System One
Content Strategist
Employment Type:
Full Time
Date Posted:
8/11/2025
Location:
East Hanover, NJ
Pay Range:
155000.00 - 255000.00 USD per Year
Job Number:
JO-2508-2700
Primary Function
The Content Strategist will serve as a single point of contact and consultative content expert, driving strategic and editorial excellence for content deliverables across select brands. This role will evaluate and ensure alignment with brand objectives, behavioral strategies, and audience needs while leading strategic connections to the business unit's other competencies: Creative Editorial, Content Effectiveness Measurement, and the company's Patient Solutions. With deep understanding of brand business goals, behavioral strategies and audience insights, the Content Strategist will supervise briefings of other business unit disciplines and manage resources to drive efficiency, excellence, and measurable impact.
Duties & Responsibilities
Serve as the embedded editorial and content quality lead for assigned IMST teams, acting as the day-to-day liaison
Execute comprehensive content strategy development including content mapping and impact planning consultation
Interpret human insights and behavioral strategies to establish editorially strong content strategies, themes, and messaging frameworks that drive engagement and behavior change
Lead strategic partnerships with Marketing Strategy Leads and Experience Planners to assess content gaps and develop solutions that elevate storytelling and brand voice
Manage and guide the development of messaging, content plans, and core assets with a focus on editorial quality, narrative clarity, and visual storytelling-including video, photography, and data visualization
Collaborate with the Creative Editorial team to ensure consistency in tone, style, and storytelling across all content formats
Lead creative reviews and provide editorial feedback on key deliverables such as scripts, infographics, patient stories, and digital experiences
Establish the development of best practice guides and learning sessions (e.g., Lunch 'n Learns, Office Hours) that promote editorial excellence and creative innovation
Develop content strategy capabilities and establish strategic frameworks across the brand portfolio
Work across the creative team by fostering a positive work environment, and promoting cross-functional collaboration
Travel for production as needed
Other duties as assigned
Skills & Qualifications
Advanced content strategy development with expertise in content mapping and impact planning methodologies
Expert editorial judgment with strong patient storytelling and messaging development capabilities
Strategic thinking with deep understanding of audience segmentation and behavioral psychology
Proven track record developing integrated content campaigns that drive measurable engagement and behavior change
High-level experience coordinating cross-functional teams and establishing resource management protocols across multiple disciplines
Excellent verbal and written communication skills with professional client relationship management abilities
Expert knowledge in data visualization and infographics creation and optimization
Advanced experience with media co-creation partnerships and collaborative content development initiatives
Proven ability to evaluate content effectiveness measurement and strategies and make independent optimization decisions
Strong consultative skills with ability to brief and supervise specialist teams
Education & Experience
10+ years of content strategy experience within agency, brand or healthcare marketing environments
Demonstrated success leading content initiatives for regulated industries, preferably pharmaceutical or healthcare
Proven track record managing content for multiple brands or product lines simultaneously
Experience collaborating with creative agencies and internal marketing teams
Bachelor's degree in marketing, Communications or related field required
Experience in the Healthcare/Pharma industry via agency or creative services
To Apply
Use the link at the bottom of this page to apply. Make sure you are using the latest version of your browser.
Diversity Inclusion & Customer Service Statement
TeamPeople, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. TeamPeople not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.
We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.
Global HQ
6402 Arlington Blvd, Suite 1020
Falls Church, VA 22042
Employment Type:
Full Time
Date Posted:
8/11/2025
Location:
East Hanover, NJ
Pay Range:
155000.00 - 255000.00 USD per Year
Job Number:
JO-2508-2700
Primary Function
The Content Strategist will serve as a single point of contact and consultative content expert, driving strategic and editorial excellence for content deliverables across select brands. This role will evaluate and ensure alignment with brand objectives, behavioral strategies, and audience needs while leading strategic connections to the business unit's other competencies: Creative Editorial, Content Effectiveness Measurement, and the company's Patient Solutions. With deep understanding of brand business goals, behavioral strategies and audience insights, the Content Strategist will supervise briefings of other business unit disciplines and manage resources to drive efficiency, excellence, and measurable impact.
Duties & Responsibilities
Serve as the embedded editorial and content quality lead for assigned IMST teams, acting as the day-to-day liaison
Execute comprehensive content strategy development including content mapping and impact planning consultation
Interpret human insights and behavioral strategies to establish editorially strong content strategies, themes, and messaging frameworks that drive engagement and behavior change
Lead strategic partnerships with Marketing Strategy Leads and Experience Planners to assess content gaps and develop solutions that elevate storytelling and brand voice
Manage and guide the development of messaging, content plans, and core assets with a focus on editorial quality, narrative clarity, and visual storytelling-including video, photography, and data visualization
Collaborate with the Creative Editorial team to ensure consistency in tone, style, and storytelling across all content formats
Lead creative reviews and provide editorial feedback on key deliverables such as scripts, infographics, patient stories, and digital experiences
Establish the development of best practice guides and learning sessions (e.g., Lunch 'n Learns, Office Hours) that promote editorial excellence and creative innovation
Develop content strategy capabilities and establish strategic frameworks across the brand portfolio
Work across the creative team by fostering a positive work environment, and promoting cross-functional collaboration
Travel for production as needed
Other duties as assigned
Skills & Qualifications
Advanced content strategy development with expertise in content mapping and impact planning methodologies
Expert editorial judgment with strong patient storytelling and messaging development capabilities
Strategic thinking with deep understanding of audience segmentation and behavioral psychology
Proven track record developing integrated content campaigns that drive measurable engagement and behavior change
High-level experience coordinating cross-functional teams and establishing resource management protocols across multiple disciplines
Excellent verbal and written communication skills with professional client relationship management abilities
Expert knowledge in data visualization and infographics creation and optimization
Advanced experience with media co-creation partnerships and collaborative content development initiatives
Proven ability to evaluate content effectiveness measurement and strategies and make independent optimization decisions
Strong consultative skills with ability to brief and supervise specialist teams
Education & Experience
10+ years of content strategy experience within agency, brand or healthcare marketing environments
Demonstrated success leading content initiatives for regulated industries, preferably pharmaceutical or healthcare
Proven track record managing content for multiple brands or product lines simultaneously
Experience collaborating with creative agencies and internal marketing teams
Bachelor's degree in marketing, Communications or related field required
Experience in the Healthcare/Pharma industry via agency or creative services
To Apply
Use the link at the bottom of this page to apply. Make sure you are using the latest version of your browser.
Diversity Inclusion & Customer Service Statement
TeamPeople, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. TeamPeople not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.
We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.
Global HQ
6402 Arlington Blvd, Suite 1020
Falls Church, VA 22042