Jobleads-US
Senior Director, Marketing and Client Engagement
Jobleads-US, Indianapolis, Indiana, us, 46262
Senior Director, Marketing and Client Engagement
Apply: Remote, Hybrid - Newton, MA
Posted: Yesterday | Job Requisition ID: JR-126196
We are seeking a strategic, data-driven, and brand-obsessed Senior Director of Client Marketing to lead and elevate our client employee registration and engagement strategy. You will be responsible for defining, developing, and implementing marketing support programs that generate measurable interest in Bright Horizons services across all lines of business and brands.
This role focuses on new client launches and driving client revenue through employee engagement strategies. You will lead the client marketing strategy and high-touch service processes to ensure clients have access to excellent marketing and benefits. The position requires a focus on revenue, continuous improvement, client service, and excellence, with a hybrid work schedule requiring 3 days per week at our headquarters in Newton, MA.
Bright Horizons is trusted globally for high-quality child care, early education, backup care, and workplace education. We partner with leading companies to support employees and families.
Responsibilities:
Provide leadership as a key decision-maker and program strategist on the CMM / CMS team. Develop strategies for new client and program launches to drive growth. Create scalable best practices for client marketing requests. Manage a marketing calendar integrating inbound and outbound efforts for a positive client experience. Drive client opt-ins with actionable plans and explain their importance to clients, CR, and the team. Develop and execute engaging events to enhance client engagement and awareness. Deliver benefits fairs and marketing materials, optimizing processes for better results. Collaborate across marketing teams to innovate and improve. Lead and develop a high-performing marketing team. Minimum Qualifications:
Bachelor's Degree required 10+ years in marketing leadership, client marketing, sales enablement, or business development Preferred Qualifications:
Experience managing budgets, strategies, and results for launches and events Proven ability to design integrated marketing programs supporting business growth Ability to manage multiple projects in a fast-paced environment Proficiency with marketing tools and relationship management Success in creating campaigns that highlight a company's strengths Benefits:
Medical, dental, vision insurance; 401(k); life insurance; disability coverage. About Bright Horizons:
Our people are our strength. We foster collaborative workplaces that support career growth and personal life. We are committed to equal opportunity employment and compliance with all applicable laws. For assistance or accommodations, contact: 855-877-6866 or bhrecruit@brighthorizons.com. Join Us:
Be part of a company recognized as one of Fortune’s “100 Best Companies to Work For.” Make a difference in the lives of children, families, and organizations.
#J-18808-Ljbffr
Provide leadership as a key decision-maker and program strategist on the CMM / CMS team. Develop strategies for new client and program launches to drive growth. Create scalable best practices for client marketing requests. Manage a marketing calendar integrating inbound and outbound efforts for a positive client experience. Drive client opt-ins with actionable plans and explain their importance to clients, CR, and the team. Develop and execute engaging events to enhance client engagement and awareness. Deliver benefits fairs and marketing materials, optimizing processes for better results. Collaborate across marketing teams to innovate and improve. Lead and develop a high-performing marketing team. Minimum Qualifications:
Bachelor's Degree required 10+ years in marketing leadership, client marketing, sales enablement, or business development Preferred Qualifications:
Experience managing budgets, strategies, and results for launches and events Proven ability to design integrated marketing programs supporting business growth Ability to manage multiple projects in a fast-paced environment Proficiency with marketing tools and relationship management Success in creating campaigns that highlight a company's strengths Benefits:
Medical, dental, vision insurance; 401(k); life insurance; disability coverage. About Bright Horizons:
Our people are our strength. We foster collaborative workplaces that support career growth and personal life. We are committed to equal opportunity employment and compliance with all applicable laws. For assistance or accommodations, contact: 855-877-6866 or bhrecruit@brighthorizons.com. Join Us:
Be part of a company recognized as one of Fortune’s “100 Best Companies to Work For.” Make a difference in the lives of children, families, and organizations.
#J-18808-Ljbffr