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Ashley Furniture Industries

Director, Marketing Consumer Finance

Ashley Furniture Industries, Tampa, Florida, us, 33646

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Director, Marketing Consumer Finance

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Director, Marketing Consumer Finance

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Ashley Furniture Industries Get AI-powered advice on this job and more exclusive features. Primary Job Functions

This section describes the primary /essential responsibilities that this job performs. Vendor Relationship Management:Foster and maintain strong relationships with finance vendors, ensuring alignment on program goals and objectives. Strategic Marketing Development:Create and execute dynamic marketing strategies in collaboration with finance vendors to boost cardholder acquisition, increase repeat purchases, and improve customer retention. Cross-Functional Collaboration: Work closely with internal departments (e.g., IT, Sales, Marketing, E-commerce) to implement new projects related to consumer financing offerings and payment types. Business Owner: Serve as the Consumer Finance business owner for all related IT Projects for online and in store. Performance Analysis & Reporting: Oversee development and maintenance of Consumer Finance related Power BI Dashboards. Review the performance of the consumer finance programs on a daily basis for both online and in store. Identify areas of improvement and implement optimization strategies. Finance Training: Oversee finance training with external vendors and the internal training team, ensuring all content is up to date. Onboarding New Payment Types:Identify additional payment solutions for both online and in store to enahance the wallet portfolio. Lead onboarding of new payment types and develop comprehensive go-to-market strategies. Demonstrate the Company’s Core and Growth Values in the performance of all job functions.

Primary Job Functions

This section describes the primary /essential responsibilities that this job performs.

Vendor Relationship Management:Foster and maintain strong relationships with finance vendors, ensuring alignment on program goals and objectives. Strategic Marketing Development:Create and execute dynamic marketing strategies in collaboration with finance vendors to boost cardholder acquisition, increase repeat purchases, and improve customer retention. Cross-Functional Collaboration: Work closely with internal departments (e.g., IT, Sales, Marketing, E-commerce) to implement new projects related to consumer financing offerings and payment types. Business Owner: Serve as the Consumer Finance business owner for all related IT Projects for online and in store. Performance Analysis & Reporting: Oversee development and maintenance of Consumer Finance related Power BI Dashboards. Review the performance of the consumer finance programs on a daily basis for both online and in store. Identify areas of improvement and implement optimization strategies. Finance Training: Oversee finance training with external vendors and the internal training team, ensuring all content is up to date. Onboarding New Payment Types:Identify additional payment solutions for both online and in store to enahance the wallet portfolio. Lead onboarding of new payment types and develop comprehensive go-to-market strategies. Demonstrate the Company’s Core and Growth Values in the performance of all job functions.

Secondary Job Functions

This section describes the secondary responsibilities that this job performs.

Maintain reliable attendance. Actively participate in departmental meetings, training and education. Assist with training other employees and providing backup. Complete other assignments and special projects as requested.

Education

Job Qualifications

Bachelor Degree in Marketing, Finance, Business Administration or related field or equivalent work experience, Required

Experience

5 years’ experience in consumer finance, marketing strategy, or related roles, Required

Licenses or Certifications

None

Knowledge, Skills And Abilities

Strong attention to detail Excellent verbal and written communication skills Excellent interpersonal skills Effective time management and organizational skills Work independently as well as in a team environment Document management system Analytical and problem solving skills Maintain confidentiality Working knowledge of Continuous Improvement Handle multiple projects simultaneously within established time constraints Proficient computer skills, including experience with Microsoft Office Suite, Power BI, Tableau, internet Strong skills in agility, along with the ability to pivot easily when directions and priorities changes on short notice Perform under strong demands in a fast-paced environment Work professionally with customers and co-workers to efficiently serve our customers, treating both with enthusiasm and respect Display empathy, understanding and patience with employees and external customers Respond professionally in situations with difficult employee/vendor/customer issues or inquiries

Schedule Expectations

Occasional Domestic Travel Flexible and willing to work extended hours when necessary.

Job Competencies

Ethics and values Integrity and trust Seniority level

Seniority level Director Employment type

Employment type Full-time Job function

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