Founding Head of Marketing/Growth

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This range is provided by JOBS by allUP. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$160,000.00/yr - $180,000.00/yr

About our client

At Outmarket , the team is reimagining how commercial insurance runs. Their AI-powered platform empowers brokers, MGAs, wholesalers, and carriers to extract insights, automate workflows, and drive growth using their own data.

They’ve already landed early customers, assembled a world-class team from Uber, Meta, IBM, and Adobe, and are scaling fast. They are now hiring a Founding Head of Marketing/Growth —a strategic leader who can craft a category-defining narrative, build demand from the ground up, and drive results with urgency and creativity.

Why This Role Is a Rare Opportunity

• Work directly with the Founder & CEO (ex-Uber, Meta, Ethos) and Co-Founder & CTO (ex-Meta, Ethos, IBM Watson)
• Define and execute marketing from zero to one across brand, demand gen, product marketing, and growth
• Build the playbook that drives the next stage of revenue and product adoption
• Get in early at a company backed by strong customer traction and industry pull
• Market a product that actually delivers —already driving results at some of the top agencies in the country

What You’ll Do

• Own messaging, positioning, and the overall story of Outmarket
• Create and execute campaigns across paid, organic, outbound, events, and partner channels
• Build top-of-funnel demand through content, webinars, events, and strategic launches
• Partner with sales to drive pipeline velocity and support enablement
• Create product marketing assets, case studies, landing pages, and more
• Define metrics, optimize channels, and test growth ideas across the funnel

What They’re Looking For

• 5+ years of B2B marketing or growth experience, ideally in SaaS or enterprise tech
• Proven ability to go from zero to scale—content, demand gen, brand, and growth loops
• Strong storytelling and positioning instincts—you know how to stand out
• Deep understanding of marketing strategy and a willingness to execute
• Experience partnering with sales, product, and founders in early-stage environments

Bonus If You Have

• Experience marketing to insurance brokers, MGAs, carriers, or wholesalers
• Background in PLG, community, or ecosystem-driven growth
• Comfort with modern tools: HubSpot, Framer, LinkedIn Ads, Clay, etc.

What You’ll Get

• A seat on the founding leadership team
• Competitive salary and meaningful early equity
• Full ownership over marketing strategy and execution
• Freedom to build, test, and scale without bureaucracy
• A mission-driven team building something that matters
• Benefits: Great gear, equity plan, team retreat, modern tools, flex schedule, unlimited PTO and growth budget.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Insurance and Marketing Services

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