paid Time Off Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Hospitals and Health Care Referrals increase your chances of interviewing at Keystone Bluffs Assisted Living by 2x Sign in to set job alerts for “Marketing Director” roles.
Duluth, MN $137,000.00-$200,000.00 2 months ago Integrated Marketing - Marketing Manager
Integrated Marketing - Senior Marketing Manager
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Leasing & Marketing Director
role at
Keystone Bluffs Assisted Living 5 days ago Be among the first 25 applicants Join to apply for the
Leasing & Marketing Director
role at
Keystone Bluffs Assisted Living Get AI-powered advice on this job and more exclusive features. Overview
Keystone Bluffs, a 100-bed assisted living community, is conveniently located in Duluth, MN. It carries an impeccable reputation in the community and offers a wide range of services that allow its residents to age in place. We offer very competitive compensation, benefits, and the opportunity for rewarding career growth. This position holds primary responsibility for the community’s move-ins and occupancy. Prepare, implement, and execute a quarterly strategic leasing and marketing plan, including forecasted average weekly numbers of inquiries/referrals, tours/screens, and move-ins. Establish and maintain relationships with key referral sources and community members. Collaborate with facility-level and local/regional corporate management to achieve all leasing targets. Compile weekly marketing reports on inquiries, tours, move-ins, move-outs, and marketing efforts. Review weekly report data to evaluate the performance of current strategies and create new strategies to consistently achieve objectives. Manage social media strategy and execution for all facilities, in collaboration with colleagues (including but not limited to activities personnel). Collaborate with the Executive Director, the Director of Nursing, and other team members to identify prospective resident needs. Participate in relevant events, associations, and professional networks. Maintain local market intelligence, including competitor occupancy, rates, programming, and amenities. Prepare marketing materials and favors for community tours, marketing events, and referral sources.. Comply with all regulations as they apply to assisted living communities and participate in the safety team and other internal committees, as required and requested. Collaborate with activities personnel to ensure community newsletters and other communications are professionally prepared and presented. Offer flexibility within the role along with the ability to work varied hours, which may include evenings and weekends, to accommodate off-hours tours, phone calls/emails, and move-ins. Other duties as assigned.
Overview
Keystone Bluffs, a 100-bed assisted living community, is conveniently located in Duluth, MN. It carries an impeccable reputation in the community and offers a wide range of services that allow its residents to age in place. We offer very competitive compensation, benefits, and the opportunity for rewarding career growth.
Job Details
This position holds primary responsibility for the community’s move-ins and occupancy. Prepare, implement, and execute a quarterly strategic leasing and marketing plan, including forecasted average weekly numbers of inquiries/referrals, tours/screens, and move-ins. Establish and maintain relationships with key referral sources and community members. Collaborate with facility-level and local/regional corporate management to achieve all leasing targets. Compile weekly marketing reports on inquiries, tours, move-ins, move-outs, and marketing efforts. Review weekly report data to evaluate the performance of current strategies and create new strategies to consistently achieve objectives. Manage social media strategy and execution for all facilities, in collaboration with colleagues (including but not limited to activities personnel). Collaborate with the Executive Director, the Director of Nursing, and other team members to identify prospective resident needs. Participate in relevant events, associations, and professional networks. Maintain local market intelligence, including competitor occupancy, rates, programming, and amenities. Prepare marketing materials and favors for community tours, marketing events, and referral sources.. Comply with all regulations as they apply to assisted living communities and participate in the safety team and other internal committees, as required and requested. Collaborate with activities personnel to ensure community newsletters and other communications are professionally prepared and presented. Offer flexibility within the role along with the ability to work varied hours, which may include evenings and weekends, to accommodate off-hours tours, phone calls/emails, and move-ins. Other duties as assigned.
Qualifications
Experience in senior living or senior care business development, marketing and/or admissions. Outstanding skills in relationship management, communication, organization and problem solving. Accountability for achieving professional objectives is required. Experience creating and managing marketing and leasing plans preferred. Undergraduate or associate's degree preferred but not required. Professional confidentiality
Benefits
Competitive compensation based on experience and track record. Health, dental & other benefit plans Paid Time Off Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing and Sales Industries Hospitals and Health Care Referrals increase your chances of interviewing at Keystone Bluffs Assisted Living by 2x Sign in to set job alerts for “Marketing Director” roles.
Duluth, MN $137,000.00-$200,000.00 2 months ago Integrated Marketing - Marketing Manager
Integrated Marketing - Senior Marketing Manager
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr