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Ocean Spray Cranberries

Associate Brand Manager, Core Juices

Ocean Spray Cranberries, Boston, Massachusetts, us, 02298

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Ocean Spray is hiring for an Associate Brand Manager, Core Juices! We’re a team of farmers, thinkers, creators, and doers. As a farmer-owned co-op, everyone contributes to our shared success. Founded by three maverick farmers, we continue to forge our own path.

Position Location:

We offer flexibility! This hybrid role is based at our corporate headquarters in Lakeville, MA, or our Seaport Boston, MA location, with Mondays & Fridays remote.

The Beverage Brand Marketing Team at Ocean Spray is passionate about building demand for the simple, honest goodness of cranberries, promoting vibrant, healthy lives for our consumers and farmer families. We seek an energetic, curious marketer ready to deliver on our mission.

A Day in the Life...

The Associate Brand Manager will collaborate with the Beverage Brand Marketing team to grow Ocean Spray’s flagship North American Juice business. You will join a group of consumer-focused marketers aiming to drive sustainable growth for the #1 self-stable juice brand, ensuring we meet our financial targets for our Grower Owners.

Key Responsibilities:

Support Brand Manager and Director in business ownership activities, including marketing strategies, packaging, and forecasting.

Track and report weekly consumption and shipment data, recommending actions as needed.

Assist in preparing business updates, marketing plans, and sales materials.

Manage the multimillion-dollar Beverage A&P budget, including invoicing and reporting.

Develop and monitor channel-specific forecasts as part of demand planning.

Drive margin optimization and design-to-value projects to enhance growth.

Report to the Senior Brand Manager, based in Massachusetts, with flexible office options.

Qualifications:

Bachelor’s degree in Business or Marketing required; MBA preferred.

Minimum 1+ years in CPG brand management or marketing/strategic consultancy.

Experience with IRI/Nielsen POS data is a plus.

Basic understanding of marketing principles.

Strong communication and interpersonal skills, with the ability to influence.

Excellent organizational skills and attention to detail, balancing analytical and creative thinking.

Self-starter with leadership qualities.

Education & Experience:

Bachelor’s degree (required), Master’s degree (preferred).

At least 1 year of relevant experience.

Benefits:

Comprehensive health, dental, vision insurance, and wellness programs from Day 1.

401(k) with company match, performance bonuses, flexible scheduling, and paid time off.

Career development, tuition assistance, and learning resources.

Additional perks include parental leave, back-up care, adoption assistance, and wellness reimbursements.

Who We Are:

We are a cooperative owned by 700 family farmers dedicated to producing high-quality cranberries and innovative products. Our values include a grower mindset, sustainable results, integrity, and inclusive teamwork.

All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

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