Pacific Life
Join to apply for the
Manager, Digital Execution
role at
Pacific Life . We are actively seeking a Manager of Digital Execution working in our Newport Beach, CA or Omaha, NE office. Relocation assistance may be provided. You will be part of the Digital Marketing Execution team within the Consumer Markets Division, collaborating with strategic marketing managers, creative services, social media managers, data analysts, and the Salesforce Center of Excellence team to drive program efficiency and success. Responsibilities include:
Leading a team of four digital specialists in developing requirements for digital marketing campaigns, including goals, metrics, audience segmentation, and data management. Generating audiences and segments for emails, journeys, and social media advertising using Salesforce Marketing Cloud, SQL, and other data sources. Building, configuring, testing, and sending emails with dynamic content, AMPscript, and responsive design, ensuring content accuracy. Building and testing marketing journeys and automations based on requirements. Administering Zoom webinars, including scheduling, communications, and data management in Salesforce. Collaborating with Data Analysts to monitor and optimize campaign performance. Utilizing project management systems for workflow and progress tracking. Qualifications:
Bachelor’s degree or equivalent experience. Salesforce Marketing Cloud Email Specialist Certification required. 8+ years of hands-on experience with Salesforce Marketing Cloud, especially Email Studio, Journey Builder, Automation Studio, and Contact Builder. Knowledge of Salesforce Sales Cloud objects. 6+ years of digital marketing experience with a strong technical aptitude. Proficiency in HTML/CSS, AMPscript, dynamic content, and responsive design. 2+ years of SQL experience. Understanding of email marketing compliance (e.g., CAN-SPAM). Leadership experience managing professionals or supervisors. Preferred:
Experience in financial services, insurance, or annuities industries. Experience with Salesforce Einstein or AI solutions. Familiarity with Zoom, Aprimo, Monday.com, Marketing Cloud Audience Builder, and Distributed Marketing journeys. Benefits start Day 1, including health, paid time off, parental leave, 401k with company match, and more. The salary range is $134,280 - $164,120, dependent on experience and location. Pacific Life is an Equal Opportunity Employer. Learn more at www.pacificlife.com.
#J-18808-Ljbffr
Manager, Digital Execution
role at
Pacific Life . We are actively seeking a Manager of Digital Execution working in our Newport Beach, CA or Omaha, NE office. Relocation assistance may be provided. You will be part of the Digital Marketing Execution team within the Consumer Markets Division, collaborating with strategic marketing managers, creative services, social media managers, data analysts, and the Salesforce Center of Excellence team to drive program efficiency and success. Responsibilities include:
Leading a team of four digital specialists in developing requirements for digital marketing campaigns, including goals, metrics, audience segmentation, and data management. Generating audiences and segments for emails, journeys, and social media advertising using Salesforce Marketing Cloud, SQL, and other data sources. Building, configuring, testing, and sending emails with dynamic content, AMPscript, and responsive design, ensuring content accuracy. Building and testing marketing journeys and automations based on requirements. Administering Zoom webinars, including scheduling, communications, and data management in Salesforce. Collaborating with Data Analysts to monitor and optimize campaign performance. Utilizing project management systems for workflow and progress tracking. Qualifications:
Bachelor’s degree or equivalent experience. Salesforce Marketing Cloud Email Specialist Certification required. 8+ years of hands-on experience with Salesforce Marketing Cloud, especially Email Studio, Journey Builder, Automation Studio, and Contact Builder. Knowledge of Salesforce Sales Cloud objects. 6+ years of digital marketing experience with a strong technical aptitude. Proficiency in HTML/CSS, AMPscript, dynamic content, and responsive design. 2+ years of SQL experience. Understanding of email marketing compliance (e.g., CAN-SPAM). Leadership experience managing professionals or supervisors. Preferred:
Experience in financial services, insurance, or annuities industries. Experience with Salesforce Einstein or AI solutions. Familiarity with Zoom, Aprimo, Monday.com, Marketing Cloud Audience Builder, and Distributed Marketing journeys. Benefits start Day 1, including health, paid time off, parental leave, 401k with company match, and more. The salary range is $134,280 - $164,120, dependent on experience and location. Pacific Life is an Equal Opportunity Employer. Learn more at www.pacificlife.com.
#J-18808-Ljbffr